Update: Learn how I created a blog and went from 0 to 1,000 daily visitors in just 10 days: Read here.
If you have an authority or a niche blog, and you’re not considering using Facebook, then you’re about to consider it after reading this post.
I’ve been experimenting the last 2 months with Facebook Ads and some other stuff and I’m revealing my whole results in this post. So go on, grab a cup of coffee, tea or whatever (except soda, which I don’t like) and get ready for some action.
Basically, I’ve put to test 2 things:
- Facebook Ads to increase your audience and get more followers in your fanpage
- Facebook Ads to generate direct revenue with Affiliate programs or get leads into a niche
Now before I start everything, yeah, I know I haven’t updated my Facebook fanpage -Stream SEO- for a long time. I just happen to publish some article or image from time to time, but I’m not really engaging with my audience with Facebook as I should. At least not at Stream SEO, because I’ve done very well in other niches (more on that later).
So, dear folks, today we’re going to talk about Facebook Ads and campaigns. And if you don’t know what I’m talking about, YOU SHOULD. Here’s an example you might’ve seen hundreds or even thousands of times in your daily usage with Facebook:
Now if you haven’t seen those ads, either you’re blind or you don’t use Facebook that much. You can see Facebook ads even while browsing on your favorite gadget/device and currently there’s no way to avoid them as Facebook hasn’t gone by the paid route, and they probably won’t.
Now let me tell you something first. Facebook Ads might not seem like the big deal, but there are some freelancers and IMs making tons of money from it. Some of them even thousands per day. So I decided it was time to give it a try. I mean, what could I lose, right? Some money perhaps, but it should be worth it for a case study.
Preparing a Facebook Ads campaign
I know getting into Google Adwords and being approved is a process that can take more than 24 hours. Sometimes even days and at the end Google could not approve you. On the other hand, Facebook seems to be easier to ride on, even if it’s the first time you’ve done any kind of PPC (Pay per Click) campaign. Basically, you just open your Facebook wall, and from the left menu select the “Facebook Ads” or “Ads manager” option.
Or, if you have a fanpage for your blog or niche site, you probably have seen those ads on Facebook telling you to grow your audience or Boost a post below every entry you make. Whatever you choose, it will take you to the Ads Manager where you can create your new campaign.
Facebook will ask you some easy questions and you’ll see it’s really easy to understand. You don’t need to be a marketing guru or a tech-savvy person to fill the form. From here, Facebook will allow you to choose:
- A Fanpage you want to promote
- An specific URL, which can be a post from a fanpage you own, or a completely external link (i.e. your blog or landing page)
I really recommend you to select the first option if this is the first time you’re working with Facebook Ads. Because Facebook loves to keep their fans and traffic on Facebook, they’ll approve your first campaign in a matter of minutes or a few hours. If you do select an external URL, be prepared to wait a long time (it took 12-24 hours for me) in order to get approved, if they decide to do so.
After this, you’ll have to fill in some extra information, which will be the key to your success. Facebook clicks and fans can be cheap if done right. But do it wrong and you’ll end up paying a lot for them. So you need to be careful and select the right things in order to make it worth it. Usually, you’ll see that Facebook offers you an average price for fans. This is the box that appears on one of my fanpages:
As you can see, they’re offering me somewhere between 45 to 182 new fans per day, if I decide to spend $10 each and every day. It would cost me $300 per month then, and I know many of you aren’t ready to pay this quantity of money for a blog’s audience, but don’t be scared. Facebook can be a lot less expensive than that.
If we do some math, it means I can get a new Fan per $0.22 cents or almost 5 fans per dollar, which is not bad. Most people pay around $1 per each lead in forums like safe swaps and the Warrior Forum and still won’t get targeted/high quality followers.
In the bright side, if I get 182 likes per day, that means each like is costing me $0.054, or around 20 new fans per dollar. Not bad at all. The point here is to make the cost per fan go as low as $0.01-$0.02 and then we will be making some good ROI.
Of course, a Facebook fan is not as valuable as an email lead, but you have the advantage of getting high targeted fans from the country, age, gender and with the exact interests for your blog instead of a “high responsive, buyers included” list that you’ll see at the Warrior Forum.
And if you can get from 50 to 100 fans per buck, then you just need around $20 to grow your Facebook fanpage to 1,000 likes. Sounds like a sweet deal for me.
The key to get targeted followers
As I’ve told you before, the key is to get the highest quantity of followers spending just a few bucks, and make them targeted and relevant to your niche. So if you’re promoting a niche fanpage about making money online, you should target people from premium countries that are interested in making business and money in a short time. I would target people from the age of 22 and up to 35, because before 22 they’re probably students and have no money or credit cards to spend, and 35 because sometimes “old” people just don’t trust any kind of making money online method or they’re just too busy around taking care of their family to watch our ads, if they ever use Facebook.
So select your audience really carefully and go for it.
In my test, I wanted to grow my Stream SEO fanpage to at least 500 fans. Previously I had only around 90 fans, so that’s around 400 more to go.
I created my campaign and let Facebook use my Fanpage cover image as default while adding some boring description to it. That was my first fault. I got around 30 new fans in one day and ended up paying like $3 in total.
Considering I’m now paying a dedicated server for my blogs, $3 is close to nothing and I can earn more than that in a few minutes with Google Adsense or an affiliate sale. But still, I was wrong. Also, I made the mistake of selecting US only fans being 18-40 years old and having interests on “Google, Organic Traffic, and Search Engine Optimization“. So yeah, I can say it was a total mess.
Just after that I started reading some blogs and following some recommendations from different forums, but at the end it’s pretty simple. Make your picture relevant and interesting to your audience, and tell them what to do.
So when I was watching my Facebook wall, I started watching the Ads appearing to me, and here’s what I noted:
All of the Ads shown above are related to SEO, make money online, MLM networks and App development. Do you notice something in common?
Yeah, either they use the red color or a hot woman to bring your attention. And 3 of them tell you to click like or click the banner to know more about it.
Never underestimate your readers. Sometimes if you don’t tell them to click, they won’t click something. If you don’t tell them to like your page, they won’t do it even if they’re interested on it. And the red color really attracts more people than having a transparent/white background. To be honest, those girls have nothing to do with the Ads they’re promoting but it still works.
Here are some tips I’ve gathered and work really well when creating campaigns:
- Always do A/B testing. You can start with 2-5 different images. Target them to the same audience, but with different images each.
- You can also do A/B testing with the description. Tell people to click or like your page even if it’s quite obvious. That should increase your CTR.
