Servando: Hey guys. This is a guest post by Ronald from Web SEO Marketers, who’s monetizing his Fan Pages with the Facebook Audience Network (similar to Adsense) and using Facebook Instant Articles (The articles that load super quick in your Facebook Newsfeed) to get great CPMs and massive engagement in his posts.
This is a very similar technique to what I explained about viral traffic in posts before, but instead of relying on Adsense or any other network (pop, native, interstitials, etc), Ronald is using Facebook’s network to monetize his fans.
Most people don’t even know Facebook has their own Adsense Alternative, and setting up a site for Facebook is more difficult than setting up an Adsense account. But don’t worry, Ronald went above and below to make sure you understand every step of the process with tons of images.
BTW, If you’re having problems getting accepted by Facebook you should check this article out and also you might be interested on how to setup Facebook instant Articles with Blogger.
————————————————————————————————————–
Yes, that’s not a lie! I am talking about making US$22,000 in just one month, with Facebook Instant Articles and Facebook Audience. And the best part of it is that you don’t need to worry about one single click, there is no need to worry about CPC or CTR%.
We’ve all been witnesses of how much growth Facebook has gotten since Mark Zuckerberg and his colleagues decided to launch a small project that they didn’t even think would become so successful. It all started as a website that was planned for the students of the University of Harvard to communicate easier among themselves and also share content.
For a few years, many publishers have used Facebook and other social networks in order to drive traffic to their blogs and website and monetize the traffic with platforms such as Adsense, CPA and CPM Networks.
Now Facebook expands the scope of Audience Network to display their own ads along with Facebook Instant Articles, which is a platform that allows publishers to optimize their articles in a way that they can be displayed immediately after you click on them. As we all know, no matter how well we optimize our blogs and websites, there’s always been a problem with the time it takes for the articles to load on mobile devices, so this comes into the action and solves that problem.
Now that we talked a little bit about how things have occurred, let’s talk about the reason that made you visit this post.
How to make money with Facebook Instant Articles
Facebook Audience Network pays its publishers an eCPM rate based on the countries and also the volume of traffic each publisher gets, but I can certainly tell you that it pays more than any other CPM network I’ve ever worked with. Here is a screen capture of my performance report so that you can know what I am talking about.
This report is from 03/19/2017 to 04/25/2017 and you have to admit that it’s not too bad, right?
Average eCPM is $1.45 and most of the traffic I get on this site is traffic from Hispanic countries such as Mexico, Colombia, Puerto Rico, Argentina, etc. When I look at the performance report filtered by countries, I can see an eCPM as high as $4.58 for countries like the United States. Not bad at all! 🙂
The best part of all this is the fact that you don’t need to worry about ad placements, whether you need use text or image banners, no worries about clicks and no worries about CTR%.
I mean, I’ve been able to make a lot of money with Google Adsense, but this one makes it so simple that I’m making money without moving a tip of my fingers. Google Adsense it’s even one of my favorite Networks and the way I have my articles setup allows the visitors who are not coming from Facebook to also see my Adsense banners, which means that I am monetizing my traffic with both. You can read more about increasing your earnings with Google Adsense in the following guide:
If you are a beginner, then this guide can also help you:
But now let’s go ahead and dive into what you really care about…
How to get Started with Facebook Instant Articles
The first thing you need in order to start making money with Facebook Audience and instant articles is a Facebook Fan page. If you don’t have one yet, follow this guide on how to create a Facebook Fan page.
Make your articles go viral!
Learn how to master Facebook Instant Articles and other traffic sources to monetize viral websites and make a living from it.
If you already have your fan page then follow these steps in order to get started:
1. Sign up for Instant Articles
Here’s the link for you to sign up for instant articles.
You will be prompted to select which page you want to sign up with, in case you have multiple fan pages, just select the one you want to use, accept the terms and conditions and click on the green button that says “Access to Instant Articles Tools”.
2. Set up Instant Articles and Connect to your site
For this step you to go to the main page of your fan page and click on the option that says “Publishing Tools”.
Once you’ve done that, you will see the options for instant articles enabled for your fan page now. [1] You need to click on the option that says ” Configuration” and then [2] scroll down until you see the option that says “Tools“, which also has a different list of options. [3] You need to click on the option that says “Connect to your site“.
In this step [4] you’ll see an HTML tag that needs to be placed into the header of your WordPress site before you can claim your site, if you are not very familiar with this, then I’ll recommend you to read this article.
Once you’ve added the code to your WordPress site header, you’ll probably need to clear the cache if you use a caching plugin, then you only need to [5]add your site’s URL into the corresponding field and [6]click on claim URL.
3. Customize your Articles Styles
What we will do in this step is to customize the way your articles will be displayed to people whenever they click on the instant article version from the Facebook Application.
The first thing you need to do here is to go back to your Facebook Fan Page, then you’ll go to “Publishing Tools” and then from the instant articles section, you will click on “Configuration“. Now scroll down and you’ll see the option that says “Styles“.
Now this is very simple so I will not get into many details, just click on “Add Style“, look at the options that you have the for the typographies and stuff and also make sure that you “Upload you logo“, that’s the most important part here and it’s also required for you to be able to publish Instant Articles. Make sure your logo is a PNG file with dimensions of at least 1200 x 140 and you will not have a hard time with this step.
So far we’re good, and now we need to head over to our WordPress Dashboard in order to perform some actions there, let’s see…
4. Install Plugin and Setup the Plugin
In order to take advantage of Facebook Audience and also use the instant articles feature, you need to be registered as a developer, if you aren’t registered yet, don’t worry, we’ll take care of that also during this step.
Now you need to download and install the following plugin: Instant Articles for WP.
Once you’ve installed and activated the plugin, let’s go to the plugin and add your “Facebook Page ID“, this information can be easily found in the about section of your Fan page.
Right after you’ve done that, then go ahead and place the name you selected for your style configuration on step #3 of this guide and scroll down to make sure you mark these following options.
Select “Audience Network” for the ad type and 300×250 for ad dimensions.
5. Sign up for an account as a Facebook Developer
Follow this URL in order to register as a Facebook Developer, another screen will pop up and then you’ll have to fill out some information and then hit “Create App ID”
Once you’ve finished registering your new developer’s account you should be able to see your dashboard, from there you need to copy two pieces of information. One is your ” App ID ” and the other one is the “App Secret“, which you’ll need to click on the “Show Button” .
Now on that same screen, you need to go where it says “Settings“, right at the top left corner. Select “Basic” and then scroll down a little bit and you’ll also see a button that says “Add Platform“, you need to select “Website” and then enter your URL in the corresponding field and then click on “Save Changes“:
We are almost done here… We’re just a couple of steps away from making money with Facebook Audience.
6. Submit Articles for Review
By now, every new article you post should also have its own version for Instant Articles, but before your articles can be published as Instant Articles on Facebook you need to be approved. Don’t worry, this process only takes about 72 hours, that’s not too long.
In order to get your articles reviewed and approved, I recommend making sure that you always have the cleanest possible format for each article, this means that you should avoid using anything other than text, images, and video as much as you can. Examples of this are plugins that you use to add elements to your WordPress Articles.
In my case, the only plugin that I use to insert other elements to my articles is a plugin named “Quick Adsense“, this is because I want all users who don’t see come to my site from Facebook to still see my Adsense banners, this way I can still monetize both sources of traffic.
Let’s get started!
Here you need to edit at least 5 articles and make sure that these 5 work fine on Facebook Instant Articles. Go ahead and edit your articles one by one, scroll down to the bottom on each article, and you will see and new tab there indicating whether your article was successfully converted or not.
If you already edited your article and you made sure it complies with what I mentioned in the previous paragraph, then go ahead and publish your changes on your WordPress. You should see a message saying that your article was successfully submitted.
Once you’ve done this with at least five articles, then it’s time to head over Facebook Instant Articles and Configuration, you should already know how to do this.
You should be able to see the blue button “Submit for Review“.
Once you submit your articles for review it takes from 24 to 72 hours for it to be approved, after that, every time you publish a new article on your WordPress it also generates a version for instant articles which you only need to copy the URL and paste it anywhere on Facebook, it will show the instant article automatically.
7. Sign Up for Facebook Audience and insert your Ad Placement
The last step before you can start monetizing your blog or website with Facebook Audience is to sign up and get your ad code. In order to get this done, from your Facebook Fan Page panel, you need to go to “Publishing Tools“, “Instant Articles Configuration” and then click on “Audience Network“.
You will be prompted to accept the terms and conditions of the service and then “Submit” your request. This will immediately send the request and also create a new Facebook App for you, now you’ll see the following options, here you need to click on “Dashboard“.
This will take you over to your new Facebook App, which offers you a dashboard with all the analytics for your articles and your earnings.
Once you have your Facebook Audience Dashboard opened then you’ll click on the option that says “Placements” and you’ll also click on the option that says “Get Code“, which you’ll be able to see immediately.
After this, select the option for banners and save it. You can just close that window afterward, there is no need to copy the code. Instead, go ahead and copy the “Placement ID“.
Now go back to the “Instant Article Plugin“, open your advanced settings and paste your ad placement into the Audience Network Placement ID.
Now it’s just a matter of waiting until your application gets approved and you’ll be able to start making money with Facebook audience.
8. How to setup the payments
Last but not least, I know you also want to know how to get paid the earnings you generate. Facebook Audience offers two different methods of payments, Direct Deposit and PayPal. The payments are made every month by the 21st, just like Google Adsense, which means that whatever you earn until the last day of the month will be paid on the 21st of the following month.
In order to set up your payments, you need to go to your “Publishing Tools“, “Instant Articles Configuration” and then click on “Your Dashboard“. Once you do that, you should be able to see the option “Audience Network” which is located on the left side, you need to click on “Payout” and “Create/Select Payout“.
Once you’ve completed setting up your payment method, you also need to complete the Tax Form, in order to do this just go back to the payout section and you’ll be to see it. Just download, complete and upload the corresponding form depending on whether you are inside or outside of the United States.
And that’s it! All you need to do from here it’s to create your articles as you always do and share them on your fan page or anywhere within Facebook. The more traffic you have, the more impressions your ads will get, and you’ll be able to make more money.
For more information on how to get traffic, targeted fans, etc. Check out the following guides:
- Facebook ads Case Study and how I grow my niche to 1,000 visitors per day in just 7 days
- $200 per day with Adsense and viral websites (Part 1)
- $300 per day with Adsense + Propeller Ads and Facebook Viral Traffic (Part 2)
I hope you liked this article and I also hope it’s some kind of a piece of helpful information. Please share your comments here and also share this article with others.
Bharat Sharma says
I was searching about Facebook Boost posting option for adsense. Is it safe 4 adsense, if we have not traffic and we buy traffic from boost posting on fb. Plz reply me with a beat article on this query.
Thankyou so much to write this helpful article.
Servando Silva says
We talk about Adsense for monetization in several articles linked in this post 🙂
It is safe as long as you don’t break the rules both with FB and with Adsense, but it’s not a super easy strategy. You need to learn how to optimize campaigns and have a proper budget per month to keep it going.
Thushara says
How long is it takes to approve after submit? It says it could take 30 or more fays…
Servando Silva says
Yeah, FB takes a long time to approve some pages and many times they don’t approve them now because they have strict guidelines and quality requirements.
John says
Hi,
Do you know how to see how many unique vistors a site has each day on its instant articles?
I cant find anything, just find imps, but that doesnt say anything about how many unique vistors you have. I know you can click one and one article to check in the publishing section, but isnt there an easier way?
Nithu says
Hello Friend,
I have plane to start a Viral news site,and spend around 1000 usd monthly on facebook,this method still working or dropped?
Servando Silva says
If you have a FB audience network account the CPMs are a bit lower nowadays but with some good viral posts you can still earn good money at a decent ROI.
MiDox says
Thanks for this very helpful article.
but I have a small question.
is there any problem to use google adsense and facebook instant articles in the same website ?
Servando Silva says
No there’s not a problem. in fact it’s a great combination because Adsense will show up for desktop users and FB Audience network will show for mobile users as long as they are using the app.
Mee says
Fk it instant u can earn with google adsense.
Servando Silva says
You can use both and earn even more.
kevin says
Hi, do you mean that the ads show to the fan page followers? want to get more traffic I must have more followers?
Thank you very much!
Servando Silva says
That’s right.
Not exactly the ads, but the instant article format will be shown to your fans when browsing the mobile app.
FMovies says
Really, this is very helpful article.
joseph says
I want to learn hot to increase my Traffic to my my website
Servando Silva says
What kind of traffic source do you want to master?
Vic says
Hi there,
There should be an update to this, since now it says “Page is inelegible for Instant Articles”
One question, how can I have my brand new fan page with 5k fans approved for Instant Articles in 2019?
What are Facebook minimum guidelines to get approved?
Servando Silva says
Hi vic. We have an update about that as well. Check it out here.
Obviously it doesn’t guarantee getting approved because FB is super hard nowadays and even more after their Cambridge Analytica fiasco this year.
usman says
very nice article. before I don’t know too much about this. I am not a citizen of US, then what should I provide instead of tax biodata?
Servando Silva says
If you’re not form the USA you still need to fill it with your data and sign claiming you’re not from the US.
Martin says
Thanks for recent reply,, i would like to ask one another question.
What is the highest CTR you had on facebook likes campaign? And what was the lowest cost per like you ever experienced? Thanks!
Martin says
Hello i want to ask,, i have 0.01€ cost per like on facebook for my page,, but its on 1€ budget per day,, How to safely and steadily increase budget without increasing cost per like? Would be 10€budget per day with 0.02€ cost per like possible?
Do you have any experience and tips for this? I would be very gratefull for whatever info you can provide on this topic. Thank you!
Servando Silva says
Hi Martin. The numbers you mention are definitely possible.
One way is to scale your ad by $1 every 2-3 days until you reach $10 per day or whatever budget you like. It takes time but this gives the algorithm some time to adjust every time you increase the budget. If you find at some point the cost per like is increasing you can try decreasing it by $1 again.
Another easier and fastest way is to have 10 adsets running at $1 per day each. Start having 2-3 adsets and if that works duplicate them until you reach your desired number.
Cheers.
Farris says
If you really want to make easy money then you should consider picturepunches.com. Probablt the easiest way to make money online today.
Servando Silva says
What’s your experience with that website so far Farris? Can you tell us more about it?
chalong taweepadung says
Can I use another ad in website like adsense or yengo together with facebook instant article. Now I have been used only fbia cause I worry that maybe my website was banned from facebook.
Servando Silva says
You can use any other ad network that follows the rules of Facebook like Google Adsense, however when the traffic goes to the instant article version of your website they won’t see any other ads.
The ads from a secondary network will only work for desktop/laptop traffic.
Julia says
HI,
i’m work with IA few monts. But last month i have to much red alert warning? I don’t write about violents, xxx post. I don’t know what happening?
Any upade that help me?
Servando Silva says
Contact FB support and ask them what’s wrong.
They can issue warnings due to many different things.
Manoj says
Facebook Instant Articles is a great option for web publishers to monetize their contents. But unfortunately, I am facing minimal readership problem now and hope that I can try it in the nearby future. Thanks for explaining everything in detail.
Best wishes,
Shelia says
Great article. I had no idea about FB Instant Articles. Do you use Google Adsense and Media.net together?
