Setting up an online store isn’t as easy as building a blog. For instance, the main difference between a “simple” blog and the online store is that the second needs a way to promote products with prices, discounts and more. An e-store also needs a shopping cart and possibly a way to login with a user account. All of this, is usually not available in a WordPress theme, but here are 2 great WP ecommerce themes for you, brought directly from the Elegant Themes Gallery.
But before we move into the WP ecommerce themes, there are some things I’d recommend doing before opening an e-store. Unless your business is already set and you just want to expand your clients online, always remember to do:
- A research of the Market you want to cover
- A research of the products available for your region
- Prices and availability research
- Average Selling Price (ASP)
What do I get from the Elegant themes portfolio?
When you’re looking for a WP ecommerce theme you need to consider very specific features included. SEO options are important, as always, however, for WP ecommerce themes the most important thing is the option to include a shopping cart – with a plugin, normally – without screwing the code. Additionally, you want to go for a layout that really helps you promote your products and the possibility to setup featured items, special discounts and more. You also need a feature to allow users to login and fill up their shopping cart, so it’s totally different to setting up a blog just for article and content creation.
Best WP eCommerce Themes (2013)
Elegant Themes offers you:
- Themes updates as long as you’re subscribed ($39 per year)
- Secure and valid Code
- Browser Compatibility – You want it to work at least on IE, FF, Chrome and Safari
- Page templates and design
- SEO and monetizing options
- After-sales support
eStore eCommerce Theme – An elegant and stylish theme
The eStore Theme offers you a very elegant way to showcase your products on your e-store. Being a WP ecommerce theme, eStore allows you to easily setup your online store and integrate it with some of the most famous plugins (some of them are free) out there for WordPress including Simple paypal shopping cart and eShop. But probably the best thing about the eStore Theme is its very unique and highly stylish design. I haven’t seen any better theme than this at the moment.
Boutique WordPress Theme – Cute looking store online
If the eStore doesn’t fit you needs, then there’s Boutique. Boutique allows you to create another online store but this time the design is more likely to be oriented for cosmetics or children. Of course this doesn’t matter that much if you’re a tech savvy guy and you decide to give a makeover to the CSS Stylesheet, but if you’re afraid of the code, then it’s better to find a theme that matches the most to your needs. Again, Boutique allows you to integrate a plugin to create your online shop and it’s got wide compatibility.
StyleShop Theme - Cute looking store online
Another great brand new WP eCommerce theme is Styleshop. The difference here is the great design that appeals to any kind of audience, especially if it’s targeted to something like beauty shops or anything related to styling, clothes, or elegant/modern things. Again, Styleshop allows you to integrate a plugin to create your online shop and it’s got wide compatibility.
Swag Harmony Theme – Cute looking store online
Harmony is a theme dedicated for musicians, bands and similar niches. Because of this, it has the ability to handle songs, events and more, which make it a great theme for those looking to use their blog as a point of reunion and entertainment. It also allows you to upload great photo galleries and sell stuff. Harmony allows you to integrate a plugin to create your online shop and it’s got wide compatibility.
Creating an e-Store is a little more complex than just creating a blog for content. However it is possible to achieve a great looking site with appealing products and services.
Just remember that creating the site is just the half of the project. You really need to spend time promoting your products to achieve sales, and even more important perhaps; you need to think and analyze your market before diving into it or you might be losing your time – and money – after all.
Elegant themes is one of the best options to chose your WP ecommerce themes. By the $39 initial price, you’ll get both themes and 76 more, and you can use them in an unlimited number of websites – even for your clients – without problems. So consider paying those $39 and get the most out of it on a yearly basis.