- First try with CPM (Facebook recommended settings) and then after you select the best images and descriptions, go for CTR
- Always set a limited time for your campaign or a limited budget per day. You don’t want to get a surprise in your next bill.
- Try using an internal campaigns first, and then a campaign to an external landing page or website. Your Ads will be approved faster.
- Always select highly targeted fans. If your site talks about iPhones and iPads, then select people that follow Apple products, Apps, and similar. Don’t go and try for a larger audience who love all technology in general because you’ll receive less clicks and low quality fans. Even with a very targeted selection, you’ll have at least some hundreds of thousands – if not millions – of fans to promote.
After you set up your campaign you can see it running in the Facebook Ads Manager. If you decided to use Sponsored stories too, then you’ll see 2 campaigns. Don’t worry if you don’t.
Watch how I arranged my campaigns and there’s a limit on my spending budget because I don’t want any surprises in my account. In fact, I recommend you to double check your budget limit the first time you use Facebook Ads because something weird happened to me.
The first time I started with Facebook Ads, I prepared everything and set a limit of $10 per day. The campaign was supposed to last 48 hours, so I wanted to spend $20 in total. I finished preparing my campaign at 1am so that the campaign would start almost at the same time the day starts for me, and then I went to sleep.
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That campaign was approved almost instantly because I remember receiving the notification in my phone just a few minutes later when I was in bed. I was happy and slept like a child. But the next morning…
Facebook had decided that the limit I was using was too low, and they “recommended” me to change it. However, the problem is that they not only recommended it. They did change the limit by themselves and I was surprised the next morning when I had already spent more than $10 and had just got like 30 new fans. The CTR was really low and I ended up paying a lot for each fan. Total mess. This is how the graph looked after that:
The spike in the graph there shows me I got around $150 new fans the first day, and the second day after Facebook changed my settings I just got around 30 fans. However that was the only time it happened to me. Nowadays even if I set the limit to $1, Facebook won’t “recommend me” anything else so I feel safe now.
Getting 1,000 fans for $20
My next target was to rinse and repeat this, now using a better image, description and setting a low spending limit. So I prepared 3 different images and 3 different campaigns. All of them had the same description and were targeted to the same countries, ages and interests. The only thing that changed was the image, were I used a computer with a graph, a beautiful lady and a computer with money instead of just my cover image.
I wanted to spend a maximum of $3 per day, and allowed it to run for almost 10 days for a total of $30. Here’s the result:
As you can see, I got between 50 to 150 fans per day. 50 fans for $3 is as cheap as $0.06 per fan. That’s way lower than paying $1 per lead on average. However, getting 150 fans for $3 means I was paying $0.02 per fan. Grrrrreat!
As you can see in the chart, the first days are usually better, because after some days people will watch the image and either become blind or because they already liked your page, they won’t click it anymore and the CTR will be lower.
So what I recommend first is to prepare at least 5 to 10 different images and use them all at the same time, or another thing you can do is to run 3 simultaneous campaigns just like me, but let them run only for 3 days and then create new campaigns with new images and run them again. This way you’ll likely receive more fans per impression and your CPC will be lower.
In fact, if you become good at this, you can lower your CPC up to 0.01, and then get 1,000 targeted fans for as low as $10 bucks. But if you manage to get fans at a $0.02-$0.04 rate, you should be happy already.
When you have selected the best images and descriptions for your fanpage, and you know those images work really well (high CTR and low CPC), then you can create a new campaign and select a CTR based scheme instead of paying for CPM. This way it won’t matter if the images get old after a few days because facebook will not charge you by the number of impressions – they’ll charge for clicks – and you’ll spend even less money or at least you’ll keep getting a good quantity of new followers per day.
Getting Leads AND Sales with Facebook Ads
There’s another way to use Facebook Ads not only to increase your fans, but also to generate leads and even money. Because Facebook allows you to create high targeted ads and the process is simpler than Google Adwords, I’ve been experimenting a lot getting good results with it.
It turns out it’s quite “easy” to make some money with Facebook Ads if you choose the right affiliate/promotion/offer and again, you select the best image and description for your Ad.
You’ll need a few things though. Since you’re now promoting a direct link to your website, you want to get the most out of it because you won’t get new fans using this method. So either you create something to make them follow you to a twitter/Facebook/whatever account, or you turn them into email subscribers. So that’s what we’re doing here. Building a list for a selected niche.
For this, I created some landing pages using 2 great WordPress plugins I recommend. Let me tell you that Facebook won’t approve your ad if you’re directly using an affiliate link to an offer. Even if you cloak them or redirect them. So instead, you need to build your own landing page, and you have 2 choices from there:
- Direct them to the offer with a button or a “click here” link
- Turn them into subscribers and then promote to them via email with your affiliate links, or articles
I tested both. But first let me show you an example of a good converting page I’ve seen over and over in my Facebook wall:
See? Nothing really fancy or difficult at all.
The Ad was promoting web services and Apps for Android and iOS, and it gets you to click on it and then you land into this simple squeeze page. The cool thing is that because they’re only asking for your email, it’s really easy to fill and watch the content of the membership after that. And they’re using a background with a hot girl in the beach because you know… we all love to work with our laptops at the beach while we make tons of money, don’t we?
Anyway, I was able to create a simple landing page like that in a few minutes using Hybrid Connect. Usually, I use Hybrid Connect to create mobile responsive opt-in forms on many websites and put them on any place without problems (sidebar, end of post, featured box, homepage, etc). But the best thing of all is that Hybrid Connect allows you to create multiple forms and split test them automatically. Hybrid Connect will find the best one and start showing it more and more until it decides which one is the best 100%. You don’t even need to look at your statistics.
All in all, in my opinion, Hybrid Connect easily beats Popup Domination and Optin Skin, which I’ve used before.
But I wanted to go pro and make beautiful landing pages for this test, so I decided to use Optimize Press 2.0.
Creating stunning Landing Pages with Optimize Press 2.0
If you haven’t heard of Optimize Press you have not been in the IM world long enough. Version 1.0 was a theme that allowed you to create landing pages, sales pages, squeeze pages and all related, including membership sites. However, it was a theme, and I didn’t like it just because of that. You’d need to buy an special domain just to create all your landing pages.
However, Optimize Press 2.0 changed that by creating a plugin version and updating all the templates with mobile and simple versions which I loved from the first time I saw the video. So here I am using O.P. 2.0 and I totally recommend it.
For this new test, I was really careful to select an affiliate that would give me good results and that could offer an all in one solution to my leads. I wanted to try something relatively expensive, but good enough to be worth it – a la Apple style – and so I went for Squarespace. Squarespace now pays $100 per affiliate registration but for the services they offer and the public they’re targeted for, I thought it was worth a try.