Servando Silva says
Yeah, i tend to use both and depending on how they perform leave the best for the niche.
danadvee says
Question: I received this note from someone on my FAN PAGE — the page is not huge, but has over 30K — “Give me your email id I’ll add you to instant article dashboard where you should apply for approval on your page by facebook. Once you get approved by facebook then we’re all good you can start work
Once your page get approved by facebook then you’ll get access to facebook instant articles .””Hello I’m Interested in renting your page i’ll just give you 2 articles in a day that you can post yourself on the page Note: We don’t need any kind of access on your page.” Will working with this person being part of their Team via my Fanpage address lock me out of my own FanPage if all the articles have to be pre-approved by Fb? Is this even legit?
Servando Silva says
It’s probably not legit.
Just make sure you never five them access to your page or passwords because there are a lot of scams to steal pages like that.
If you still want to try it give them another email not related at all to FB so they can send you more info.
Qymmy says
Hey there. I am applying for facebook instant article and getting minimal readership problem. I understood that the minimal traffic must be at least 3k per day. How do i share my website to my page? Do i have to linked my published articles url from my website to my page post? In order to gain more traffic. Help me please
Servando Silva says
There are many ways to get more traffic but when you get declined for minimal readership it’s either the website is quite new or it hasn’t really received much traffic in the last months.
Kirk says
Hi quick question, can I use other language in my articles? or it will not be accepted if its not written in english language?
Servando Silva says
Yes you can.
At least we’ve tried Spanish and it works.
Ishara Pathirana says
Does the domain we use need to be 1 year older to get accepted?
Servando Silva says
No, but they ask for it not to be new and have traffic.
Aayush Sapra says
I am getting a ‘minimal readership denial’ to my submitted url in instant articles. It is saying because your site has a minimal readership, it won’t be approved. My site is new, can you tell me how much visitors I need for Facebook to approve it
Servando Silva says
Take a look at this article 🙂
Dioni says
Hello sir how are you?, I created 3 fan pages in Facebookk and Im trying to sign up for Instant Articles but it says that “This Page is ineligible for Instant Articles” on all of them. Could you help me fix this problem please. Thanks!!
Servando Silva says
Please read this post about that and make sure you fill all the requirements.
Vadim says
Hi, thanks for the great article. When promoting an article, how do you analyze which article has brought profit?
Servando Silva says
Facebook made this difficult so we only tried one at a time (every day we tested a new one until we find winners) but also kind of looked at it by the number of impressions and how viral the post goes on FB.
Vadim says
1. Correctly I understand that in momentous articles the number of characters is important, the more characters, the more advertising, the more clicks on advertising?
2. What kind of articles do you promote the most – simple stories, posts with many pictures or articles that have video?
Ishara Pathirana says
DO i need to build a website for this or a wordpress blog is enough?
Servando Silva says
A WordPress blog IS a website and yes, it is enough 🙂
Mike says
I made almost $6000 one month. If anybody needs help promoting their IA’s I can promote to 3,000,000 of my FB fans. Serious people email me at [email protected] , and keep up the good work Servando
Lalitha Prakash says
Great article sir. Very helpful. I would like to know whether I can link my free wordpress blog with FB instant articles. I can’t afford to upgrade it. So have you written any post regarding this? If yes please give the link sir. Thanks and Regards.
Servando Silva says
No, you can’t do that with a free wordpress.com site.
Guido Espinoza says
-Facebook permite utilizar IA con Google Adsense? o Viceversa?
– Porque no es recomendable usar IA en blogger?
– Pensaba usar un blogger con cada cuenta de IA independiente para registrar por separado mis anuncios con cada articulo, para saber cuanto retorno me genera cada articulo, invirtiendole dinero en publicidad para asi saber si gano o pierdo… o que me recomendarias para llevar la cuenta de cuanto invierto y gano con cada aritculo para saber si es retable o viral. Gracias Saludos 🙂
Servando Silva says
Hola Guido.
1. Si, ambos se pueden usar ya que cuando se muestran unos no se muestran otros.
2. El problema aquí será ver si puedes obtener múltiples cuentas de IA sin dificultades. De ser así, adelante!
Tejas Patil says
What will be the minimum withdrawl ammout. And how we cam withdraw our earnings?
Servando Silva says
Via Paypal payments are made always after the 3rd week of the month, so you don’t decide when to withdraw your earnings. They just do it every month automatically.
adly azhari says
why about article? do you write by your self or hire content writer? what nice article its high CPM?
Servando Silva says
We used to both write those ourselves and have some writers to compete with us.
Goldenate says
Nice article. I have two fan pages with a total of 4k fans. Thanks for this light.
Ernest says
I just got approved by Facebook Instant Articles and it’s so cool. I also have adsense so I’m using both!
Servando Silva says
Those 2 are the best combination to make money 🙂
Kevin says
Hello Ernest, what did you do to get approved? How much traffic does your site makes? Did you get “minimal readership” error at first?
Puneet says
Hi great post. I have come to it atleast 3 times for reading. Btw I was trying to run some FB ads for IA links shared on my page. However FB is sending that traffic to website and not the IA. I heard that FB is doing it intentionally. Do you have any info about it. Thanks
Servando Silva says
I have heard this before already just from a few persons.
They must be doing some changes or bugs like all the time…
Syddique Shaw says
So, you make money through affiliate marketing? Is that it?
Servando Silva says
Hmmm, no.
This article explains how to do it with FB audience network. Did you read it?
Fabricio says
i use blogger from google, not WordPress. am i able to use facebook audience?
Servando Silva says
Yes. Using blogger is usually a bad idea but anyways, here’s the tutorial to use instant articles with blogger.
Scar says
I Reg for instant article Please where can I find the publishing post on my page I can’t find it
Servando Silva says
If you’ve been approved all of your articles can be posted as instant articles in any fan page.
karla says
now it’s finish right ?
some of them still have it. new members can’t get the approval isn’t it ?
Servando Silva says
It’s super difficult to get approved now. It’s not “finished” but just requires a decent site to make it.
mangala says
Hi there, Thanks for the informative writing. Quick question,I have a web site with WP made for affiliate marketing,and also a FB page created for the same purpose. since am not making any success so far with that ,can I convert this in to fb instant articles. Actually what type or articles should I make.My website now only have landing pages.
Thnx
Mangala
Servando Silva says
It’s not like you need to convert your page. Facebook just shows it in a different way for people coming from FB when you get approved into the program.
As for the things that work better it’s mostly viral articles in niches.
mangala says
Hi Silva,
Thanks for the answer, can you please send me a sample article. I guarantee of that I wont misuse it any means. my mail address [email protected]
Thnx
Mangala.
Servando Silva says
Just check sites like buzzfeed and viralnova. They have thousands of examples published there.
Winner says
How do I create my own website
And how Long Will it stay before I can qualify to benefit from fb instant article
Servando Silva says
There are a lot of ways to create your own site. Just need to do a quick google search 🙂
Usually it takes several weeks of you posting content so they don’t reject you for being new.
Erten says
Hi. Great article! I have runned IA å couple of years but now got banned from audience network. Got this:
We have found your Property to be in violation of the following Policies:
3.2 Artificially inflating clicks, impressions, or conversions: You were found to be in violation of Audience Network Policy 3.2 which states: “Ensure you implement Audience Network Ads in a way that delivers the expected clicks, impressions or conversion (i.e., avoid implementing Audience Network in a way that artificially inflates clicks, impressions or conversions). For example, don’t use automated, deceptive, fraudulent or other invalid means (ex: through repeated manual clicks or the use of bots) to artificially inflate clicks, impressions or conversions, and ensure that one click on an ad only logs one click.”
As a result of these violations we have disabled ad serving to your Application…………………….. .
I have never used any bots or clicked ads myself. Waiting for complaint now but dont have high hopes as I cant see what im doing wrong or what I can change. Any suggestions?:s
Servando Silva says
Was your traffic organic or from ads? Maybe someone decided to attack your site with bots or something.
Erten says
All organic traffic. Yeah, thats what i wrote in the appeal. Could even be some of my competitors.
They also wrote:
“ensure that one click on an ad only logs one click.”
You have any clue how to manage this?
Servando Silva says
Not really. Specially not for instant articles because for Adsense there are some plugins that can do it.
Confidence says
I don’t have a website can I still be able to benefit from this
Again can a Mobile phone do all this for me
What of creating a mobile website will it serve as alternative to website
Servando Silva says
No. You need a website to do any of this.
Nata says
Good day,
I would like to inquire whether it is possible to buy a sponsored post or our service review written by you on your blog ?
Or is it possible to buy a link in any existing post that is somehow webhosting-related?
What are your terms?
I will look forward to hearing from you.
—
Thank you,
Project manager
Servando Silva says
Thanks Nata.
We’re not interested in guest/sponsored posts for the sake of a link.
Sorry.
Sandra says
I have a Facebook page with more than 1 million followers and I’ve been recently contacted by someone indicating they’ll pay me to post article link on my page. She is asking that I click on a link to be approved by Instant Articles on Facebook. Is this a scam?
Servando Silva says
Yes! Don’t click anywhere if it’s not inside FB and don’t give rights to your pages to anyone you don’t trust!
Never fill out your password in there unless you’re sure you’re on FB official’s page.
George Jarjour says
THis strategy has been doing so well for me and I want to thank you for introducing us to it! We have one new issue that has arisen. About 2 weeks ago whenever I run an boosted post or an ad instead of the link clicks going to my instant article it’s going to my mobile web page to my actual website. What could be the reason? I am not sure. The blog posts still stay on my FB page as an Instant Article, and organic clicks are going to instant articles. I’ve contacted Facebook multiple times about this and no luck yet. We tried using a CTA button (learn more) and we tried without. We tried old posts and reactivitng old ads and still going to Mobile web. Any suggestions? Thanks!
Ioannis says
Same here 🙁 All my boosted posts opening in with my mobile web pages. Did you find out why?
George Jarjour says
I’ve been in contact with Facebook everyday trying to fix this and they still don’t have a solution. Anyone else having this issue? Anyone have any solutions?
H says
Hi, if we have a website with a high traffic (from USA) with all other requirements what is the chance to be approved into instant articles now (June 2018) ? Best regards
Servando Silva says
If it follows all of their guidelines and it’s not a new website the chances are pretty high.
Ketoma says
You only talk of WP. Does fb instant apps work with blogger as well?
Servando Silva says
Yes, just read this new guide.
Isaac says
Please when I try to claim my URL, it shows: The provided URL is not being accepted because the site has minimal readership, which violates the Instant Article Policies (https://developers.facebook.com/docs/instant-articles/policy/). Please provide a different URL
Please what should I do?
Servando Silva says
This is happening lately to blogs that seem to be new or that have very low traffic. Facebook seems to be more strict and they’re not accepting many blogs nowadays.
mh rinqu says
I was apply for instant article but 30days gone, still now it’s on review stage. Maybe faebook stop or hold their new instant account approve system.
Dr. Mamta says
I have a website https://www.lifeinvedas.com/. It has posts related to Alternate medicines, spirituality, God, Dreams, Numerology, Astrology, Beauty Tips, Etc. It has 220 total posts of 1000 to 2000 words each. I activated SSL certificate. But recently I forgot to renew. I chatted to Bluehost.Com. They said it is shared so automatically renewed. But suddenly Adsense earning fall down. I don’t know the cause. As you have so much experience in the same field. Kindly suggest some solution to the problem. I have five facebook page also. Guide for facebook earning too. Best Regards. Dr. Mamta.
Servando Silva says
Well, you need to check why your earnings went down.
Do you have less traffic? Do you have same number of clicks but lower CPC?
Did you lose rankings somehow?
Dilsher says
Do you have approved Instant articles for sell if you have contact me on my email [email protected]
Anand says
Hi
I m a huge fan of your blog. Do we have something in Pinterest .
Servando Silva says
I don’t really use Pinterest at all, so no comments here.
Viral Harry says
Can you suggest me USA, UK, Columbia or Indian Facebook Groups for sharing my post for Facebook Instant Articles.
Servando Silva says
No.
We get traffic with our fan pages and ads, not spamming on groups so we don’t have experience with it.
Wilson says
I tried to apply for Facebook Instant articles and have completed most of the procedure. I got to the stage where I should submit articles for review and I stopped. I went back to remodel my website and publish more new articles, I was offline for about 30 days, when I returned after a month and tried to complete the procedure, I was asked to connect my site. I entered my URL and got this message:
“The provided URL is not being accepted because the site has minimal readership, which violates the Instant Article Policies (https://developers.facebook.com/docs/instant-articles/policy/). Please provide a different URL”.
How can I explain my situation to Facebook or appeal my case? I’m fully ready now and my traffic is fairly good, about 15,000/month and growing.
Kindly advice me.
Best regards.
Servando Silva says
Do you have that amount of traffic since this month only or has it been like that for several months? It seems to me like they’re checking some stats from analytics companies to see if they approve new sites or not.
Briddon says
Hello Friend,
Thank for your interesting post. Sadly, my page recently have this message “You’ve Lost Access to Instant Articles” without any notification, then i try to apply for instant article once again in new page but after it was submitted for review, two days later it get suspended also (on wordpress, i have apply two pages ID in tags include the page get banned). I just want to know because of my site is violated or facebook is not allowed to use suspended page ID once again. Sorry for my bad English, I hope you can understand.
Thanks in advance.
Servando Silva says
Hi Briddon.
That’s right. If they ban a site from their system you can’t use the same fan page or website to apply again, or they’ll just ban it fast.
Briddon says
Hello again my friend! Recently i have apply IA again with new website, but this site is getting down too often due too high traffic hits. Then Facebook has rejected and not allowed IA to be approved. Does it because of website issue as well? Thank
Servando Silva says
I’m not sure. Unless they literally visited your site when it was down and rejected it but it’s hard to say.
Briddon says
Hello Servando,
Nice to see you again! Recently Facebook has updated some changes to Instant Article and it’s getting hard to apply. In this case, do you have any idea about traffic requirement (google analytics), how many is needed for url to be submitted?
Thank you again.
ibrahim says
Hi
Thanks for this great article, i recently submited two pages for instant articles review with one url, is this incompatible or not?
thanks
Paula says
Hola Servando, for instant articles Facebook pulls the articles straight from your website, right? If yes (which I am assuming), what happens to the Google AdSense ads? Do they stay there? How are they replaced with the Facebook ads? Most importantly, are we able to edit the article to be a little different then the one on my website? THANK YOU!
Servando Silva says
Hi Paula.
That’s right. They pull it from an RSS. When people enters your page through instant article your adsense ads are not displayed. This only happens for people on mobile devices with the Facebook app though.
If your visitors enters via a browser or in a desktop device they will see your normal website with adsense ads.
Laurence says
Hello Servando,
great article. Just a couple of questions. My website has good traffic (300,000 pages read a month) from organic searches, but the Facebook page only has a few thousand likes. What would be an estimated earning, in your opinion? Is it worth it? When the title of this article is “Make 22,000/month”, what kind of traffic do you need for that?
The second question is there are a few people offering me money for Facebook Instant Approved Articles (whether mine, or if i know others’). They say they pay cash only to have access to Admin. Why would that be?
Servando Silva says
Hello Laurence.
In this method your organic traffic doesn’t matter. It’s all about your facebook fans and campaigns. If you have 300,000 visits per month from organic searches Google Adsense might be your best choice or affiliate marketing depending on your niche.
And one more thing, never give admin access to anybody you don’t trust, even if they say they want to pay.