So I carefully created my campaigns by choosing males and females between 23 to 35 years (credit card is required) and then I selected a really simple but targeted niche: photographers and designers. Oh and yes! I had some beautiful photos of girls posing for photography. My budget was $20 and the campaign was set to run for 48 hours.
I know many designers and photographers want to create their portfolios online and some of them pay A LOT. I mean, really. It’s like getting all of their work exposed into a beautiful website they can showcase and add into their business cards. I won’t be revealing the exact interests I targeted to reach these people but you get the idea. Many of them don’t even want to mess up with HTML and they just want stunning portfolios. So Squarespace was a great product for them for a relatively low price.
Since we’re now directing Facebook users to an external page and you can’t directly promote an affiliate link I created 2 pages with Optimize press 2.0. Both landing pages had similar title/content and a video showing the power Squarespace. I really highlighted the option to get a free 14 day trial with some big arrows and that, and the only difference is that one page had a button to start the trial directly, while the other one had an opt-in form to get their email. After getting their email, they were redirected to a third landing page which was basically the same as the one with the button so they could start their trial right away, but I had already gotten their email to contact them in the future.
Here’s the first landing page with the FREE Trial button:
And here’s the same version with an opt-in form, which after submitting your email redirected you to a page similar to the one before:
As you can see, there’s the Youtube video which would automatically start playing after 1 second and the big arrow to submit your contact information.
Which one worked better?
The first one worked better for me in this case.
But basically, this was expected. Since I’m just offering a solution for their needs, and this is not a membership or a course to become a photographer it’s normal that they wouldn’t see any benefit from entering their email. But let’s analyze the results.
The results and my 500% ROI.
I measured all the clicks using a redirect plugin in my blog (you could use bit.ly or something similar) and here are the results:
Landing Page with Free trial Button
- Overall Traffic: 98 visitors
- Number of clicks to my affiliate link: 64 clicks
- Free trials registered in Squarespace: 10
- Registered users after 1 week: 1
- Conversión: 10%
- Earned money: $100
Landing Page with opt-in form and redirect
- Overall Traffic: 100 visitors
- Number of opt-ins: 60
- Number of clicks after redirect page: 55
- Free trials registered in Squarespace: 4
- Registered users after 1 week: 0
- Conversión: 0%
- Earned money: $0
Total Money Spent: $20
Total Money Earned after 48 hours: $100
Since Squarespace recently changed their affiliate program and tracking tools, I’m having a hard time to know if I got more conversions after 2 weeks (when the 14 days free trial expires). I registered another conversion ($100 extra) but I can’t tell if that was because of one of my campaigns or just traffic coming from my affiliate links here at Stream SEO. So I’ll leave it on $100 overall.
That’s a 500% ROI, and a $80 profit just after 48 hours.
Of course if you take into account that I had to buy Optimize Press 2.0 or Hybrid Connect, that would be a no no. But since I already had it and I’m using it like crazy, I think it’s totally worth it. Especially since it took me around 15 minutes to setup my facebook campaigns, 30 minutes to create the landing pages, around 8 hours to get them approved by facebook and 48 hours to make a $80 profit.
If I could rinse and repeat this or just spend more money on the same campaign (but remember to create multiple campaigns with different images or you’ll decrease your CPC and CTR after a few days), I could easily make at least $30 extra per day. Not bad considering most people struggle to make $3 with Adsense per day.
What would I improve?
Ughhh. A lot of things of course. I have already gave you a few tips but again, images and descriptions are key. If I was to create a similar campaign, I would separate males from females and choose different images for each. Also, I’d make sure to use a better tracking tool/plugin or perhaps an affiliate with better tracking options.
Also, I’d spend $20 over 5 days instead of 2 days to maximize my CPC and CTR and now that I know the free trial button works better, I’d send all my traffic to that landing page. That or prepare a guide or something appealing to get better leads and sell them after. Whatever works for you depending on the niche.
I guess I could get an ROI of 1500% at least, if done well. That means spending $20 and getting around $300 in return, in 5 days. Sounds great and if you can rinse and repeat this for many different campaigns, affiliates and niches, you could be banking a lot of money per week/day.
Another few things i want to try in the future is to create landing pages directly in my Facebook fanpage instead of going for an external link.
Getting email subscribers like crazy
There’s one last thing I got to test now that I had O.P. 2.0. I wanted to know how many leads could I get for a similar niche to this (Stream SEO) for FREE. That means, no Facebook Ads and no money spent. My idea was to literally grow an audience from 0 to 500 subscribers for an spanish niche site I recently created and pay nothing for it.
Back in May I made a post about not writing enough on this blog because “I was too busy” with other things. Those “other things” which I’ll reveal in November allow me to earn somewhere between $100 to $200 PER DAY since May 2013. Of course it didn’t start that good, but I’ve been improving over time going from $50 (May) to $200 at this moment (October).
Oh, and BTW, I left my job on May 2013 too. So it HAD TO WORK or I’d have been a disaster for me.
Anyway, the point here is that I made some very good friends in some forums and I had access to 10 million Facebook Fans in separated Facebook Fanpages (everything between 200k to 2 million fans each). So I decided to make a little FREE campaign with those fans and see if I could filter at least 500 leads in a week. It should be easy to get 500 fans interested on making money online and SEO from 10 millions overall, right?
Well, I was allowed to run my posts on Facebook a few times per day (probably around 4-6 times per day) and I redirected them to a Landing Page to get their email if they were interested in the MMO niche. After a week, here are my results:
Yup! I got almost a thousand subscribers in a week, while doing anything but promoting this landing page to 10 million fans.
These weren’t targeted fans or anything. In fact, those Fanpages are mostly for memes, funny images and lovely pictures. But I knew I could make some money and subscribers from there. And so I did.
The website I created for those spanish readers is ranking high for some good keywords and I’m happy to see some results just after 1 month. In fact, one article there is already making a few hundred bucks per month using my Bluehost affiliate links. Not bad at all.
The point here is that I got this free promotion while making some friends that usually play in the Facebook business the whole time. I’d upload some funny images to their fanpages and in return, I’d be allowed to promote my landing page to hundreds of thousands fans a few times per day. Give and receive.
Building a 1,000 subscribers base usually costs around $1,000 if you pay for email solos. So I’m happy with the results.
I actually got into that market too because I’m really interested on Facebook lately and have seen some great results that add to my bank account, but that’s another story and we’ll cover it in the following articles.
What now?
I have a few articles coming. I really changed the way I was writing my articles and I’m more into case studies and similar instead of just creating lists or small articles like before. I write less now, but I’m happy with that and I’m happy to share some results with you. i know it works better because I get more traffic and subscribers than before, which means at least I’m interacting with you 🙂
Just as a note here: I’ll soon change my auto responder series to a new one and if you’re already subscribed there you’ll receive an special document in the next few weeks (early november I guess) that you’ll love. It will be an exclusive article on the tools and procedures that I use to rank my articles and they’re proved to work. And if you see I haven’t mentioned anything about panda 2.1 or hummingbird or Google’s pterodactyl or whatever, is because I haven’t been hurt at all. In fact, every time an update like this happens I just get better and better, possibly because some competition gets wiped out with every update.
But more of that soon. Let me know if you have any doubts about the Facebook Ads or your results, and don’t forget to share this article to friends who might find it relevant!
Or better yet. If you’ve made it this far, then help me reach the 1,000 fans:
Talk to you later!
max says
Unfortunately, no images are seen on the article as of April 15.
Servando Silva says
All the images are loading fine. What do you mean?
Denise says
I am trying to find a way to generate income from our 1.2mm facebook page. We are an animal welfare organization and we would be willing to advertise products, videos, etc., that relate to animals. How do we make that happen? All the affiliate programs I see are website based (ours in being revamped) but our biggest asset is our FB page. Can you point me in the right direction.
Servando Silva says
Hello Denise.
Do you have your own products/services that you can sell?
Otherwise, you could try this strategy as you already have a huge audience.
Dharamvir says
Your articles are great but so much info on single post is difficult to digest. could you make parts of post and easy to understand. Maybe I am little slow or you are fast or both. I like your posts though. Thanks
Servando Silva says
You can read it in parts if you want 🙂
Darren says
I once used Facebook ads to send people to an email opt in page and Facebook permanently banned my advertising account because of it.
Servando Silva says
You probably broke one or many of their rules while doing it. We do a lot of lead ads (email opt ins) and currently generate hundreds of opt ins per day without problems as long as we follow their guides.
Julien says
Hey! Thank you so much for this article! It is something I wanted to try for some time and I just subscribed to your email list.
Can I ask, how would you go about promoting a photography course via facebook ads? The course is like $90. Would you create an email sequence (like a free mini course) and then recommend the real course? (but maybe this will decrease my conversion rate); or would you send facebook traffic directly to the course sales page? (but Facebook traffic might be too cold to just click and spend $90 just like that). Any insight would be appreciated 🙂
Servando Silva says
I’d try both.
Initially you can create a 5 email sequence with good content and promote it there, and then promote it straight to all the leads and based on your sales see if you can do cold sales straight from FB or not.
Julien says
Ok I will try that, thank you!
Elidon Kaja says
I’m new in this kinde of stuffs so can you give me some advice how to start it. And i have a small budget i need somthing cheap and if it’s possible free.
Send me email if you like
Servando Silva says
What do you need for free or cheap? Never try to build a business on a cheap base.
Ulysses says
Hi Silvando
Can one build a website using the optimize press plugin?
Servando Silva says
Yes, although it’s more focused on memberships and landing page sites. If you want to build a complete website you should use WordPress and just add their plugin.
Lisa says
Love your blog. I am an avid reader and find your posts really straightforward and informative. Question: When affiliate marketing via Facebook, when you create your “Click here” button on your landing page do you directly link to the affiliate link’s url or do prefer to use a shortener such as bit.ly or something similar? Thank you!
Servando Silva says
In that case we can use shorteners or a tracker to know how many clicks are going through the landing to the final offer.
Also, I like using Facebook custom events to know when a click happens using Google Tag Manager.
hemant says
Hi Servando,
Do you know Spanish?? How do you write content in spanish language?? Sometimes, Even I wish to start a website in another language besides english but then again, content is an issue.
thanks
Servando Silva says
Hi!
Yes, I speak Spanish as well.
But if I want to write something in another language then I hire translators or native writers.
Prosper Noah says
Hi Silva,
I tried to replicate your experiment and wow, I run an Facebook Ad campaign today and its already getting as low as $0.01 per like (113 likes, $1.42) spent
Thanks much, would test the one on affiliate marketing to see how well it converts.
Servando Silva says
Nice. Good to know you’re testing it.
Which geo are you targeting?
Prosper Noah says
You mean the target country?
Servando Silva says
Yes 🙂
Rich says
Hey Servando. Just wondered if the FB ads + bridge page model can still be successful mid-2017? Do you still use this model to convert affiliate sales ?
Servando Silva says
Hi Rich.
Yes. I use it now more than ever. We are spending several hundreds per day with it.
However I nowadays prefer sending people to an squeeze page, capture their email and then send them emails to promote things or build trust first.
Rich says
That’s awesome, great to hear. Do you need a Facebook page in order to run the ads driving traffic to an external site?
If so, just wondered if you tend to use more than one FB page or tend to stick in one market/FB page e.g. IM
Servando Silva says
I have many pages (one for each niche). You definitely need a page nowadays to promote posts or you’ll be missing most of Facebook’s inventory (mobile).
We have articles covering all that here in this blog.
Rich says
Do you/have you used Click Funnels for squeeze pages / automated funnels etc? If so any thoughts and feedback on them? Thanks!
Servando Silva says
I haven’t used ClickFunnels I have many friends that do and they think it works well.
I use Instapage for Squeeze pages though.
Rich says
Hey,
Great content thanks. I just tried to sign up to your email, but when I click on confirm subscription, it takes me to your homepage, not a confirmation message. And I’ve not received any emails, so don’t think I got registered :0(
Servando Silva says
Hello. Which email form did you use so i can check this out?
Pankaj Sharma says
Hi, i try to promote the Facebook post for engagements. But I wanted traffic from that post to my website. For the first three link clicks I got charged even less than one cent per click. But after that the price went upto 10 cents per click and that was not profitable for me. What can I do to keep the link click price at 1 cent per click? Even 2 cent per link click would be fine but if that crosses then I can’t make profit. Please give any suggestions.
Servando Silva says
3 is nothing to get statistical data.
It’s just that simply the first people clicked before and then no more clicked and your price raised. Are you boosting to your fans or an engaged audience?
Marc says
I know, too many posts, but something I can’t stand is Word Press. I had a word press site some time ago and I had it completely automated. But then one of the plugins quit working and I never could get the creator to continue updating it. It made me feel like I really had no control over the theme, and because of that it completely ruined my site and I had to abandon it, it was a vlog, automated to pull in YouTube channels of whatever channel I wanted, it was the coolest, but I had no control over it.