There are a lot of scammers out there that just want to steal your facebook pages and ad accounts.
Andrzej says
Hey,
I have a few questions to you.
1) Are you already using this method? It is profitable right now?
2) Instant articles have share buttons on something similar to go viral?
3) How much pages do you own and how big are these pages from your earning screenshoots?
4) How often do you post daily articles to earn this amount of money?
6) I understand that you have a lot of pages in various niches, and posts depends from niche?
7) We all know that Facebook cut organic traffic. Do you see and difference beetween 2017 and 2018
8) It is available to see and of your posts/pages?
Thank you for blog! I am waiting for reply.
Servando Silva says
Hello Andrezj.
1. the method has evolved a bit and Facebook is more strict so it’s less profitable at the moment but not impossible.
2. Yes, they have a much better experience for Facebook. Just go and check any of the big sites with instant articles and analyse the design.
3. I’ll let Ronald answer this, but I know he has several pages with hundreds of thousands.
4. Ill let Ronald answer this.
6. Yes, each post and page has it’s own niche.
7. Yes. Instant articles took a decline but they still perform better than regular articles by a good margin.
8. No.
Best regards.
Andrzej says
Thanks for reply. I am waiting for hearing from Ronald.
Agus says
Hola Servando, Your post really help me to set up Instant Article.
I’m using FB Ads (CTW, click to web) to to promote IA, but I have some difficulties to convert all the visitor into IA traffic. Most of the traffic from Facebok (above 40%) directly goes to my website and not converted to IA.
Could you give me some insight or how to configure FB ads setting to turn all traffic into Instant Article? Thanks.. 🙂
Servando Silva says
If they go to your website without being IA you just need to filter the traffic and only leave mobile devices from android and iOS.
saso says
Hello friend im trying to get instant articles but when i go to sign up my pages are not showing… what should i do can you please advise me.Thanks
Servando Silva says
Are you sure you’re logged in with the proper business account?
None of your pages appears or are they too small/new to be considered?
Gabor says
Hi,
It’s a sad day for us, we got the ‘You’ve Lost Access to Instant Articles’ message today.
My question is, will we get the money we earned in April? (it’s more than $10.000) Or Facebook won’t send the money because we have instant articles banned? I really hope we don’t lose this money….
Thanks for your help!
Servando Silva says
What was the reason behind your ban? Hope you get that money at least.
Gabor says
No reason, we got no messages regarding the ban, only that we violated the monetization standards.
It’s strange that I searched a lot on Google about this issue (whether you get the money after the ban or not) but found absolutely no results.
Btw this is a very useful article, we managed to set up Instant Articles with your post’s help.
Thomas says
Hi Gabor,
Did you receive the money you earned in April?
We have similar problem.
Jen says
Hi Servando, when claiming URL I got this message [The provided URL is not being accepted because the site has minimal readership, which violates the Instant Article Policies (https://developers.facebook.com/docs/instant-articles/policy/). Please provide a different URL.]
Servando Silva says
If the site is new or has no traffic before applying for Instant Articles they can send you this message.
Chris says
I have a site that have been around for more than a year, getting about 15,000 unique visitors per day (that’s about 450,000 visitors per month) mostly from search engine, facebook page has over 10,000 likes, but when I tried to claim the url I was getting the same message as Jen mentioned above.
Seems like a lot has changed about facebook instant article. Even some people that previously had access to it, their access has been revoked for same reason. And facebook hasn’t made any effort to explain what they mean by “minimal readership”.
Seems to me like they had more publishers than they wanted and was looking for a way to discharge some and also stop accepting new ones.
Servando Silva says
Kinda. They’re very strict now especially after the cambridge analytica problems from last month.
Hopefully the’ll relax a bit in a couple months after all this happens.
Aisah says
Hi…
I am new in adsense & facebook articles..
May i know, if i want to start website from zero, what language better based on your opinion to generate more income?
Since i am from Malaysia.
Start from English or Bahasa?
Servando Silva says
Are you going to promote articles fro people in Malaysia or other english speaking country?
If it’s for Malay people then write in Malay. The decision is up to you depending on your audience.
Aisah says
Is that when i am write in Malay, the income generated better?
May i know, the income generated based on country? Malaysia is that good generation?
Mr Servando,
Can i request permission to translate some of your article in Malay for learning in Malaysia?
If can.
Servando Silva says
Not necessarily. It will depend a lot on your audience as I guess more people will read it in Malay than English.
Nobody knows the income generated by country as there are many factors and there’s no way to tell for sure.
If you want to translate the article make sure you link back to me and not just copy and paste everything please.
yliac says
I think the title should be how to set up instant articles?
I set it up with my viral video website https://viralchop.com/ but only making a few dollar per month
Wasantha Kumara says
I Have some More question. (Thanks For previous Reply)
Are you still use Instant Article? is Nowdays R.I.P of Instant Article? Because Most of my Sri Lankan (Asia) Friends said They have low CPM as law as 0.03$. I can agree with it. because it was law country traffic.
But they said either USA, Candada, Newzealand (Top level countries ) have also law CPM (just about 0.05$)
is it true? IS now USA Country CPM is law as cents? What is the True. Explain about true using your experience. I will plan about Instant Article. But After this i was hopeless
Please Explain This
Servando Silva says
My CPMs on USA are still $2+
They’re not close to being dead at all. They have been more strict lately due to a lot of clickbait articles and the cambridge analytica issues but a CPM of $0.05 in the US means either their traffic is super bad or fake.
Ron says
Can I choose the category of the apps that can be displayed in my PPC website?
If so, please tell me!
Servando Silva says
Apps? What are you talking about?
Ron says
I’m sorry, I meant ads! For ex. choose ads from the automotive industry, consmetics etc.?
Servando Silva says
I see. Facebook uses a lot of ads based on retargeting, audience network and more. You can filter down some in the audience network if I recall correctly, but I have never filtered them.
Why do you want to do so?
Wasantha Kumara says
Hii, First Thank You For Sharing This Value Article.
IN 2017 i worked with FB Instant Article. But unfortunately it was disabled. so now (2018) i will try to get it. I am from sri lanka. is getting approval for IA is impossible to this days? my friend said “nowdays facebook don’t Accept new applications for Instant article. is it true?
when i have blog with good amount of traffic , Good Facebook Page and follow policies well. can i get approve from facebook? Or it will nothing happen in this days. i mean facebook stop approval for this
Thank You and sorry for my bad English.
Servando Silva says
They accept new applications but they’re just much more strict and take longer than before.
Wasantha Kumara says
But In the review process(pending review) it shows ” your site doent Follow instant Article policies. You Have Loss access to instant article” why this shows before approval? i have good amount of traffic.(20K daily) No clickbaits, only Original Content
is they ignore all of this? or scam for new publishers?
eder Silva says
hola Amigo…Servando Silva …una pregunta..
yo ya tengo conectada una pagina de facebook con mi sitio wordpress pero ahora quiero conectar…otras dos paginas mas con el mismo sitio wordpress que pasos tendria que seguir para hacer eso….las dos paginas que quiero conectar ya son elejibles para monetizar con facebook instant articles espero me puedas ayudar.
Servando Silva says
Si tu página de WordPress ya funciona con instant articles ya no necesitas conectarla con ninguna otra. Ya funcionará en modo instant articles sin importar de que página lo compartas o incluso si alguien más lo comparte por su cuenta.
Kamal says
Hello Servando
Do you make instant articles and promote them with FB ads ?
do you use PPE for this matter ?
Thank you
Servando Silva says
Hey Kamal.
Yes. We promote the articles. Initially I use traffic as objective but after some time and getting data with the pixel we focus on content views.
PPE is bad because that brings people who interact with your posts (liking, sharing, etc) but not necessarily visiting your site. We use PPE to get some extra engagement and virality but 80% of our ad spend goes to content views as objective.
dagreatjen says
Hi! Nice article. it seems i have learned a lot reading the comment section!
I have a question about instant article my 3 pages was recently disabled for MONETIZATION violated a facebook policy and standards. Do i need to wait for 90 days before activation?
I admit, I made mistake before some of my articles are clickbaits! we know clickbait can make more money but when facebook updated their policy a lot of pages have been lost their access to instant article because of violations.
I already appealed here is the reply:
“Thank you for submitting an appeal. We’ve reviewed your Page for monetization eligibility. At this time, we aren’t able to reinstate its access to Ad Breaks, Branded Content, and/or Instant Articles. To use these features, your Page must comply with Facebook’s policies and terms and our monetization eligibility criteria. We recommend that you address your Page’s compliance going forward, as it may become eligible within 90 days to re-access the monetization features previously utilized.
This decision regarding your Page’s eligibility to use any monetization features on Facebook may not be appealed again for 90 days.”
What I have notice they don’t approved pages with below 90 days old // you must also create a website/blog with high readership. Please make your content unique. Don’t duplicate content. avoid posting clickbait.
May 16 is the reactivation of one of my page.
I update this comment if what would be the outcome.
Ronald Segura says
Hey dagreatjen,
Thanks for the great contribution you make with your comment. As we all know Facebook has been making many changes throughout the whole platform, not only IA.
The main pattern I’ve seen so far on the accounts they’ve been disabling, as you already mentioned, is duplicated content and clickbait. So try to avoid those as much as you can so that your account stays healthy.
Cheers!
ibrahim says
Thanks for your info, i need to ask you about the reviews
I have been waiting for what must now be over a month for my Page’s Instant Articles to be reviewed and had no response as to why it is taking so long.
Are reviews taking longer than expected?
Servando Silva says
Yes, they’re taking so long nowadays and many of them seem to be ignored or just take many weeks.
Besides that Facebook has a lot of problems lately and they’re changing things after all the cambridge analytica fiasco so I’m sure approving sites is not important in their to do list.
Hrishi Dere says
Hello Sir,
As per our last discussion my website is still block by Facebook. In the following week will be my last try to unblock it or else I am going to drop Facebook advertising idea.
My question is that does facebook instant articles are available for Blogspot Blog. If so I have good blog which is suitable for FIA.
Thanking You
Regards
Hrishi Dere
Servando Silva says
I’m not sure. Some people made IA work in Blogspot but there are no official tutorials as far as I know.
Sanjaya Rathnayake says
Dear ,
Thank you for input here. I have a page 5000 likes at the movement also have a website like 13 visits average per day, How much likes need to page earn 2000$ per month ? please explain.
Thank you so much
Servando Silva says
13 visits? It seems like your fans are not interested in your content.
To earn $2,000 per month I’d say at least 100,000 fans.
Kevin says
Hello,
I have 900k Facebook likes from mostly Philippines audience…
how much do you think i can earn from Instant article? I want to make at least 2k a month
Servando Silva says
I don’t know. It depends on your fan page engagement, ability to create great articles and the average CPM.
firdos khan says
sir i have page which have 17k likes but one post reach is more than 50k so sir may i apply for this and how much i can earn from this page???
waiting for your response thank you sir
Servando Silva says
Yes. the reach doesn’t matter for applying. Everybody can apply if you meet their requirements.
John Godfrey says
If you have a big cpm, and ctr accounting around 11 % will you get payed by Fcb ?
Servando Silva says
Why would I get paid by Facebook just because you have good CPM/CTR?
antolin28 says
Hola Servando, te felicito por tu gran articulo es verdaderamente formidable y brillante desde el principio al final.He seguido las indicaciones al pie de la letra y ha ido todo sobre rueda. Te agradezco todas tus aportaciones que me estan ayudando bastante en poder arrancar con mi web. Seguire pendiente de tus consejos a traves de tu blog.Un saludo y seguimos en contacto.
Servando Silva says
Gracias por tus palabras 🙂
Éxito!
YUSUF says
Also it seems pagez.com is for sale at domainnamesales.com
Servando Silva says
Interesting. Thanks for the heads up. I’ll hopefully have an alternative soon.
Juan Joe Oladayo says
Thanks for this post. Very helpful. However, I am a little bit confused in some aspects.
1. Must my website be a wordpress hosted website?
2. Do I need a website if I create an account through pagez?
2. Will pagez pay the same amount to me or nearly the same as facebook article?
Thanks once again.
Servando Silva says
Hello Juan.
1. WordPress is not mandatory but for this tutorial we used WordPress.
2. No, if you use Pagez you don’t need a website.
3. Pagez will pay a bit less as they get a commission for the service, but you’ll get an idea of how much you can make and if it’s worth your time then create your own website for maximum profit.
KTS says
When trying to Claim URL, the pop-up said: We tried going to your page and checking the page tags present, but there was a failure.
How do I solve this.
Servando Silva says
Which page tags were missing?
Leo says
Hi guys, it is allowed share some FB IA content on FB group?
FB IA content is same niche like FB group
Servando Silva says
Yes, you can share it wherever you want, but as long as you don’t SPAM the group or it’s related so that will depend more on the moderators of the group.
Leo says
So best solution will be contact administrator of group and pay to administrator for share some content
Servando Silva says
That could be an option. But if the content is related and they allow links maybe you don’t need to pay for it.
Maurício Fonseca says
I set the Instant Article, got approved, started posting links and suddenly Facebook blocked me, I´ve lost the access without explaination. I requested a reply, Facebook told me by message that in 90 days will be possible to request the access again. This service is awfull, totally disrespectful. Now we know the real Facebook behavior, a bunch of liers selling personal users info to corruptive companies allied with dirty politicians
Servando Silva says
It seems like you broke one of their terms but they’re very vague on what happened and their support is difficult (same as Google and Amazon) unfortunately.
Erjon says
Hi,
facebook blocked your page or posting with ads?
Shagun Makin says
Can anyone please tell the steps as how can we see the revenue generated from instant articles?
Samitha says
HI i read the complete post and it’s quite helpful. Fewthings i need to know.
1. Can we use same website for Google adsense and Instant article both?
2. Can we include youtube video URLs in our website posts?
3. what is the minimum articles for get approve. I saw one guy said 20 and another said 10 and u saying 5 . so i bit confused.
Servando Silva says
Hey.
1. Yes, you can use it for booth.
2. Yes, no problem.
3. FB asks for 10 normally but the more you have, the better. They like to approve pages that have a history and making it look like new with just a few posts doesn’t help.
Samitha says
Thanks for your info. with the help of this article and few other sources i setup instant articles successfully. One thing i need to know. Basically my page and site post are not match together much. But I can share my website URL in some related groups. and its shows instant articles also. Is it ok to use group rather than share on the page?
Servando Silva says
If you own those groups or at least your content is related and the admins allow you to post, then yes.
If not, that would be just spamming.
Samitha says
My content is match with those groups. and admins allows me to post. There is another thing. Sorry for asking so many things but most of them are not clear even after searching through google. I have another facebook account which have connect to many related groups for my website. So if i share post through that account will it will be a instant article? because i setup instant article in another account.
And today i saw some improvements in ecpm but not estomated revenue. What is the connections? How can i improve estimate revenue?
Thanks in advance for your support. I have share this post with many ppl who interesting
Servando Silva says
If they are allowed by the admins then there’s no problem.
Instant articles are always instant articles no matters who shares them or who owns them.
Samitha says
So my revenue will shows in estimated revenue right? What is the connection between eCPM and estimated revenue. i asked it because right now i can see some eCPM and 0 estimate revenue.
Servando Silva says
eCPM is the estimated cost per 1,000 views. They will need to get several thousands of visits to make a decent estimate.