Anyways, do you know of any good landing page creators that aren’t based on Word Press, you know, just a normal, simple, landing page creator/generator that doesn’t require Word Press? Thanks in advance…… Regards..
Servando Silva says
I get you. It almost never happened to me because we tend to use official plugins with tons of backup and support but a couple times the plugging were deprecated and so I uninstalled them.
There are 2 great landing page creators that can work standalone or with WordPress. My favorite is Instapage, and my second favorite is lead pages.
Marc says
First of all, where is the SquareSpace affiliate program at? What is SquareSpace? Perhaps updating your post would be nice or something.
Um, you know.. why don’t you just simplify things down a little and also let people know that this may not be for everybody, maybe throw in some affiliate ideas, but maybe that goes on another post somewhere else, who knows.
Servando Silva says
They closed their affiliate program for newcomers after a while.
As for, what is Squarespace, you can Google that easily. It’s one of the biggest website builders in the world. They even had ads in the Superbowl.
Marc says
Hi, Sorry I felt as though I was a little rude in my last post, I didn’t mean to sound like that just in case you thought that, maybe I was tired or something, anyways good job on everything, it appears that you have your act together, and I found your post very informative.
I did Google squarespace and for some reason I wasn’t able to easily figure out what that was, it was only after digging for a good while that I kinda got an answer to it, I think it was the affiliate thing they no longer serve that through me off, and usually I can figure out what something is very quickly in a matter of seconds, but not in this case, which is really strange.
We’ll stay in touch…
Servando Silva says
No problem Marc. We all have those days from time to time.
Yeah, their affiliate program is not public anymore. Unfortunate because I really liked promoting their service.
weston says
Hey, great article. It must have taken you a while to type out. So this is a cool case study, but do you know how to create ads in the make money niche? I wish there was a good video tutorial on this but I can’t find one. And how do you target people in the make money niche? It’s very hard to make ads in this niche without making income claims. Your thoughts would be appreciated. If you have any video tutorials or posts on this I would appreciate it.
Servando Silva says
That niche is totally hated by Facebook so you really can’t make claims or show income screenshots or sooner than later you will get banned.
You can do it white hat and you’ll get less results but otherwise it just won’t work on Facebook in the long run. The same applies for dating, weight loss, casino/gambling, etc.
Christos says
Hi. Great info. I need a free wordpress plugin to create landing- squeeze page. Do you have any suggestions?
Thanks
Servando Silva says
I don’t know about free plugins, but we use Leadpages and it’s quite good.
I’ll publish an article to show you how to make one free if possible in a couple weeks.
Rafiq says
Hi Servando,
Love the post here. I am about to run a campaign for likes and intend to get it for 2 cents per like. My only concern is, after spending a lot on testing and finally getting it for 2 cents, whenever I try to increase the budget the CPC goes up as well. What can I do to avoid this and maintain the CPC after raising the budget? Should I just let the ad run anyways? I usually start at $3/day and then change it to $10/day. Hope you can help. Thank you
Servando Silva says
Hello Rafiq.
Effectively as you mentioned, raising your budget that quick screws the data and results.
The best you can do is start a new adset with a new budget and let it run until it has the same results as the old one, or increase th ebudget every cuple days in small increments ($1 per day or so) so Facebook adapts before ruining the data and CPC.
Rafiq says
Thanks for the reply Servando. The only bad thing about this is that if we want to run a big campaign. Let’s say I want 500.000 likes in a month. It will take forever to get there. Any ideas on this? Since the whole idea is to be able to scale up fast.
Servando Silva says
Yes, if you want to do huge volume and have the budget, start new adsets with the same targeting and up the budget for them to what you want to achieve. You can start at $100 per day and tweak it, or even $1,000 per day if your audience has at least 500,000 people or more.
Andrew says
Hi Servando,
I really want to start to promote my clickbank offers with fb ads but using posts that are unpublished (dark posts). I’m thinking about adding a nice hot chick and a good description and a nice call to action as well and include a link that’ll direct them to an opt in form basically saying (would you like learn how to make 100-500 a day (even with out a website)) – yes I’ll add the glitter too and whole 9 yards to make it pop- then after they opt in it would redirect them to the sales page or product I’m promoting so that way I can’t get more subscribers and have them in my list and still get the bonus of making some money. So 2 birds one stone here. But I notice you ran spit test with the landing pages and the one without the opt in was better in converting. Would that mean that people just don’t like giving their info even after a really good offer on the ad? Looking forward to hear from you soon.
Thanks,
Andrew
Servando Silva says
Hello Andrew.
Just be careful because they way you make it sound having a hot girl in the ad and then mentioning “you will make $500 per day” in the landing page is an easy reason to get banned in Facebook.
As for your question, yes, grabbing emails will always reduce your conversion rate in the backend, but as you mention, you have their email now. So split test it and see what works better for you.
Yegor says
Hi, I have also tried run Facebook Ad to promote my affiliate site where is button linked to a site that gives me a commission. I don’t know why but Facebook banned my account, I heard that Facebook doesn’t allow multi-marketing scheme or maybe it was because of the text of my ad. Can you give the cue for the solution in this situation?
This is the text of my ad:
s24.postimg.org/athk9lsth/2017_03_07.png
Servando Silva says
Hello. Your ad doesn’t follow the rules of Facebook and it’s about teeth whitening, which is highly risky for Facebook, so that’s probably why they banned you.
Make sure to read all their terms and conditions in case you try it again.
Luann Richardson says
I am a Realtor and want to hire someone to execute a facebook marketing strategy. Are you for hire or can you recommend someone.
Servando Silva says
Hello. I don’t do ads for companies or other people but look for the “Facebook Ad buyers” group and ask there. You0ll find a lot of people willing to work with you.
Ashtin says
Where are you located? I could surely run ads for you as I specialize in real estate marketing.
Jimmy says
Hallo Servando, thanks for reporting your experiment!
Best regards
Hernan says
servando,
You seem to be doing well with facebook ads. Can you answer 3 questions?
has facebook ads become oversaturated?
To do well with facebook ads, how much time do you spend working your facebook venture?
starting out what is a good mindset?
Servando Silva says
Hello Hernan.
No. There’s a lot more advertisers but Facebook is still working great. And every year they have millions of extra users so it’s not stopping soon.
To do well with ads, I think you should invest at least 6-12 months.
The mindset of investing and learning, instead of the mindset of losing money.
nok says
Hey Servando,
My name is nok,i have juse started to learn affiliate marketing.
I lose time with many youtube and other people who try to share affiliate marketing.But ,here is the best place that made me clear in many question such as can i past directly affiliate link in FB and etc.thank you very much for your share this tutorial.
nok/thailand
Rob says
Hey Servando,
Again, loving the content on your site, thanks.
In your opinion is it ok to run a Facebook ad targeting campaign that links to a personal page, that in turn auto redirects to the merchant site?
i.e. no squeeze page, a redirect from your own site to the merchant site.
in your view is this generally ok with fb terms as you’re not linking direct to the merchant site?
thanks!
Rob
Ruang Tanya says
wow, it is so usefull for me. because, recently, im looking for tutorial for fb ads
Ellen says
Thank you for sharing this. I totally agree with you and think their Is a lot of potential with Facebook advertising, considering they have access to nearly 2 billion people in the world. I personally have had a lot of success with my fb page and advertising so you make some insightful point.
Servando Silva says
Making 3-5 figures per day with FB Ads is an amazing feeling.
It’s got some great potential.
abdelkader siradj says
thank you very much for the all informations that you said us bro , so i want to creat a vrial website using just fb ads ( i don’t want to work with seo ) .however , do you think that i have to make a tool tracking with my website ? or just fbs tools informations beat this job ? .
what do you suggest me about the articls ? the best way to have a good viral articls cheaper ( i want to work on nich about cut )
thanks
Servando Silva says
Have a look at this article where I speak about viral websites.
Palla Sridhar says
Hello.
Thanks for such an info on Facebook Ads.
Can you please give a detailed tutorial on how to create facebook ads, and generate income online.
I have two blogs with 3000 views daily in total.
How to use Facebook Ads to get revenue.
I can spend $10 per day. How much can I earn in return.
Thanks in advance.
Servando Silva says
I’m posting a few guides during September on how to create ads but most of the information is already there in Facebook’s website if you want to get started ASAP.
And nobody knows how much you could get in return if you spend $10 per day because it depends on your niche, monetization methods and marketing techniques. Some people spend $10 and get $0 back. Others spend $10 and get $100 back. It’s not a fixed number. it depends on how good you are.
Udit says
thanks for the information. i am surely going for the facebook adds for getting likes on my page.
David says
Hi Servando!
Thanks for the article, it’s very helpful. One question: today it’s still possible to get 1,000 fanpage fans for about $20? I just started new campaign and after one day I got 5 fans for $2. Is it just poor settings of my campaing or in these days Facebook likes are more expensive? My FB page is about sports.
Thanks,
David.
Servando Silva says
It’s still possible. In fact sometimes I can still get them for $10 or even $5 instead of $20.
If you got 5 dans you had really bad targeting or boring banners which are not compelling for your audience, or you are in a very expensive niche.
David says
Thank you for the reply. I did change banners and targeting and hope results will be better. I will let you know!
David says
Hi again Servando,
I did change some things on my ads: banner, text and audience and got 23 likes with 550 views which is quite good for me. The strange thing is I had CPM method and decided to create new campaing with CPC payment method and now I have 0 likes in 580 views.. Do you maybe know why? Do you recommend more CPC or CPM in regards to getting likes on fanpages?
Servando Silva says
I prefer CPM most of the times (the auto bidding option pretty much does CPM).
Roberto says
Hey Servando, great article thanks…
Can you clarify, in the image above where you’re referencing your squeeze page, are you placing your affiliate link within the ‘Get Started It’s Free’ box?
Image Here: http://www.stream-seo.com/wp-content/uploads/2013/10/Facebook-Ads-Landing-Page-button.png
So if you’re pushing to a squeeze page like this from targeted Facebook ads, this is all cool with Facebook ad T&C’s?
Thanks!
Servando Silva says
Yes and yes.
Spodr says
Hello Servando,
you said “” So what I recommend first is to prepare at least 5 to 10 different images and use them all at the same time, ” so you mean i make from 5 to 10 compaigns for page likes or i boost from 5 to 10 images ?
“”run 3 simultaneous campaigns just like me, but let them run only for 3 days and then create new campaigns with new images and run them again “” also you mean by this that you make compaigns for page like for 3 days with different images ?
hope you reply soon, 🙂
peace
Jaswinder says
Very interesting, detailed and knowledgeable article on the Topic.
I am planning to advertise my blog on Facebook.
Jeff the blogster says
Hey servando
Great tutorial
Thanks man… i have had some sucess with facebook.. need to bring in the big $$now… still experimenting.. some nice tips here.. cheers
Adios
Frederick says
Hi Servando,
I’m paying $0.48 per like. I’ve dropped $1,200 already. Getting $0.01 – 0.05 per like would be my wildest dreams!
Can you do that without hot girls in skimpy red bikinis?
Also, I’m using Facebook’s new lead generation ads. Currenty paying $1.70 per lead (email opt-in). I know the price is exorbitant…how do I get it down?…again without the hot girls:) … unless it’s the most viable option:(
Thanks in advance.
Servando Silva says
Yes, I can. in fact using girls is a bit dangerous with FB sometimes.
Depends a lot on your niche, but you can achieve this with great images and super passionated audiences.
BigMojo says
2 days, still reading your blog! Thanks mate 😀
Servando Silva says
Glad you’re liking it!
Hasib says
Hi Servando,
Is it still possible to get 1000 likes with $20?
Ava says
I’m afraid, NO. I tested a lot combinations of countries & interests. As soon you target territories of the “western” world, you make max. between 5-20 LIKEs/clicks per 5 €/$. If you target at “3rd world” territories, you can make 50-150 for the same options. But usually they are not the typical buyers, a marketer would expect much engagement for obvious reasons. So, getting 1000 LIKEs nowadays is not cheap anymore. But in case Servando has some magic hints re this issue, I’m happy to hear of them!!! 🙂
Servando Silva says
I can still get them for $20 and even $10 without problems. No magic tricks ir hints. Just good targeting and high CTR in banners.
Ava says
Hey Servando, thx for your feedback. I wouldnt mind to spend 20 bucks, if I only would find out what do I wrong at the moment. Aside from an appealing banner, I only have INTERESTS and TERRITORY as the main parameters. Whatever I changed along with them had only small influence on the global result. For example Male/Female/All – Behavior and so on. It seems to me, once you set the “foundation” with interests and territory, every other parameter has less than 5% influence on the result.