Raja Qudus says
i can’t approve my instant i send them for review for more than 10 days ago any solution for it ?
vinay says
Hi, i have read this article and it is very helpful for newbies. So i have two questions to get clarified and i have even contacted FB support team but they didn’t give me response.
1) i have two FB pages in which IA is enabled for monetization. In one of the account it has 70$ balance & in another FB account it has 30$ balance in it. So will i get my payment as it reached the 100$ threshold or will i get payment after each account reaches 100$?
2) Can i use one of my facebook page instant article audience placement code to another facebook page which is already approved for instant article.
Ex: i have two apps enabled for IA
1. ABC – App placement Id – 2928———–2128
2. XYZ – App placement id – 1823————2202.
So can i use my “ABC” App ads placement code in “XYZ” App for monetisation?
Servando Silva says
Hello!
1. Are those 2 pages under your same personal account or business manager?
2. I’m not sure about that to be honest. Test and see 🙂
Vinay says
I have posted one of the viral news (seeing the thumbnail will attract users to click on it) in a big group but im not getting the reach.
So after the reseacrh in google i came to know that facebook is not encouraging the post if the post has any youtube video/Youtube video thumbnail. So is it true??
Servando Silva says
Yes, it’s true.
Clickbait posts with fake buttons, fake images, menús, or super clickbaity headlines have decreased reach due to Facebook’s algorithm.
Martin says
Hello!
I would like to ask if Facebook Group is good investiment, i have offer I can buy 110 000 members for 1500€. Group is very active and yesterday 2200 posts were made.
Also if i post articles into it even if I am admin, will facebook mark them as spam or ghost them, also any advices ideas you have for growing this Facebook group and business with it?
Thank you very much i would be very pleased if you will answer!
Servando Silva says
FB will not mark them as a SPAM unless people report them.
If the posts you publish in the group are related to their niche I don’t see any problem.
Groups grow organically with engagement and activity, so it should be growing at its own rate already as it has more than 100,000 members.
Nischal Khanal says
It says “You must create 10 or more articles in your Production library before submitting for review”, but I have more than 10 posts and “This post will be available as Instant Article once it is shared on Facebook” is also shown in each post while editing it !
But the blue button isn’t showing, how to fix it?
Servando Silva says
Honestly, FB has been so buggy and difficult with Instant Articles lately that I receive messages like this one all the time. You’ll need to be patient or use an alternative like Pagez meanwhile.
ERT says
I don’t recommend using “Facebook Instant Article” on your blog. It steals the referral trafic to your site. You will loose the Adsense Income, because the reader stays on Facebook, but not on your site.
Your Facebook Fans are not yours. They’re Facebooks.
There’s a reason buying Likes is a fool’s errand. And we focus on recommending other ways to use Facebook advertising instead.
The same thing happens when you post content on Facebook. Technically speaking, it ain’t yours anymore.
If you use Instant Articles, you have to be comfortable with the tradeoff that while you’re going to get blazing fast articles, you’re also running the risk of losing that precious Facebook referral traffic back to your site.
For some businesses, that’s ain’t no thang (as we’ll explore in a second). But for others, like media giants who generate the bulk of their online revenue from ad-supported methods like display ads (yuck) and sponsored posts (bore), that’s an issue.
Servando Silva says
For most businesses what you say it’s true. They’re taking you more and more into their own ecosystem and leaving you out. However this strategy focused mostly on making money from viral articles and instant articles work better than Adsense.
Erdong Liu says
Hi Servando! Thank you very much for sharing this great article!
I try all the step also add RSS.
There are 3Q ask you:
Q1: I shared one of my article on my page but the Plugin Instant Article still show:
“This post will be available as Instant Article once it is shared on Facebook.”
Q2: I have 10 articles submit and it show: “Congratulations, you are now approved to publish Instant Articles!”
but why on status some articles showing: “live (didnot share on FB)”, some showing “unpublished”
Q3: your last segment: “share them on your fan page or anywhere within Facebook. ”
Can I add the article link on a page post, maybe even not showing on FB page but showing on boost, is that mean ‘anywhere within FB’ “
Servando Silva says
FB is getting difficult to approve ages for instant articles lately. And they’re changing the ads platform and reporting system since January and again this month. I¡ll try to update this guide later but they’re making it definitely difficult for many new users.
You could try using an external service like Pagez.
Hrishi Dere says
Hello Sir
This is Hrishi Dere. After apporval from Adsence I have not earn enough money till now. Maybe because Adsence pay for click only. The same traffic is earning more at propellerads. As we know the terms of adsence we can not use propeller ads on adsence page. I was about to try Instant Articles. But before that my website got ban by Facebook. The problem is not with the website maybe some competition fake report make Facebook take that decision.
I also heard in a discussion that a .in domain works more better for FIA. is this true also Do you know how can I get my website unban from facebook.
Please help. Thanking You. Happy Gudi Padwa / New Year.
Regards
Hrishi Dere.
Servando Silva says
If your site has been banned because a competitor reported you start a new website.
As for your ads, it’s weird that you earn more with propeller than Adsense. Unless your ad placements are really bad and nobody clicks them ever.
As for the domain question, I’ve never use a .in domain so can’t say much about it. We always use .com or .net domains.
Asanka says
From march 1 st facebook audience dashboard made a new one, can you upload that new one to your post. b’cos the older dashboard not display right at the moment. thanks
Servando Silva says
I’ll ask Ronald if he can update this post.
selena says
what should I have a site like wordpress to link adsense or page i can link to facebook to make money
Servando Silva says
WordPress works fine with instant articles.
Sammy Joseph says
Hi, I’m already on step number 7 of this guide. There, the last paragraph says:
“Now it’s just a matter of waiting until your application gets approved and you’ll be able to start making money with Facebook audience.”
My question is, how will I know that I got approved? Just by clicking on my Instant Articles posts and check if I have some advertising? Is there a better way to know it?
Thanks for all your answers!
Dhritangshu Daw says
We cant use Native Ad on Instant article. We found Banner Ads but want to put Native Ads or Set up the Native Ads.
How can we do That?
Servando Silva says
You can’t use any other type of ads in instant articles. They’re under facebook’s control and they don’t want competition of course.
But for the people who visit your site from desktop devices you can show whatever you want as always.
Wealthy Palace says
Instant article plugin doesn’t seems to Auto post. when i publish article from my blog, am not seeing any message as you said. Is frustrating…please can you help by updating your blog post because it doesn’t seem to work
Servando Silva says
Let me contact the author so he updates it again. he did once after 6 months of publishing this post but things are changing fast in FB’s platform.
Wealthy Palace (Godson) says
I already figured it out, completed everything and approved. From this point you said we have to share the post which i already did (it is only visible to my friends)
Since, I already have this article posted on my Fanpage. If i should drive traffic to the article in my Fanpage using Facebook ads, will it count in revenue.
Am trying to figure how to make the Instant Article reach more audiences. Any help, please throw some light.
Servando Silva says
Perfect.
As for boosting the post, only do it with your best and most viral posts. The worst one won’t perform well and you’ll only spend more money than you’re earning.
sian says
I have a question about invalid traffic in Google AdSense.
Google AdSense prohibits invalid traffic.
1. By the way, if I go into my blog web site and see it, is it considered a fraud?
2. Is it possible for another user to come back again as a fraud?
I really am curious
I’m asking you as an email subscriber
Servando Silva says
No, if you see the ads it’s not fraud. If you click you own ads or incentivize other people like family or friends or any visitor then it’s fraud.
Hope that helps.
Sammy Joseph says
Here, the author doesn’t mention the RSS feed and it is important nowadays to autopost articles from your blog. Just add “feed/instant-articles” after your blog domain and be sure that all your posts are there. For example, browse “myblog.com/feed/instant-articles”. There you will find your posts in HTML language.
After that, you must go to your Publishing Tools on Facebook/Istant Articles/Configuration and paste your feed URL there. Then go to Production Articles (refresh if necessary) and you’ll find now your posts there.
Servando Silva says
Thanks for chiming in and help man (y)
davidgk says
I created a fan page, it’s about 2 weeks old now. When I try to sign up for instant articles, it just doesn’t show as a page that I can start with. Is it because my fan page is new, or what else could I do to solve this problem? I created this page from my personal facebook.
Servando Silva says
Create your pages fro your business manager. never use your personal ad account for business things.
Manikanta says
Hai, I’m beginner of instant article.
When ever I tried to sign up with instant article I couldn’t find my own create pages.
“You must be an admin of this Audience Network app. You need to contact a current admin and have them add you as an administrator in the roles section.”
This will appears and I’m the only one admin and run the page.
Could u help me to sign up with instant article plz help me
Servando Silva says
Are you using the same pages you created in your business manager or personal account?
Wiki Universal says
How to write articles? My articles are disapproved by Facebook. And my page gets blocked to do Instant articles. Tell me what to do.
And my post font opening from right to left not from left to right . What should I do?
Servando Silva says
How to write articles? that’s a weird question.
If you’re articles are being denied you should read their terms of services and rules to see what’s allowed and what’s not.
Somoresh sarkar says
Hi,
I am a beginner of creating instant articles and currently looking for the way to include my ads into the article. I found out the following message at “Audience Network” when I was trying to get started:
“You must be an admin of this Audience Network app. You need to contact a current admin and have them add you as an administrator in the roles section.”
I have other Admins on my Facebook Page. But none of them administrator of Audience Network app id on my Page.
I have tried to use the contact forms to no avail and I’m a bit stuck on what to do. It may not seem like a lot but there was $100 in the account pending payout.
Please help me. Thank you very much.
Servando Silva says
Why did you use someone elses app and why do you hace $100 in your account pending if you haven’t included your ads into your articles yet?
Michael Anderson says
I have have pages ranging from 239,000 fans all the way down to 1,000 fans, with everything in between. I’m in the process of growing an entire network. I have been playing around with Instant Articles for a few months, but I’m interested to learn more about what kind of articles draw in more traffic and any advice you may have on optimizing performance on the pages. Would love to chat one on one with you if you have the time!
Servando Silva says
Hey Michael. Obviously clickbait or super interesting articles will draw more readers but ultimately that will depend on your pages and the niche (only testing a lot of articles you’ll find which articles drive more traffic).
As for optimizing for performance, do you mean on your FB pages or in your instant articles website?
Andy says
Great articles!
1 why will we need two facebook apps to use instant articles?
2 Does it work if we add audience network into first app named “instant article” you mentioned?
thanks,
Andy
saba says
I am not able to figure out how to submit the articles for review.Are we supposed to go to the production library and click on creat,then paste the links of our already created articles from the website there? I tried doing that but keep getting this error “Missing canonical URL for article: There is no URL specified for this article. A canonical URL needs to be claimed and placed within the HTML to generate an Instant Article. Refer to URLs under Publishing articles in the Instant Articles documentation for more information on claiming and inserting a canonical URL.”
Can you please explain what i am doing wrong here and what should be fixed and if this is the wrong way of submitting articles then please give a step by step break up of this. I tried googling it but could not find a clear answer
Thanks
kailah says
Servando you said we could start with 2k-5k budget . let’s say that i have 2k budget how should i split it ? should it be like 1k for growing the page with fb ads and the other 1k for promoting articles testing them and the other basic stuff (hosting-domain name ..) . please suggest a wise strategy for spending the budget so we don’t burn the money with less benfits ! thanks in advance
Servando Silva says
Initially spend your budget to grow your page to at least 5-10k fans. Start posting tons of images and after 5k fans start posting links every day as well.
Only use extra money to boost your posts if you find really good winners that go viral.
kailah says
what about videos should i post them too or only focus on images ?
Servando Silva says
Videos work great too. If you have videos available for your niche for sure, go and post them 🙂
Rodrigo says
I get about 60,000 page views per month from Google search results and my articles are monetised with Adsense. But I think the problem with your entire article is that this $22,000 per month (which is impressive) is also based on over 15 million impressions per month (also impressive). The chances of my FB Instant Articles getting that many page views is slim to none. If I’m getting around 2,000 organic page views per day and $15 to $25 per day with Adsense based on clicks, then I’d only be getting a TINY fraction of that on FB Instant Articles. And if so, then a $1.45 eCPM is pretty worthless on 1000 or less FB IA views. I’d be better off using social media to drive visits to my non FB Instant Articles pages that are monetised with Adsense and garnering clicks that way.
I’d welcome your thoughts and comments on this. Yes, I’m very impressed at 15 million impressions and $22K per month, but I honestly don’t think that’s realistic for most people unless they are paying for traffic (boosted posts etc) or have some viral posts. Can you share what your unique page views are in Google analytics relative to those 15 million monthly impressions?
Thanks for any insights you can offer.
Kind regards,
Rodrigo
Servando Silva says
If your traffic is mostly organic this strategy is not for you. You could try and see what happens if you build a fan page from your traffic but the articles need to ve really viral and most probably since you receive organic traffic your keywords are not like that.
And yes, this strategy is based on paid traffic and/or having huge fan pages built over time.
Honestly, in your case I’d still just have Adsense alone and try to optimize it as much as possible (ad location, ad sizes, etc) to get the best CTR and increase your CPMs. Other than that, depending on your website niche, I might try native ads like Revcontent.
Best Regards.
james says
thanks for the information.
i did all you said but my articles which i already edited are saying: This post will be available as Instant Article once it is shared on Facebook.
and secondly on the facebook page , while i want to submit for review, this what am getting:
Please address these issues before submitting
We have automatically detected one or more common errors that need to be fixed before you can submit for review.
Not Enough Articles
please help me out
Servando Silva says
You need more articles in this case. The message is clear.
saba says
Thank you for such a wonderful step by step tutorial.I wish facebook had given one as well. I was able to claim my website but i have run into another issue.I am not able to figure out how to submit the articles for review.Are we supposed to go to the production library and click on creat,then paste the links of our already created articles from the website there? I tried doing that but keep getting this error “Missing canonical URL for article: There is no URL specified for this article. A canonical URL needs to be claimed and placed within the HTML to generate an Instant Article. Refer to URLs under Publishing articles in the Instant Articles documentation for more information on claiming and inserting a canonical URL.”
Can you please explain what i am doing wrong here and what should be fixed and if this is the wrong way of submitting articles then please give a step by step break up of this. I tried googling it but could not find a clear answer
Thanks
saba says
I am not able to claim my website.Wheni try to connect it ,it gives the following error message
The “fb:pages” tag on the URL doesn’t contain this Page’s ID. Please work with your developers/webmaster to add this tag to your website
I have added the pages id in the app.Can you tell me what i need to fix?
Servando Silva says
Maybe your website has a cache or something that takes a while to update to show the tags?
saba says
Thank you for such a wonderful step by step tutorial.I wish facebook had given one as well. I was able to claim my website but i have run into another issue.I am not able to figure out how to submit the articles for review.Are we supposed to go to the production library and click on creat,then paste the links of our already created articles from the website there? I tried doing that but keep getting this error “Missing canonical URL for article: There is no URL specified for this article. A canonical URL needs to be claimed and placed within the HTML to generate an Instant Article. Refer to URLs under Publishing articles in the Instant Articles documentation for more information on claiming and inserting a canonical URL.”
Can you please explain what i am doing wrong here and what should be fixed and if this is the wrong way of submitting articles then please give a step by step break up of this. I tried googling it but could not find a clear answer
Thanks
Sab says
Hello,I am based in Pakistan and my country does not show up in the list of countries supported for the payout on audience network. How can i sign up for that from Pakistan?
Servando Silva says
If your country is not supported then you can’t.
Greg Jeffries says
Really good article.
However, I’ve followed all of the steps you’ve laid out…
The only problem I’ve run into is the new articles I published (even though the WordPress plugin says they were pushed to Instant Articles)
Don’t show up in the Production Library.
Any suggestions?
Servando Silva says
Sometimes it takes a while especially at the beginning. Are they being shown in IA format already?
clint says
Hi, i followed all the steps correctly and was approved in just 24 hrs. i placed the ad code on my article html and shared it on facebook but not ads is showing.
Servando Silva says
Are your posts being shown with the instant articles format already?
Suresh Khanal says
That’s a nice article. You covered all the aspects.
BTW, here I have one requirement and I could not find a solution anywhere. I have two sites. They are complementary. And I wish to send posts from both into single instant articles. How could I do that? I saw I can add two blogs but there is only one box for RSS feed.
Could you please help me out on this matter?
Servando Silva says
We always use one site for all the pages but I think you can do the process again for your new page with another fan page.
George Jarjour says
Hi Servando-
This is a great post. I have a question about ECPM. Initially when I started in beginning of January I was getting around $6-10 ECPM in the USA. Now I am achieving only around $2 ECPM in the USA. I don’t expect my ECPM to be as high as $10 but definitely not as low as $2 what are some suggestions to increase ECPM to a mark that is somewhat consistent. I do understand there will be fluctuations but what are some ways to increase your CPM? I am boosting posts and achieving under .01 CPC in the USA with viral sports news/content. So If we can have 3-4 ads and have users at least scroll to 3 of them with a ECPM of $4 we should be profitable. We have a pretty good budget we are working with as well. Thanks!
Servando Silva says
We usually have at least 3 ads and enough paragraphs with not many images in the content to get a better CPM.
The CPMs overall have been reduced because many advertisers skip the instant articles placement from their campaigns, so there are less bidders. it’s something that was going to happen sooner or later. We depend a lot also on our organic traffic as that gets more CPM than boosted posts unfortunately.
You can still achieve $4-6 in USA sometimes, but it’s getting difficult.
Ian says
Hi Servando, can you recommend a WordPress plugin which can autopost Facebook Instant Articles? Thanks in advance!
Servando Silva says
Not really. We never use auto post as Facebook decreases the reach when they detect tools that post automatically.
bimbo says
how much you need to spend to build a page with 50 k targeted usa fans ? will 500 $ be enough ? if no how much money it will cost ? thanks !
Servando Silva says
If all the money is targeted to just likes, it might be possible. Consider doing some tests and if you can get likes for 2 cents or less you’ll be on your way. If your likes are above 4-5 cents then it’s not going to be possible with $500.
Okioghene Igbigbi says
Servando am from Nigeria enlighten me more in the area of tax form
Servando Silva says
What do you need to know? Just fill it based on your taxes from Nigeria.
Iva Ursano says
Hi while this is such a great piece and so easy to understand (and I thank you for that) with the new FB changes, IA earnings have dropped (for me anyway) significantly. I have a FB page of just over 500K fans, I post 4 of my own blogs a day and even boosted one last week and I barely scraped in $25 in total for the whole week. I’m absolutely baffled and puzzled by these extremely low earnings. What is your advice for this? Thank you again.
Iva
Servando Silva says
Is it just the CPM or also your reach decreasing? We’ve seen some of our overall CPMs decrease because it’s beginning of year (advertisers pay more in Q4 than the rest of the year) and we’re still analyzing data to see what happens with the new FB update.
Iva Ursano says
It’s the CPM, not the reach because I boosted one post and it had a reach of almost 90K but still brought in nothing. I know the changes that have taken place but even boosting, with a good reach and plenty of shares, how could the earnings be so low? It just makes no sense to me.
Servando Silva says
What about your organic reach? Usually people who went to your articles without an ad (boosted post) have way better CPMs, right?
Ben says
Great article.
I have a question:
The revenue reports for instant articles seems to add up and show the total revenue for the day but not on a per article basis. Wouldn’t this make it difficult for people to figure out which article gave them the best ROI? And which ones readers did bother scrolling down? Is there a way to get that data?
Thanks
Servando Silva says
Yes, the reporting sucks and it’s difficult to know which one does better and why, so the best you can do is focus on great viral articles.
Mikee23 says
What if my Facebook profiles are marked as spam, because i don’t have a big fan page and I post in groups, is there anything i can do about it?
And can you tell me some other social networks for posting and sharing, having an Adsense account?
Servando Silva says
There’s not much you can do about it. Stop doing SPAM and start building a good page that works as a long term business instead.
ayoub katane says
hello
I liked your article
But I’m a beginner and I have just $ 100 as you advise me to get $ 500 a month to help my family
Servando Silva says
With that budget you’re better off starting with blogging or simple SEO.
Otherwise you’re not going to learn anything with this method as we recommend having at least $2,000 to get started.
kailah says
Hi ! great post very well explained i myself tried to start online marketing project recently i actually bought a fb fan page and i have a website with different categories contains some articles the fb page is about 60 k likes mainly tier 1 countries (16 k USA /4K UK/2k Poland …) the problem is that the page was about a movie and i changed it to video mems and funny videos…etc the insights are not that bad actually i get like 10k to 20k on reach and about 1k to 2k on engagment however after i set up the instant articles and posted some articles to test them i had bad results 1k to 2k on link reach and 0 engagment no likes or comments i only got some link clicks and gained some sents on audience network … i have a little budget right now 1000 dollar what do you think the best way to invest it and get some profit to re invest in the project
1) invest the 1000 dollar in fb likes to grow the page and maybe the link reach and engagment will get better
2) invest the 1000 dollar in fb ads to boost the articles and use the arbitrage model with targeting the right audience ex if i am posting an article about movies i will target peopole who love movies put 15 dollar on article and expect to get profit or even break even ..etc
3) invest the 1000 dollar on creating fb profiles and groupes and adding peopole and then just posting the articles on groupes and fb profiles with friends … a bit risky and take a lot of hard work
4) invest the 1000 dollar on buying anew micro niche page and write some articles on that micro niche hopefully it will have better reacg/engagment ….
i am sorry i know that my comment is too long i am just a newbie and i have alot to learn i wish you can answer me and maybe put the 4 ideas in an order from best to worst .. thanks in advance !
Servando Silva says
5) Invest your money into building a new page that completely relates with your audience based on your ads.
kailah says
Thank you ! you mentioned in one comment that we can boost the articles that preformed well using fb ads what the best targeting method we can do mobile only and earn money from facebook audience network or mobile and desktop to gain money with facebook audience network and adsense as well ! What will be the most profitable ?
Servando Silva says
The best method is initially going for the interest of people who you’re targeting + your fans.
Later you can create lookalike audiences from people who engaged and visited your page instead.
Mobile works better.
Tarmizi says
What Does It Mean “please include all of the images found in the web article” in Facebook Audience Network? Recently I Applied For Instance Article And Facebook Said They Found That Problem In My Article.
Rakesh says
It is not easy, hardest and need lots of time to set up, sometimes its fails if you are expert in the field.Making money online is not easy.
Servando Silva says
Yeah, nothing like this is easy.
If making $20,000 per month was easy everybody would do it.
xavi says
Hello servando thank you for this post; i have 2 questions for you please
1) what the estimated budget to do setup this business nowadays and get 100 dollar per day in revenue ?
2) what the strategy or the method you are using to get 0.01 dollar per like on USA/Canada/UK ?
Servando Silva says
I recommend having at least $2,000 USD to learn and test this business, and preferably above $3,000 to get started.
No specific method. We start with likes in targeted niches and then run lookalikes audiences of the people who already liked out page.
xavi says
i always do good targeting but i end up paying around 0.6 dollar per like ! what could be the problem ? also do you think buying a fb page with good engagment in the niche you want a good idea ? it will be easier done grow it from scratch !
Servando Silva says
Some niches are just more expensive and there’s no work around that. Another strategy we use is to boost with engagement ads some of our best posts (images or video) and then invite all the people who interact with it. Many times that can bring you cheaper likes than running likes campaigns.
As for buying the page, you need to vet it really good. Otherwise I’d rather build it myself. maybe pay them for a test by promoting a couple links or whatever you want to promote and see how it goes and then decide if it’s worth buying it.
neelakandan says
thank you
Felix says
Hola Servando, tengo un sitio web con aproximadamente 10 mil usuarios únicos al día. Con Adsense, aproximadamente cuánto debería estar generando? El sitio está dirigido a la comunidad hispanohablante (México, Colombia, etc)
Servando Silva says
Imposible de decir.
Depende de la calidad de tu tráfico, de donde provienen, el país, dispositivo, keywords, etc.
Y eso además del CTR y diseño de tu sitio. No existe un “deberías ganar X cantidad”. Depende de muchos factores.
Martin says
Hello!
Do you think it is possible to get 0.01€ per like on USA/Canada/UK ?
How hard would it be in scale 1-10
Thank you for your time Sir.
Servando Silva says
Yes, it’s possible because we’re doing it right now.
In a scale from 1-10 I would say an 8.
sohaib says
hi thank you for all the informations i have a couple of questions i hope you can help me and answer them please
1) will adsense and/or fb audience network ban me if i rewrite viral news and entertainment articles that other websites post like viralnova buzzfedd little things …
2) is the viral news/entertainment articles against the TOS of adsense and/or fb audience network
Servando Silva says
If you rewrite them, no. If you blatantly copy them most probably yes.
News ar enot against any ToS but you should read the rules to see which kind of news and headlines you can write.
sohaib says
i mean the articles with headlines like :
“8 Actors Who Walked Away From Fame”
“10 Curious Things You’ve Probably Never Seen”
“Inedible Stuff That Looks Like Delicious Food (15 Pictures)”
“What Does Your Favourite Disney Star Look Like 10 Years Later?”
etc… ?
Servando Silva says
Those won’t work good anymore. It needs to be something inside a niche.
If your page is about actors, then the first one works. If your page is about food, then your third headline works.
But not all of them in a generic page with no specific niche.
sohaib says
One more question please you said “For us, around half a million followers in 3-4 fan pages. 1 website only” do you mean that you have a website with general url that have multi niches (entertainment, news, animals…etc) and you post the articles based on the page niche for example : news articles posted in a news page / animals articles are posted in a animals page …ect ?
thanks in advance !
Servando Silva says
Yes, the website has different categories for every niche if possible.
sohaib says
Thank you very much servando ..best regrads
Ibrahim says
Hi Servando! Thanks for sharing such a great article! I’ve created a great article on how to make money using Facebook and was wondering if I can guest post on your website? Either way keep up the good work!
Servando Silva says
Hello Ibrahim. I don’t accept guest posts but if you’re in my list just answer any of my emails and we’ll check it from there.
Kirkland says
Thank you for answering my last question on the 8th. So in order to make between 10,000-22,000 per month like the guest blogger we are looking at a fan page, or fan pages that topple over a half a million to a million followers? It seems like an awful lot of work to generate that type of revenue.
Also can the fan pages be in any niche? What would you say are off limits? And when Payment is received is usually by check or direct deposit? And does the payment actually state that it came from facebook?? Sorry for all the questions. I’m just curious about how all this works. Seems like it can be rewarding but the entry to get involved also seems tough.
Servando Silva says
Yes, it’s a lot of work and requires dedication. Most people don’t earn $22,000 per month with any job, so this shouldn’t be super easy either.
The fan pages can be made form niches which have articles that can go viral. Some have more potential than others but it depends on how good you’re at creating content, your copywriting, headlines, images, etc.
I receive payments via paypal so i’m not sure how it looks via direct deposit, but with Adsense we received everything direct and it said something like Google Corp or something like that.
Artyom says
Good afternoon. Wonderful article. I’m from Ukraine – we are doing about the same as you. Servando Silva tell me – how do you see the future perspective in connection with the update of the algorithm FB ? Thanks!
Servando Silva says
We still don’t see changes yet but I guess pages with focused/rich content in any niche will perform much better than generic clickbait articles. This is something FB does every 6 months or so.
ilyascay says
great post thanks ! do you think this still can be done and make profit from it even after the latest fb update about the newsfeed algorithm ? “your feed will instead be dominated by posts from friends and family, as well as Facebook groups you are a member of ” mark announced it 3 days ago !
Servando Silva says
I’m not sure. The algorithm update is still happening and we haven’t seen changes yet, but we should know soon.
ilyascay says
okay ! just an other quick question please ; you said in the post that we need 5 articles but in the instant artivles settings they are saying you need 10 articles to submit so is it 5 or 10 ?
Servando Silva says
They changed it to 10. Overall i actually recommend having 15-20 articles now even if you just submit 5-10 so the site doesn’t look completely new.
Binish paudel says
hello .. if i have two facebook page linked with two different website for instant articles.. will i get paid if total of two apps is 100$ within a month or i have to earn 100$ seperatly for two account?? i have same payout information and account..
Servando Silva says
Hmmm, I’m not sure since we always use one page and direct the traffic from all of our fan pages to the same one.
Faran says
Yes, you will get paid if total of two apps is greater that 100$. As you said, payment and account is same, So you don’t need 100$ each to get your payment. Facebook will see their combined total.
Elías Herrera says
Recomiendas hacer los artículos manualmente en fbinstant articles siempre o con wp? La verdad tengo muchos problemas intentantando enviar los artículos desde mi sitio web.
Servando Silva says
Los hacemos con WordPress inicialmente. Pero no entiendo tu pregunta.
Martin says
Can i ask how long your articles are? Are you using one ad per 250 words?
Thanks 😉
Servando Silva says
Around 500 words.
Martin says
Soo how many ads per articles? 2?
Servando Silva says
Usually 3 performs better for us.
Didit Rinjano says
hai brother, thanks for your great article 🙂
i just have one question, do you have a tips how to increase eCPM. because my eCPM just $0,1+ – 0,3+
Servando Silva says
We like to add around 3 paragraphs to get maximum performance and show 3 ads (FB does this automatically) in our articles.
Besides that we focus on tier 1 countries with high CPMs.
Didit Rinjano says
for articles i always write more than 3 paragraph, and show until 5 ads. some articles, i wrrite article with 1000 words and show until 12 ads.
besides focusing on the tier 1 country, do you write articles with a specific niche ?
Servando Silva says
Yes, the articles are within an specific niche based on our pages. No more general clickbait articles for us. Those worked well a few years ago but not anymore.
Didit Rinjano says
Last question, Does using too many images in our article can decrease eCPM?
Servando Silva says
Yes. We prefer using 1-3 images maximum in the article. Using tons of images confuse the user and many times it decreases the overall clicks and CPM.
Didit Rinjano says
ok th or your info…since i write article with not too much image, my cpm getting better 🙂
Akhtar says
Dear SS,please correct me if I`m wrong.I read the whole content including the comments.So for conclusion:
1-We can make money from IA if only the traffic are coming from facebook page,not from another sources like youtube,forum etc,right?
2-To get approve, we need to post around 10 of original articles.Is that OK if I use another language for my blog? The article in my blog is not in English but I have original content inside.
3-How about the traffic from desktop view?As I understand, we can make money from FB audience for all IA if the traffic come from mobile view only,correct me if I`m wrong.