Even internet marketing is not my niche, i played with related keywords and targeted at countries such as US, UK, Germany. I always end up in the high click costs sectors 🙁
Maybe you can give it a try for those interests (if you have a free minute) to see, what’s possible; relaxation, relaxing, yoga, handpan. US/UK/Germany. To get a basic idea of the costs, I use the “boost this page” option on my fanpage. There I can see, how many clicks I wud get for 5/10/20 bucks and so on. Works pretty fine until now and correlates with the results I’ve got from the campains I recently ran, based on these “tests” in the boost-applet. But I cant get any good tuning for my ads for the 3 areas I mentioned above. Thats why I say, I think you do some kinda magic 😉
Btw, I had 6 banners per ad and picked the most successful. I followed your advice in the post and I can confirm, FB picks 2-3 and ignores the rest.
I wonder how you “forecast” your clickcosts, knowing already which country you target and which interests. Or is it a trial and fail thing?? Gosh, thats damn science…..
Servando Silva says
What’s your average CTR in your best banner?
It’s definitely a try and fail thing. you’ve got to split test a lot.
A good banner will get me anything above 3-4% CTR and then the cost per like will go down. I don’t use the “Boost this page” option. I just go to the ad manager and create a campaign for likes, but I don’t think it makes much of a change there.
jason says
It is still extremely easy to get fans for .02$ in most niches in any country. I get fans all the time on my U.S. campaigns for .01-.05$. You just have to set up the targeting properly. I just ran a campaign yesterday June 28/2016 and did it.
That being said I’ve found getting likes outside UK,Canada and US is far cheaper for highly competitive niches much like adwords.
BTw. good post. The organic reach is still getting hammered . Zuckerberg just said this today about the future of news sites on facebook http://newsroom.fb.com/news/2016/06/building-a-better-news-feed-for-you/
Servando Silva says
Yeah, they just announced another decrease in reach yesterday. I already lost count of how many times they’ve done this in the last 3-4 years.
Will says
I love reading articles like this. I will now tweak my Facebook Ads for higher conversions.
Tony DDP says
Hi Servando,
Thanks a lot for the info on this blog post. I was wondering though, do you know if Facebook have changed their policies on allowing you to create ads with affiliate links directly to the merchant’s page?
I have been reading facebook policies about landing pages, and they do not say anything about not allowing ads to be direct affiliate links. I am part of an affiliate network like clickbank and would very much like to use that affiliate link directly on the facebook ad so that when people click on it they are taken directly to the merchant’s page to buy.
Hope this is possible.
Cheers,
Tony
Servando Silva says
Affiliate links from big networks are very hard to get by on Facebook. Especially clickbank products where many of those have exit pop ups and so on, Facebook won’t accept them. You’ll have to add a landing page in between.
James says
Hi Servando , love your posts a lot! Just wondering, what would be the best way to promote and grow funny/meme fan pages? Do you post Facebook ads using funny images and description? Not sure whether funny images will attract people’s attention. Also, what is the best way to monetize funny/meme pages? Thanks!
Servando Silva says
Hello James.
Unfortunately, I think you’re a bit late to the meme trend. Facebook has updated their algorithm several times to avoid meme and funny pictures pages appear in the newsfeed, which killed several of the biggest pages already.
Have a look at this guide on how to do the same with viral news.
David Alvarez says
Glad to see you doing work. My latest campaign was $50 for 5k likes which I’d say it’s successful as to my standards.
From a bilingual marketer to the other, (I’m not trying to steal potential leads ;)) how well do spanish campaigns and leads do?
Servando Silva says
Both do fine.
Monetizing spanish speaking leads is a bit more difficult, but nothing you can’t solve.
Humayun says
Wonderful and really fruitful for all i never read any other person article with keen interest as i always read your articles thanks alot for sharing always very good, attractive, meaningful and useful article specially for beginners.
Servando Silva says
Glad you liked it bro.
Yeshua says
Hi! Great post and it really motivated me to get my hands dirty with FB ads.
However, I’m stuck. Facebook automatically adjusts by daily budget to $40 instead of $10. Isn’t that a bit high? Can I lower the cost further?
Servando Silva says
Hello. The minimum is $1 if you create it in your Ads manager 🙂
Dusty says
Hi Servando,
Would you be interested in offering any coaching services?
Please let me know.
Thanks!
Servando Silva says
Hello Dusty.
I don’t offer coaching at this moment. Thank you!
Sasha says
It’s shocking to see the degree of sexism that is being promoted here.
I would have loved to make a positive comment, but promoting and spreading sexism in such an aggressive and totally unreflected manner is a business model to be fought against until it’s no longer socially acceptable.
Servando Silva says
Yeah well. It works. When you work driven by results, you’ll understand. You can use males too, as long as you’re promoting to woman, but overall you’ll see worse results even in that case. It’s been proven many times in the past.
roly says
Thank you for the tips buddy.I am trying to do the same but facebook don’t want me to promote stuff about making money online do you have tips?
thank you!
Servando Silva says
Facebook doesn’t allow that kind of ads at this moment. It’s difficult to get approved unless your angle doesn’t show money or improbable facts.
Roly says
Thank you for the reply,can you give me an example of angle i can apply for a business about making money online?
John says
Good breakdown on what you did and achieved.
As of today this would be more dificult to achieve as cost on FB for decent (users that convert) targeted audiences is now much higher.
Your ROI wasn’t 500%, but 400%. Great still 🙂
Servando Silva says
Hello.
Yeah. Costs are higher now, but you can still get them pretty cheap with Newsfeed Ads if you have a high CTR banner with oCPM.
RHS ads in the other hand are more expensive and not so good.
Tony Denson says
Servando you are truly laser focused with the Facebook ads. I looked through the other article “niche site with 900 visitors in 10 days” to try to find expertise on the Facebook Power Editor. I loved this case study in this article, but I am hoping to find more content about targeting audiences with the Power Editor. Do you have any case studies on it?
Servando Silva says
Hello Tony.
I don’t use the Power Editor as much as I used to because the Self powered Ads Manager is working great now, and Facebook has implemented a lot of features there too.
But go to Jon Loomer if you want to learn more about the Power Editor 🙂
Alex H says
I am curious what your FB ads looked like? Can you share it as well
Servando Silva says
Hello Alex.
I did tons of different Ads to try.
In this case, I used some epic images from the TV Series, big enough to be seen on the Right Side Column, but it’s just a matter of trying.
Alex H says
Since now squarespace doesn’t have any more affiliate programs, can you recommend some other affiliate programs that can give me the same amount of money? because otherwise your trick won’t work
Servando Silva says
Sure! Go ahead and sign up at Peerfly, Neverblue or Clickbank!
Those are some of my favorite affiliate networks!
Alex H says
The issue is that using third party affiliate network like that you get too much cut. I am looking for a specific product that I can get the comission fee directly from the product, any recommendations?
Servando Silva says
Then you need to go ahead and sign up for each affiliate separately.