4-So if I want to success to making money from IA, I need to use a fanpage,build it up with around 10K likers first using facebook ads, and then I can post the url of my IA into that fanpage,right? So here, I already invest my money to gain the likers for my fanpage.After that,do I need to invest more cost to boost posting?
5-Someone tell me after Nov 1 2017 last time, it`s getting harder for blogger who wants to get approved for this IA.IS that true?May I know the reason,pls?
That`s all. Thanks for your article and I hope I can success like you too.Thanks again.
Servando Silva says
Hi.
1. Not only it needs to come from a FB page. It needs to come from people using the Facebook mobile app in Android or iOS.
2. I doesn’t need to be English, and yes, you need at least 5-10 articles. Don’t make it look like new.
3. Traffic from desktop will see your normal page. there, you can use Adsense or Native or other ad networks.
4. Yes, the first step is right and then you also invest money in boosting posts.
5. Yes, it gets harder because there were a lot of spammy publishers and Facebook did filter them out including people posting clickbaits, non original content, etc.
Servando Silva says
Well, you can’t place them together because IA creates a new page completely different from the one you’re actually using.
You can leave adsense there and people who come from desktop will see your adsense ads, while the guys coming from the FB mobile app (android and iOS) will only see FBads.
So you can use both, but only one is being shown at a time.
The number was half a million between all of our pages.
Martin says
Still worth investing into Facebook Pages in 2018?
In slovakia i have 3.90$ instant articles CPM but adsense can give me 4-5€
Should i stick to instant articles anyway? Is it better because it is more content friendly than adsense, will be 5 posts and 3 articles per day enough in 100k page?
Should i invest into USA page or what country works best for you?
Thanks! 🙂
Servando Silva says
If Adsense gives you better results then send them your traffic.
It’s a weird case but in some countries it happens.
However, IA gives you more reach on each article, so try measuring if that extra traffic helps you make more money at the end or not.
We focus in USA mostly.
Martin says
Can i ask what eCPM do you have on USA traffic?
Servando Silva says
Between $2 to $8 CPM.
Abu Monsur says
Thank you ,a friend said that now using Instant Articles and Audience Network together is prohibited, is it right?
Servando Silva says
No, it’s not prohibited.
Kirkland says
I wonder what it would take to make at least $10,000 per month doing this. How many followers. Fan pages and websites it would take….
Servando Silva says
For us, around half a million followers in 3-4 fan pages. 1 website only.
Kate says
But then how many posts per month do you guys do across the 3-4 fan pages? In my experience with one post on one page with 874K I made $7.00 in 24 hours from that and then 3 the next day and $1 after that and that was just one post and this was just FB not including any adsense rev that day with a CPM of $3.64. I’ll admit the CPM is better, but still trying to figure out the arbitrage since getting my own page up in followers would take some time so for now I’m using a paid model of having other pages post for me at about a 7th of a cent per click, which you can’t get from ads at this time.
Servando Silva says
We post 3-5 times per day, so you can calculate the monthly numbers based on that. And we do them for each fan page.
So overall we need to have 5-10 new posts per day in the bog and we test them to see which perform better and post them and even repeat those posts every week or so.
Farhad says
Ok, Facebook will ban me if I copy other people’s content. Can you direct me to somewhere so I can pay someone to rewrite the articles for cheap? And any other solutions you use yourself?
Servando Silva says
They don’t exactly ban you for that, but they don’t like it either.
Look for people in forums or pages like upwork or freelance.
Jelena says
Hi Servando,
Can we connect two or more Facebook pages to one Word press website? Thank you!
Servando Silva says
You don’t need to. Just connect one and once your instant articles are available you can promote them in any Fan page as well.
Ryan says
Hello, Sir… Does this apply only for english written articles? Because my blog is mainly written in my country’s language… Thanks a lot for this wonderful post.
Servando Silva says
No, FB Audience network works for most countries with a few exceptions. They accept many languages.
elias herrera says
Hola amigo tengo una duda , estoy promocionando productos de jvzoo , pero quiero hacerlo con facebook ads , creo que jvzoo no permite sus productos en facebook , por lo que e pensado si puedo comprar un dominio .info y usar un iframe metiendo la pagina de mi codigo de afiliado. de este manera se mostrara directamente la carta de ventas del producto con mi codigo de afiliado.
esto es permitido en facebook ads? no banearan mi cuenta?
Servando Silva says
A FB no le gusta mucho eso, y a JVZoo tampoco, el riesgo de baneo será alto.
elias herrera says
entonces lo que debo hacer es una landingpage y luego redirijir al producto? eso si esta permitido?
Jorge says
Hi Servando 🙂
I have one question… If I have five Fanpages, each one with 150 K followers for example, I need to make five different websites?
Is It possible configure all these Fanpages with only one website?
Thank you 🙂
Servando Silva says
No. You can setup instant articles with 1 page and website and then just use it for all of your pages.
Remy says
Hi.
I have a question. I’ve been using Instant Articles for like 4-5 months and I was making $1k per month. I woke up this morning and my personal Facebook account was disabled permanently. My developers account is also gone. They didn’t provide me with detailed information. I didn’t break any copyright law. I think it has something to do with Instant Articles cause I made another Facebook account and once I started Instant Articles again, they removed my account again!
Please someone explain to me what is going on? Why did they block me? What I’m doing wrong? What laws I’m breaking?
Servando Silva says
It’s difficult to say. If you created a new account and it happened right after it they might have detected suspicious activity but FB is very vague many times. Contact them and try to get your accounts back. Keep insisting many weeks if needed.
mojo says
Hello great blog.
my first question.Does this still work?.
My second question is how can you place adsense ads on the instant articles
cheers
Servando Silva says
Yes, this still works although FB is making it harder again.
You can’t place adsense on instant articles. It’s just not possible and it goes against the ToS anyways.
Joe says
Hi & thanks for the great article.
I’ve just got approved and published two articles successfully.
My question is – how I can I see the actual revenues generated by each article? The report only shows a summary of all the articles together.
Thanks
Servando Silva says
Hi joe. It’s very difficult. You can only assume somewhat the revenues based on your visits but FB still doesn’t have very complete tracking to tell you all the data like other ad platforms do.
Mikee23 says
i have a really low reach on the posts, maybe someone reported my fan page too much that i cannot reach more? How can i fix this?
Servando Silva says
If your Page has been marked as spammy by FB there’s not much you can do. Their algorithm works like that and it’s sometimes better to start a new page.
Mikee23 says
Is it better to make a new fan page or just make a new domain and continue to work with the same fan page?
Servando Silva says
It depends. Facebook has different flags so they can flag your domain or your page or both.
Test and see what’s decreasing your reach.
elias herrera says
ya hice todos los pasos pero tengo un error
No rules defined for in the context of InstantArticle
tambien uso como tu el plugin quickadsense , como lo arreglaste?
Manny says
Two questions:
Can I use a closed FB group to monetize with instant articles or just fan pages?
Do I get paid by CPM only and no clicks? I get clicks but looks like I am getting paid by CPM.
Servando Silva says
Once your page has instant articles you can share it everywhere, including groups.
It’s not CPM only, it’s a combination of performance and impressions as well.
Martin says
How many articles per day should i publish on page? And in what ratio,, for example 1 Image 1 article separated 1hour apart?
Thank you! 🙂
Servando Silva says
For us what works is a maximum of 5 images per day and 2-3 articles.
One very hour is too much.
Md Zahin Hassan says
I already done all the procure but Why do not show Audience Network Performance like requests, filled, impressions, clicks, fill rate, ctr, estimated revenue , eCPM.
Servando Silva says
The stats are updated only a few hours, sometimes even more by FB.
Martin says
Hello!
I just want to ask, does it really matter if you grow fanpage and then share instaArticles or Adsense articles?
What is different? Is facebook allowing insta articles better reach than normal articles? Or what?
Could you explain?
Thank you!
Servando Silva says
Yes, FB Instant articles get much better reach than normal links.
kinfovillage says
You don’t even attend to my questions but still yet answers most newly other ones
kinfovillage says
It really took me a lot of time to get my FB instant articles setup. But yeah, I got them done.
The big problem I came across @Servendo Silva is the publishing those articles.
Here are some of the areas, the FB Instant his telling me to correct and I don’t have the idea on how to go about it.
This post was transformed into an Instant Article with some warnings:
No rules defined for in the context of Anchor
No rules defined for in the context of InstantArticle
No rules defined for in the context of InstantArticle
I tried to make many changes to my post which also reduced the complaints to about 3 now.
This change is even making my site to be violating Yoast SEO rules, just for me to publish on Facebook.
I need your help
Alexis says
Don’t understand that plugin, use the 2nd most famous Instant Artices plugin in WordPress, can’t remember the name though.
kinfovillage says
Thanks at Alexis, I will appreciate you can share with me/us the name of the plugin please
Kate says
If you still can’t get it there’s a guy on Fiverr that can fix the errors. I was going to use them, but I found out one of my other plugins was causing errors so I just removed it.
kinfovillage says
I am stocked to the 2nd stage of the process and this was the message I have being getting
The “fb:pages” tag on the URL doesn’t contain this Page’s ID. Please work with your developers/webmaster to add this tag to your website.
While I have done the following
1. copy the provide ID to the pluging
2. clear cache
3. Upload the tag to
kinfovillage says
Oh, done already.
I went to Cloudflare to clear the cache and it works
Iva Ursano says
Well it’s a great article indeed if you need help setting up Instant Articles. It doesn’t tell us how you make $20K a month doing so. I have a FB with a little over 500K fans on it and a pretty decent website and I struggle to make $20 a day on IA so perhaps you can shed a bit more light on the secret tip then? 🙂
Iva
Servando Silva says
Hi Iva.
How much traffic are you pushing every day on average and from which country?
We were able to make $20 per day with a fan page with less than 20k fans from the USA.
elias herrera says
With what niche could you win that amount per day friend?
Servando Silva says
There are a lot of niches. It needs to be osmething that can go viral and has a lot of engagement so you can leverage Facebook’s targeting.
Zoraiz Aftab says
Hello Iam From Pakistan & Iam Getting ECPM 1.68$ & Daily Getting 8000+ Request Views Can i Click on my own ads on Facebook instant article through American VPN ? As i know Adsense not allowed but i Read full fb Policy they never said about this thing in Whole article ? What do u Think ?
Servando Silva says
No, that’s fraud.
They’re not stupid so that’s the fast way to get your account banned.
JONGHA PARK says
Hi. I’ve using instant article very well since read your post.
I just want to know i can use more than 2 pages with 1 wordpress website.
becuase i have many subject in my website.
i can put only one Audience Network Placement ID and Facebook Page ID in the plugin(instant article plugin)
but 2nd page has own its Audience Network Placement ID and
Facebook Page ID. can i change this one even i still use first one?
Servando Silva says
You can have many pages pointing to the same site and the ads and instant article version will show anyways. There’s no need to have one site for each page.
JohnH says
Hi, i have a problem with the audience network, i used to make a big amount of money in the first month with an average reach of the posts. However, i still have the same reach on the posts but my revenue is so much lower. Do you know what’s the problem? By the way I have viewers from America, Canada..
Servando Silva says
The CPMs are always adjusting and some months the prices go up and some other it goes down. Not much you can do about it.
Richard Sabino says
Hi Servando.
Something I would like to know to do is Facebook in-stream videos ads. I see many Facebook pages that in the videos they upload, ads are shown in the middle of the video. For example Recreo Viral, GenialGuru and some others. Can you do a tutorial on how to do it?
Thank you.
Servando Silva says
FB decides how and when to show those ads there but you can’t control it yet AFAIK.
mark says
Hey
I am using instant artless for my page atm and I’m coping 90% of other peoples content. does it help if I put the source of where I got the article from. Or does this make no difference with FB. You mentioned if I want to build my followers that I need to do paid ads or it will take way to long naturally?
Servando Silva says
Linking to the source will help you reduce the risk of being banned or have complains.
As for the ads, organically takes too long.
horse says
HI! SS, firstly thank you for amazing information about instant articles 🙂
i wanna know something, when you hv time, reply please 🙂
thank you so much ^^
now finally approved article, but in my fb page, just hv 1k people like
so i will use fb ads for promote my article “post” to get dollor, not for my page like
if dont hv so many follower, but will use fb ads , is it good strategy?
i wanna hear your opinion 🙂
sorry i’m not good english
thank you so much to you again 🙂 good article
hv good day 🙂
Servando Silva says
You should have both ads for page likes and also for website traffic. At least until your page grows to 10k fans or more.
Yang Seng says
Hi SS, my problem is posted link not reach and spam. I post in big group more than 2 million member but no one like comment or click while other person post similar article in same group but got a lot of like comment, why? One thing when I posted link to group Facebook removed my link as spam and when I click it is not spam some is back but still no one like. Please help this I need your idea. Thank you
Servando Silva says
Maybe your domain is marked as SPAM. Try with a different domain and see what happens.
shaily says
Hi,
thank you for this detailed article. Can u plz help me in one thing? I have run ad on my facebook page for particular instant article and there are 1000 above impressions and 163 clicks in it.
Now my performance report of instant article isn’t showing it. There isn’t any impressions shown there of that ad m talking about..M I doing something wrong? Plz let me know..Waiting for ur revert..thanks in advance 🙂
Servando Silva says
The reports take sometimes hours or a day to update.
somen says
I”m from India and i have 300k fans on my page but the irony is i get 0.40$ per 1000 impressions .. is there anyway to get high cpm rate?
Servando Silva says
Not much. You can try using larger articles so they show 3 ads and increase a bit your RPM but the prices are normal for India which is a tier 3 country.
elias herrera says
puedes explicarme un poco lo de los tier 1 , 2 ,3 ? veo que los nombras mucho en tus articulos aunque no entiendo bien que significa. tambien me podrias decir si con una fanpage de 10k o 20k se puede ganar buen dinero?
Servando Silva says
Tier 1: USA, CA, UK, AU
Tier 2: países como FR, IT, ES, DE, JP, etc.
Tier 3: resto del mundo
Si buscas ese termino encontrarás la lista en Google.
elias herrera says
otra pregunta amigo no hay problema si uso adsense y audience network juntos? es decir monetizar los 2 al mismo tiempo? no infringo ninguna politica de alguno de los 2 sistemas de monetizacion?
Servando Silva says
No hay problema. Funcionan bien ya que cuando usas instant articles y la gente te visita desde la app móvil no se muestra adsense de todos modos.
Adsense solo se mostraría para el tráfico de browsers móviles o de desktop.
elias herrera says
Gracias amigo aunque tengo errores precisamente con el plugin de quickadsense y no me deja publicarlos en instant articles , ademas de otros multiples errores , cual es la manera mas facil para enviar los articulos ? tienes algun metodo?
Servando Silva says
Quick Adsense no tiene nada que ver con lo de instant articles, pero cuando los envíes de todos modos mejor quítale cualquier otro anuncio en lo que te aprueban tu sitio.
Alexis says
Hi, Alexis here again.
This month was very good for me, I made almost 2k, but I would really like to try different niches and maybe start and write in English instead of Spanish. The problem is I would like to know, How much do I need to invest in FB ADS to make a USA fanpage grow? I don’t want exact numbers, just an estimated.
I also would like to know which niches do you recommend? I’m interested in politics, but I’m still not sure.
Servando Silva says
We don’t recommend any niches. That’s up to you.
However as for ads, USA normally cost 2-4x more than Spanish speaking countries, and the CPMs are also like 3-10 times higher depending on your audience.
MUMBERE says
I remember it was like this time when I read this article but you have changed my blogging career.
this article helped a lot.
And I have become experienced in this.
Once again, thanks author of this article.
shahin says
Hi
Can I add more than one domain in my Instant Articles account? If yes, please give me guidelines,,,
Kwame Sarfo Gh says
I think I need a good tutorial video on this and how is Facebook going to pay me ? Through which bank transaction accounts. If you don’t mind if we can teaview so it makes things easier for sign up. Thanks
Servando Silva says
Payment options are explained in this article.
As for the teamviewer stuff, I don’t give private coaching like that.
Daniel says
Hi Servando,
Thanks for your content and information.
I wonder about the role of video in this…
Can I get a higher CPM if I publish videos rather than text article/photos? How much more?
Servando Silva says
I do’t think so.
The videos would be displayed in the page the same way images do. It could help with higher time on page but other than that probably not much of a difference.
Sometimes we publish videos and we haven’t seen any noticeable difference.
manny says
Does it matter if people click on the FB ads for me to make money? or I only need them to click on the image to go read the article?
How many fans do I need to make at least $5k per month assuming I get OK engagement?
What % of engagement is considered to be OK, what would be high?
what kind of messages usually get the most engegements? I have a soccer website related to a well known english team.
thanks
Servando Silva says
It matters, yes. Facebook gives you better CPMs if the ads you show are clicked vs nobody clicking your ads.
I can’t say how many fans you need because the number will change so much based on your performance, geo, niche, etc.
For example, if you want to make $5k per month you need to do $166 per day.
If you have a CPM of $3 you’d need to send 55,000 visits per day to make the amount you want. Now the number of visits will depend a lot on your abilities to craft good articles and get good engagement with great headlines and preview images.
Slim says
Great article!
My fan page is not so large. (I have about 30k fans) so would this work with my fanpage?
Secondly, any tips on how to increase my fanpage?
Thanks
Servando Silva says
Yes, your page is big enough to start making decent money with this method if you have good engagement.
I like using ads to grow it more.
Slim says
My fanpage does not have much engagement. Please how do i rectify this problem? Furthermore, is it adviceable to use ads to grow my fanpage? How do i go about this? i will appreciate a quick response. Thanks!
Servando Silva says
It depends on why it has no engagement. How did you get the fans so far?
Many times it’s just better to start a new page and use ads than using ads in the same page which had already a dead engagement because it’s difficult to recover it.
Slim says
Ok. Perhaps i will start with an entirely new fanpage. My niche is entertainment. Can you perhaps give me a few suggestions on sites in which i could copy from? And by ‘Copy’ i dont ment copy and paste, i mean rewriting in my own words.
I dont know if you get what i am trying to say.
Servando Silva says
Entertainment about what? that sounds very generic. It’s not necessary to mention the niche, I just want you to know you should target something more specific than entertainment, in case you’re doing it.
But easy, just go and find the top pages in the same niche and also in the top of google and analyze what they do.
marie says
Thanks for the great article.
I have a 100k page,but my site content is 70 percents copy-pasted and not original.
I dont want to risk my page get banned or unpublished.If FB does not accept the articles after the review,will it ban my page?
Servando Silva says
No, they won’t ban you before the approval. But they might not approve your page or ban it later if you have a lot of non original content.
marie says
Thank you for your answer.I have another question,please answer as it is very vital for me.I can get huge reach for my Facebook page when i share my Page’s posts in the Facebook groups.But if i post an article and i dont share it via my accounts,it dont get much reach.Does Facebook count just the organic reach?Or if i increase the reach and impression by sharing my post in the groups or by promoting my post,Facebook will count also that reach and i make more money?
Servando Silva says
As long as the people in the groups are checking your posts via their mobile app it will count towards your revenue.
Nirali says
Hi,
This article was really helpful. I have integrated facebook audience network with instant articles. But I am only able to see ads if I visit the article from the Facebook Pages Manager app. Other people don’t see ads if they visit the articles from their facebook app. Have I missed anything? Please help.
Servando Silva says
Have you been approved completely? Sometimes it takes a day or two to get approved and meanwhile you just can see them from the pages manager app.
Nirali says
Thanks for the reply.. I can now see ads. One more question related to Facebook page. Is there any way to get page likes from US and UK? As the CPM is more for visitors from these countries.
Servando Silva says
Run Ads only for those countries if that’s what you want.
Chiemela P says
Hello, thanks for this article. My question is; Aside WordPress does Instant articles work with Google Blogger or wix? also, is it supported on a free wordpress.com?
Servando Silva says
It’s not supported on a free WordPress website.
I know some people have it working at blogger but you’ll have to do your research.
Chris Blagden says
This is really interesting, I used to arb Yahoo! XML for some 12 years but this is new to me. In your experience how niche should a page be to get the best engagement and reach, eg shoes or tennis shoes? Plus how would you research a niche interest volume, would a good technique to be to use the FB audience inspector to number crunch?
When building likes to a page do you target countries based on the TAC and also the future CPM yield from these regions? Great post!
Servando Silva says
Hi Chris.
More like Tennis Shoes for people who like sports.
Otherwise if it’s to wide FB decreases the reach when they notice not all of your audience is interested.
You can use the FB Audience insights tool to do research.
Finally, for countries I like to focus on tier 1 geos, but many people make it work in different countries no matter what.
JONGHA PARK says
Hello. First of all, thank you for good posting. I’ve been trying to set up Instant article and WordPress. and I just finished all you said. but the Ads is not coming from my instant article. It appears just less than 1 second when i click the post. maybe I should wait for something or did wrong process. (sorry for bad english. this is from South korea)
Servando Silva says
You’ve got great English man. Don’t worry.
Are you checking the articles from your mobile app? Sounds like IA is already working for you but the audience network ads aren’t showing yet. Can you try with another account (a friend or family) to see how it loads?
JONGHA PARK says
Yes Thank you very much, It’s showing from today!!! I’m learning how to tarketing for viral with your post again!! Thank you again. have a good day
Jai says
When you use the Quick Adsense plugin, will the adsense ad automatically be hidden from instant articles? How do you make that happen?
Servando Silva says
Instant articles creates another article in a different format just for FB app users. Nothing else will be shown and this happens automatically.
Niko says
Hi Servando – Great Aricle and i learn lot from this post. I like to ask : I have curation blog with Curation Content, witch means it is not my original content. can i use Instant articles whit this kind of website?
Servando Silva says
Are you re writing your own content or just stealing and copying everything?
If you just copy everything FB will eventually ban you from using this method.
Niko says
All of my content is 100% copy. If Fb do Ban me will it ban facebook page or my domain?
Can i use text spiner ? is that ok?
Servando Silva says
They can ban your page, reduce your orgnic reach, ban your domain and also ban you audience network account. Or al of them at the same time.
Text spinners might work for SEO or articles and backlinks but for real people reading your site it will probably look wrong. You can try but copy and headlines are very important here, and using a spinner is just being lazy.
Danny Peña says
Hello Servando Silva,
Very good article, but the reality is that in it people can only learn how to implement instant articles, not how to monetize their fanpage in a correct way. Also at present does not have the same performance that was had in March and April of this year, I could say that at most 30% to 40% of what was done by then with the instant articles.
I have implemented instant articles for a few months and now I have a 1.1 M fanpage, I would like to know what techniques you use to avoid zero reach and so your links can have a better reach.
I will be attentive to your answer.
Servando Silva says
We’re still doing good numbers with Instant Articles although we saw a dip and then it came back a few weeks ago. Nothing like your numbers were you’re just making 30% of what you did before, but around 85% in our case.
We use multiple domains to keep them clear without flags and we don’t post clickbaity articles that can be flagged as SPAM per our users, so basically we focus on content people will love and they won’t report it.
But twice we did notice a reach decrease and it was arranged easily by swapping it to a new domain.
JS says
Quite interesting! I’ve been thinking about trying my luck with Instant Articles. I have no organic traffic source nor am I interested in building page likes etc. as that takes a lot of time. Can I use Facebook Ads to drive traffic to my Instant Articles? Is that worthwhile? Of course, the money earned from IAs should be more than money invested in FB Ads for this to be worthwhile but do you think this works? Or IAs should only be used to make money with organic traffic? Awaiting your answer.
Servando Silva says
Building page likes is the key for this strategy. You can use ads but it’s much more difficult to make it work, and eventually you’ll get fans doing that as well.
Also, I’ve seen ads have much higher RPM when coming from organic posts than paid posts.
James says
This was also my exact same question..
I’m starting a brand new Blog+FB Page. Where do I get the traffic for Instant Articles? Is all the traffic coming from building likes from a fan page then just posting articles on that fan page since I have zero SEO for my WP site? How do I grow a brand new fan page w/o paid ads?
Servando Silva says
Hello James. Yes, the strategy is to send traffic from your fans to your instant articles. In fact, instant articles can only be seen by your fans using mobile phones and the FB app.
Growing a fan page without paid ads is almost imposible. You can ask for people to share your page or do paid promotions in ages that have similar niches, but you still end up paying and with a less targeted audience in many cases. This is a pay to play game nowadays with Facebook.
James says
Thanks so much for the comment!! So just to be clear, you pay for a “likes” campaign to build your page likes aka audience and then get traffic from posting to your article on your page (free) VS creating a paid ad that links to your article?
Servando Silva says
Yes, James. That’s how it works.
However sometimes you’ll find some great articles that work wonders and go viral and those you can try also boosting them with ads and make more money.
but only the good ones, because a lot of your articles won’t be good and it’s just a waste of money trying to boost those.
James says
Servando.. thanks! Great blog by the way, I can’t believe I just found it! Keep up the great work man!
Can I ask one more question? There’s really not a lot of info on IA and i’m trying to learn..
What is the URL you use to drive traffic to? For example, do you post this on your fanpage.. mydomain.com/coolarticle ? Since IA only works on mobile, does FB automatically redirect mobile users from your blog URL to IA and just let desktop users go directly to your blog URL? I can’t seem to find an answer to this.. thanks!
Servando Silva says
You use the same original URL and FB automatically redirects mobile traffic to the IA version of it.
Sarah says
SS, do you have a domain/website for each fanpage? Or is it possible to use a single general website and share different articles on different fanpages based on the interest? thanks. For example, if I have a cat FanPage and teacher FanPage, can I just post articles from one general “newssite.com” on each of them, or do I need 2 websites that are the same topic as the fan pages?
Servando Silva says
No, we use one domain for all the pages. Just use a general domain for news or the niche you’re in.
med says
Hi i was doing fb ads and adsense arbitrage what if i remove adsense and replace it with instant articles ? can i get some profit buying and selling traffic in fb?
Servando Silva says
Right now Instant articles make more money than Adsense, so it’s worth a shot.
Mohamed Ibrahim says
where can i buy shares of facebook big pages?
Servando Silva says
In forums and facebook groups with influencers and fan page owners.
Gadgets says
Hi,
Thanks for this classic post. However, having followed the entire process here I discovered that my ads are not showing after approval. I followed the procedure again to see whether there is something I did wrong but everything look fine.
My articles are being integrated into Facebook instant article the moment I published it but it’s not displaying ads. Please is there a way forward?
Servando Silva says
Are you checking the ads from your mobile phone Facebook’s app?
Ehtisham says
I Have 800k Facebook page active all likes from Uk,Usa,Australia,Canada how much can i earn kindly give just example.And secondly tell me i am from Dubai i havent Usa or uk tax id what i have to do ?
Servando Silva says
I don’t know how much you can earn because what matters is the engagement and traffic you can drive, not the number of fans.
Make a test and see how much you can earn for yourself in 2-4 days and decide if it’s worth it for you and your audience.
As for the tax form, it doesn’t matter if you’re not from the USA. They have an international tax form for the rest of the world.
Ehtisham says
Thanks for reply .
Kindly tell me two days have gone but i haven’t seeing any ads displaying on my Blog.
how much times it takes usually ?
Servando Silva says
Are you checking your articles straight from your android/iphone Facebook’s app?
Dmitry says
Hello. Thanks for the article. I have page 11 000 subscribers. Very little activity. Maybe I made a mistake with the subject of the page? I have one page for women (fashion, fitness, cooking). I need to create a restricted subject page? What do you recommend?
Servando Silva says
The more targeted the page, the better. FB will reward you with good reach and your fans will engage a lot more than with a generic niche like fashion.
Dmitry says
Thank you. You are really great. What do you think about niche cooking?
Servando Silva says
I don’t think anything about it. It’s a niche I have never tested so I can’t think of it.
Dmitry says
what niche can you recommend? I’m doing the first steps in facebook.
Prince says
A good article you wrote there.
But I seem to be getting something wrong as I edited some of my post and I see “This Post Will Be Available as an instant article”
But on my configuration am still seeing “Not enough Articles” Despite having much articles on my Site.
I will appreciate if you can help out
Beyta says
I would like to ask that on my Audience Network Performance it shows only 1 clicks each day, but most of my links I share on my FB Page gets more than 100 links.
May I know why is that? Am I doing something wrong?
Thanks,
Servando Silva says
The stats are updated a few times per day only. For how long have you been promoting IA?
Prince says
Can you please reply to my issue I started.
Thanks
May says
Dear Sir,
Your are such a great person.
When I heard about Facebook Instant Article that time I know nothing. But after I found this post, I follow step by step and managed to link my word Press web and IA. Thank you very much.
After I linkup IA with my Facebook Fanpage (150K like), I earn about $8 in fast day. 2nd day earn about $40. But now I have some issue. I don’t really know why?
Now whatever I link my website article (IA link) to Page, look a like not much people see my post, just 10-15 like, 1 share. Sir, could you please explain possible reasons?
Usually if I post 1 post at my Page (without IA) I got at least 1000 to 2000 Likes and 3 hundred shares.
Could you please let me know where I can read more details about Facebook instant article? Is there any tricky parts?
Thank you.
Regards,
May
Servando Silva says
This happens when Facebook blocks your page for clickbait content.
Sometimes the pages gets flagged, sometimes the domain gets flagged so the best thing you can do is to test with any other Instant article website to see if your domain is being flagged or not.
An easy way to test it is by using Pagez. This way you don’t need to setup a new website and get it approved just for testing purposes.
May says
Hi Sir,
Thank you very much for your prompt reply.
May you be healthy and happy.
Best regards,
May
Danny says
Did the problem you were having normalize?
josue says
Hi there,
I was planning on using this method for a blog oriented to people living in El salvador, but I’m seeing in your screenshot that impressions, clicks from that country doesn’t have any ecpm for there, will that change or what can I do?
Servando Silva says
El salvador is a country where eCPMs are super low. I wouldn’t focus on it and it0s a small geo.
Alexis says
Hello, is your niche Anime?
Mine is, but in Spanish. My biggest page has 30K likes, but it has good activity. Do you recommend to boost it up with FB ads or to keep sharing in groups and keep buying shares in bigger fanpages?
Also, this page is about general anime stuff, not about an specific anime and I’ve been observing that this is not good for engagement. Would you recommend me to have a Fanpage for an specific Anime?
If that is the case, the only worthy animes right now to profit with would be Dragon Ball and Naruto/Boruto, so I suppose the best option would be to create different DB pages and different Naruto pages, right?
What is your strategy? Do you boost all of your pages with FB ads or you’re rather pacient and just post on groups?
Thank you very much
Servando Silva says
We have one in the anime niche but just 1 with USA fans and a RPM between $4-6 in that niche.