I can’t recommend you one because that depends on the type of products you promote. Which niche are you looking for?
Alex H says
I am looking for SEO tools niche specific
Servando Silva says
You can try Long Tail Pro and Market Samurai, to begin with.
Just go to clickbank and go to the SEO section and select the best tools to promote. Even if it goes trough clickbank, the commissions are high enough.
Also, one mistake many people do is try to start PPC with programs that pay dozens or hundreds of dollars, thinking that you’ll make more money from it. But many affiliates make money with CPA offers that pay just $1 or less without problems and they can scale it better.
R.Balaji says
Landed on your blog for the first time while searching for ad alternatives and now its 3 hour running here…simply magnetic stuff…thanks for the great knowledge you have shared..
will come back for more for sure..
Servando Silva says
I’m happy that you’re finding my content useful and interesting. Hope to see you back!
Erika says
Great article! Learned a lot! Thank you very much for sharing that information. I had a question, however. Do you happen to know how to get your ads to show up on another accounts newsfeed to see what it looks like?
Thanks
-Erika
Servando Silva says
If you’re not targeting it, then it’s not possible.
You can show a preview image when you create your Ad and there’s a “show in news feed” option after you create your Ad so you know how exactly it looks like for other people.
Erika says
Thank you for your prompt response. I just have one more question.
As a user how can I make ads show up on my mobile news feed?
Thanks
-Erika
Servando Silva says
No problem, Erika.
When you’re creating your Ad campaign, you can select if you want it to be displayed in 3 different places: At the Right Bar, At the Newsfeed and at the mobile newsfeed.
For Newsfeed and Mobile Newsfeed you need a Fanpage (any fanpage works, but it’s better if it’s related to the ad). But you don’t need anything for right bar Ads.
Amarildo Ferrari says
Excellent article. I will use this strategy in my next campaign on Facebook.
If you have a case study like this on Linkedin, will be very useful.
Servando Silva says
I haven’t done any linkedin yet, however, I’ve heard Ads there can be really expensive and not as effective.
As a recommendation, I usually stick with a traffic source for a long time to try it all before moving to a new one.
I’m glad it helped you.
Regards.
josh says
I have a question. I understand how to create two tier squeeze pages and have some ability advertising on Facebook. Im interested in creating some income off of the traffic/leads I can generate. What are some products or companies that will pay me per click or lead?
Servando Silva says
Hello Josh.
In which niche are you working?
You could always start looking into affiliate networks. Some of the widely known are Clickbank and Commission Junction. But trust me, there are a lot more.
Michael says
Simple but yet very informative blog post!
I have a question, do you recommend to put a header in the landing page with the company logo? I see you don’t have “squarespace” written in the header.
The second landing page didn’t have a “vip special coupon” next to the CTA… maybe that affected the conversions.
For a website focusing on signups – should the landing page have a sign up button which will then direct the visitor to a sign up page? Or should the landing page have an email text field and once they sign up it directs them to user account page?
thanks
Servando Silva says
Hello Michael.
For your first question, it depends on the affiliate you’re using.
I didn’t use Squarespace in the header of the landing page nor in the header of the ad because it’s not allowed. Also, some smart people read the name of the service/product you’re promoting and then they google it and skip your affiliate link.
For the second, yeah. A few words or buttons can change a lot.
Finally, I’d try a website with the sign up and email field instead of using 2 landing pages for a subscription. However, you might want to use different words like “get me in”, “start here”, etc instead of sign up, because it sounds less compromising and gets more optins 🙂
Erik Contreras says
Excelente artículo mi estimado, en estos momentos estoy realizando campañas y una de ellas el costo por like (0.90 mxn) es demasiado alto, por lo que estoy realizando las adecuaciones necesarias, tengo otra campaña donde el costo por like es de 0.15 (mxn) por like, lo cual no se me hace nada caro.
De igual forma estoy a punto de comenzar una campaña para visitas a un sitio web, planeo realizarlo a través de facebook ya que tiene una audiencia bastante alta, sin embargo también estoy analizando la posibilidad de realizar la campaña mediante google adwords, pero en adwords aún soy neófito, el objetivo de la campaña es obtener 400k impresiones al finales de marzo, tu como ves?? crees que sea posible?
Tapiwa Mapani says
” “old” people just don’t trust any kind of making money online method”
hahaha that is so true!
Uju says
Servando, this is an awesome breakdown. I’ve been researching this too but haven’t done an ad. You nailed it here. Thanks
Do u think there’s something that can get more google likes too.
Uju says
I meant more google plus follows
Servando Silva says
As far as I know, Google+ has no option for Sponsored posts or Ads. They might, in the future, butI foresee that Google+ has a bigger role to unify all Google services, including Ads, networks, videos, smartphones, and not exactly to make money from Ads at this point.
Teresa says
Hello Servando,
Thanks for that example with Facebook. I must say I had no idea about that until I read that post. I did the same and it really works.
Thanks again,
T.
Neemias Benício says
Hello Servando,
I’m from Brazil e liked much your post.
Ajith Edassery says
Great post man… After reading this, I am thinking of getting back to my Facebook campaigns that I had left an year back (and also deactivated my FB a/c). I used to send people to direct sales page then rather than building a list.
ukj says
hey its intresting it give me new way for my next thinking ….
Andre says
Thanks for sharing your hard work with us rookies.
I also want to get out of the rat race, using the internet, but my engineering background severely limits me, which is why I am am thankful towards guys like you for this “free” type of education.
I have a few killer internet ideas, but not educated enough to implement them.
I’ll keep sticking around 😉
Cheers!
Terence says
What a great story to tell. I now believe that I was doing Facebook ad wrong. Getting 150 fans for $40. Ouch! That’s expensive.
I also agree that the right niche will make difference. Thanks for sharing.
Avadhut says
Hi Servando,
Very useful case study. I really liked the way you explained it step-by-step.
I might want to use Facebook Ads in future, I will take your help that time.
I see improved design and UI on this blog, loved it.
Great going, keep it up.
Best,
Avadhut
Servando Silva says
Hello Avad.
Thank you. Any question or problem you might think of, please let me know here to answer it for all my readers!
Regards.
Martin says
This is a great article and has given me a lot to think about. It is great to see you publishing content again and I like the new design here! I will try and get into Facebook ads myself I think as I need to build my fan page.
Servando Silva says
Hello martin. It’s great to see you here again and thanks for the link on your blog.
This experiment made me think a lot about Facebook Ads and this is only the beginning!
About the design. I like it but I can’t say it will last. It’s been converting like hell (much better than the others i’ve used before) but still can be improved!