As for your question I htink buying shares in big pages with good activity and also buying likes is your best bet.
If it’s general the engagement might be lower for sure. We like to pick up targeted niches and not broad like viral pages for this reason. This helps getting more clicks and FB not penalizing you due to poor performance.
I bost all of my pages with FB ads initially.
Mauro Navarro says
Hola servando como estas sensei extrañando tus clases en monetizame,querido servando yo hace dias tengo un interrogante acerca de nichos como anime y futbol,tu debes estar de acuerdo que ese tipo de nichos como anime a los fans les encanta los videos que tenga que ver con el anime, mi interrogante va respecto a que muchos de esos videos compartidos son videos que violan el copyright, y tengo entendido que se han baneado cuentas por usar ese tipo de contenido para monetizarlo con facebook audiencie,ahora lo que no se yo servando es si unicamente el problema seria usarlos en los articulos,y no tendria ningun problema con facebook audiencie publicandolo como una publicacion normal desde mi pagina de fans mientras no sea desde instant articles.Me gustaria saber tu opinion ya que de eso depende que decida entrar a ese tipo de nichos o no.
Servando Silva says
Hola Mauro.
Si los compartes en los artículos simplemente déjales un enlace a la fuente para evitarte problemas.
Saludos!
Alexis says
Hi Servando, this is Alexis again.
Veo que también contestas en español, así que me tomaré la confianza de hacerlo ya que puedo expresarme mucho mejor.
Ya han pasado 7 días desde que empecé en audience, los primeros 3 días ganaba sólo 3 dólares, pero los últimos 4 días he ganado hasta 45 dólares. El problema viene con que los primeros días tenía un eCPM de 1.08, pero ahora tengo un eCPM de $0.4 y aunque cada día tengo muchas más impresiones en mis artículos mis ganancias no suben por esta razón.
¿Hay alguna forma de subirlo? ¿Estoy haciendo algo mal? He visto un anuncio que dice que los primeros 14 días mi eCPM fluctuará para calibrarse y no sé si se deba a esto. En verdad me gustaría saber alguna forma o practica para subirlo.
Muchas gracias de antemano.
Servando Silva says
Si varía y fluctua depende de los días y tus artículos.
Lo que recomiendo es tener por lo menos unos 3-4 párrafos por cada artículo para mostrar una buena cantidad e anuncios y subir tu RPM.
De que países estás obteniendo tráfico?
Alexis says
De países latinos. Más que nada México. Sí he implementado el escribir artículos largos y las impresiones subieron desde que lo hice, pero el eCPM sigue igual o peor. ¿Es el mismo caso en tu página de anime? Quizá sería mejor comenzar en otros nichos…
Chris says
Like for the articles? What kind of content do you upload to use with instant articles? Is there affiliate products or only viral contents? And how exactly does it work? If i understand everything correctly facebook pays you for people clicking the AD?
Thank you,
Best Regards
Christopher
Servando Silva says
Content that is relevant to the niche you’re building in your fan page. No affiliate products as the main purpose is to monetize with Facebook’s audience network.
Leo says
I got these issues. Maybe i should remove the videos for submission first? after that it should be fine?
Additional Detail from your Reviewer:
Please make sure numbering is the same as the web article.
Add Text, Embeds or Media
Additional Detail from your Reviewer:
Please include all of the videos found in the web article:
Abdullahi says
HELLO, thanks, it is really a benefiting article, but i was unable to understand some concepts, you have said “Therefore, you can now make use of instant articles and monetize your Fan Pages WITHOUT having your website or even a Facebook ads account” and another sentences in the article you have talked about “wordpress, wordpress dashboard” etc. so does this mean one should have a wordpres account before activating the Facebook audience network?
does it really work in Kenya?
Servando Silva says
That first sentence where i mention you can use IA and Audience network without your website links to a service that has everything done for you. So you just need a fan page and traffic in that case.
The rest of the article explains how to do it by yourself in case you want to and you have your own website (WordPress), but not all people do.
Aarav Gupta says
Hello,
I am very much confused in between Adsense and Fb Instant Articles. Can you please suggest me should i use the Instant Articles on my primary website or should i make a new website for FIA?
Thanks
Servando Silva says
You don’t need a secondary website. Just use the one you already have if it’s got a lot of social traffic.
Moses Perez says
Helo Servando, I follwed the article step by step ..setting up everything and my instant articles are live on my page and ready for traffic see it here -> https://web.facebook.com/DamnSharedcom-114662022495166/
but am stuck at the area of how to send traffic to instant articles with facebook ads.. I hav e in the send traffic to ordinary articles before but i cant figure how to target the instant articles with facebook ads.. when ever i do it targeting the post as normal page post i always get error message when submiting my ads.
Pls i need help
Servando Silva says
First you should pay for likes in your articles and grow a decent audience. 10,000 fans or more is what I like before monetizing anything.
Then you can start sending traffic to those articles and only boost with ads the real winners (most viral articles) to see if they’re profitable with ads as well.
As for the error message you get, what does it say?
sudu malli says
there were facebook update called “Explorer Feed”.becoz of this most of Facebook pages Reach go down. what is the idea about that ? it affected to my instant article visits Count
edmon says
Just a quick question.
Does you viewers / audience need to logged in to facebook before they can see ads? So you cannot share your instant articles to non facebook users or not logged in users? Is this the same concept as pagez?
Servando Silva says
Yes, they need to be logged because the instant articles are only shown to people using the FB mobile app for android and iOS.
If they’re not logged they’ll see the normal version of your article like anybody else. Pagez works the same as they use Instant articles API.
Kleio says
I know someone with computer shop and planning to promote IA to him. The problem is it’s only a single ISP so is that gonna be a problem? And is there any limitation on how can a single user view your IA?
Servando Silva says
You’re planning to promote your articles to just 1 person who has a shop? Instant articles don’t work on computers, only mobile apps form android and iOS and even if that happens if Facebook detects a lot of people clicking your articles from a single IP they could ban you or recude your earnings/CPM for obvious reasons.
mochamilk says
do i need wordpress to do that?
i m using wix for my website
Servando Silva says
i’ve seen some people doing it with Blogger but most are using WordPress. I have no idea if Wix allows it but try contacting them and asking their support team.
anas says
It’s an awesome article! Thank you, i have read a lot of articles but yours is really specific, you don’t waste our time, you are just giving us the right methods !
However, i have a question for you, i have a 2m fanpage (french) and sometimes i post article and it goes viral, but i’ve never tried before to boost it. And actually there are several reasons :
-How much do i have to put to boost an instant article (period test, scaling) for example?
– How can i see if i’m not loosing money?
Danny says
Hello Ana,
Did you do the tests to promote a viral article with FB Ads?
Hrishi Dere says
Hello sir
Great article.But in the beginning you said we don’t need to have a website and Facebook ads account. So what is the claiming step while setting account for the instant article.
Oscar says
Excelente post! Gracias
Tengo una duda respecto a las aplicaciones que creas, veo que inicialmente creas una aplicación y configuras la plataforma a Web.
Pero al activar AN desde la página de instant articles se crea una aplicación totalmente nueva.
¿Cuál es la utilidad de la primera aplicación? y ¿debería agregar la plataforma Web a la aplicación creada desde instant articles?
Muchas gracias por tu respuesta!
Suzzan H3xX says
Hi there,
In the Payment Reports of Payout Section, the last two Payments are shown as “Paid” but I have not received any amount in my PayPal Account as I used to get before. Why has it happened?
albooz says
How much can i win with 2000 visitors per day with instant articles.
Macedonia.
Servando Silva says
It depends on the performance of your traffic.
The best way to know is by testing it for a few days yourself. If you don’t want to setup and apply everything just for a test you can always test with Pagez and get started in minutes.
Feshibaba says
Can Instant Article in anyway get your Facebook account blocked???
Because i have a friend who said he was earning from instant article before his Facebook account was blocked and he doesn’t know why….
Servando Silva says
No. Unless you break the rules (instant articles or not, you can break the rules by adding a bad image or a clickbait article breaking the rules) you’re going to be safe with instant articles.
Keshav says
I got below error, how to resolve it? Please help.
“You’ve Lost Access to Instant Articles
We’ve created Monetization Eligibility Standards to help publishers understand how to earn money with Instant Articles. You’ve lost access to Instant Articles because you’ve violated these standards. Review the standards to learn how to make your Page eligible.”
Servando Silva says
There was a bug a week ago about this, but if it hasn’t been fixed for you then you’ve been banned. Contact FB support to check it.
Subarnajit says
Hi, I have followed the steps, able to integrate. But a very low count of impressions I got from performance section around 35 only. While actual impressions from all articles for a single day showing under insights>posts is around 5k.
I am not able to understand why it is happening, can u please help
Servando Silva says
For how long has this been happenning? FB delays their stats a lot of times for us, sometimes several hours or even until next day and suddenly all the stats appear and the CPM/revenue gets updated.
Leticia says
Audience Network doesn’t work in my country (Brazil) 🙁
Servando Silva says
Are you sure? Do you have a link mentioning this? i MEAN, i’ve seen a lot of countries being monetized in FB audience network including much smaller ones from the middle east, for example.
Leticia says
They sent me this message:
Thanks for contacting Facebook and expressing interest in the Audience Network platform.
While we’re actively working on building out Audience Network, unfortunately it’s not currently available for companies located in Brazil. If your business is legally established in one of the countries provided on the company country list, you may select that country to proceed.
Apologies for any inconvenience this may cause.
Thanks,
Brook
Payments Support Specialist
Servando Silva says
Interesting. Thanks for letting us know. Would you be kind enough the share the list of countries that are not available for Audience Network?
As for your case, I’d use PAGEZ to monetize with instant articles as you don’t need to apply for an account in that case. We’re doing with money with them as well.
Lester says
Hi, appreciate the detailed post. However, I have a question in regards to the impressions/traffic generated to earn the $22K. I was just wondering, deducting the paid traffic, unless it was all organic for those countries (Mexico, Colombia, etc) a click ranges from 0.005-0.2 depending on how good the article promoted is, what was the profit from that $22K? I’m asking cuz I’ve done my own experiments and usually there’s a point where the eCPM doesn’t pay enough to cover the traffic needed to have days of over 500,000 visitors. Even if you can get 500,000 visitors x 0.005 cpc = $2500 in paid traffic, that would automatically put you in the red I believe, just trying to understand the strategy behind the $22k. Thanks in advanced.
Servando Silva says
Hi Lester. I’ll let Ronald answer this from his point of view since he was the one who made $22k exactly, however…
A good percentage of my traffic comes from organic pages likes (around 50-60% of the revenue) and we just use the ads to boost the best posts that go viral. We have also noticed that people who come from ads create lower CPMs than organic people, so one of my main focuses is to build more and more page likes by using 2 types of ads at a low budget but with great ROI:
1. Page like ads (pretty obvious)
2. Post engagement ads and then invite thousands of people who have engaged with the post every day.
Best regards.
Melanie says
Hi Servando
Really love your articles. Thanks! Can you help me guiding me to a good tutorial or course on how to setup Adsense websites the correct way??
Thanks
Servando Silva says
Hello Melanie.
This guide should be good for you if Adsense is your thing.
Daniel says
Great article, i used it a month ago to figure how to setup instant articles and audience network and it all worked out fine.
Im here to ask if you can tell me am i allowed to use google adsense for desktop users and is there a special method to do that so it doesnt make problems for fb instant articles or is it good to put them normally like every other ad on the site?
Thanks
Servando Silva says
Hello Daniel.
Yes, you’re allowed to use Adsense and only desktop users or mobile users who’re not using the mobile app will see them.
There’s no especial way to do it. Just put them like you’d do on any other site.
Regards!
Sten says
Does this mean, that Facebook automatically filters out the Adsense code when it transforms my blog article into an instant article?
Thank you in advance!
Sten
Servando Silva says
Yes, they will automatically create a different version of your website that only mobile users can see.
Jesus says
Hola, otra vez vengo a hacer otra consulta sobre el eCPM.
Mi tráfico es LATAM(mexico, colombia, perú, argentina) +1 millón de impresiones al día , luego de tus recomendaciones empecé a mentener solo 3 anuncios automáticos por artículo, en vez de 6 o más. Mi eCPM subió de 0.40 a 0.60 aproximadamente.
Hasta ahora todo bien, pero me preguntaba si también debería quitar mis “Anuncios Patrocinados” ya que en sus estadísticas puedo ver que hay muchas solicitudes completadas, pero pocas impresiones por parte de ellas. Y no sé si esto afecte a mi eCPM general.
¿Sería mejor que lo quite? y quedarme solo con los 3 anuncios dentro del artículo.
gracias otra vez.
Servando Silva says
Hola Jesus.
Te voy a dar la respuesta mas adecuada. Con facebook, cada nicho, tipo de tráfico, anuncios y países, y hasta cada campaña que haces es diferente.
La mejor manera de ver si te conviene es simplemente probando por unos días. Lamentablemente FB no es tan fácil de analizar ya que los resultados varían mucho en cada cuenta.
richi says
Hello Servando, Your post is very informative….Do you do any research which fanpage to create and type of Instant article which would bring better results….
Thanks
Richi
Servando Silva says
I do niches I like or I know can monetize well.
I don’t do any research on which article will bring better results though.
Le Toi says
Hi,
I set up everything and was approved but when testing on multiple smartphone app.
No ads was show only content in instant article.
What should i do ?
Thanks
Le Toi says
Ok, It works now. We need to republish the post again with some images to make the ads show
Servando Silva says
Have your ad placements been approved?
Sam says
*** Calling anyone reading who has set up Instant Articles for their own site/page in the past ***
Does anybody know if it is possible to change which Facebook page is associated with a site for Instant Articles.
I have a site (call it “abc.com”) that gets traffic fed to it from about 20 different Facebook pages I own. The problem is that instead of setting up Instant Articles with the “abc.com Facebook page” I set it up with one of the sub-pages “xyz memes”.
So although the logo is correct, at the top of the Instant Articles it shows xyz memes instead of abc.com Facebook page – this is confusing for people coming from other pages in my network.
I thought fixing this would be as easy as changing the meta tag page ID and setting up instant articles on the correct page … but instead it appears impossible to get Facebook to recognize the RSS feed (from its official WordPress app).
It’s like Facebook is saying “hey, you’ve already verified this domain with another page, so we aren’t going to re-verify it with a different page”.
Does anyone know how to fix this?
My nuclear option is moving the entire abc.com site to another TLD and starting again 🙁
Frank says
Do more ads = more cash? Any tips on how to produce more ads or have the ability to have more display?
Servando Silva says
Not necessarily.
But more ads = more possibilities of finding winners and thus making more cash.
I don’t think you need many tips for this. If you want to do more ads, well… launch more ads! Launch 10 ads per day and launch even on weekends. After 2-3 days start cutting the ones who are not performing and leave the ones performing.
Also, in this case, more than launching just ads, you’ll need to write more articles. The more articles you have available to boost, the more ads you’ll be able to make and you’ll increase the possibility of finding viral posts.
vdtonline says
can you help me please … i puth the code analistycs in plugin article instants but in the analystics don’t show me the user online. how to make ? this is my websites vdtonline.com thanks
Robert Cristian says
nobody can help me ?????
Pawan Kumar Pandit says
Thank for sharing, I didn’t ever heard about fb instant articles. Now I wanna give a try to it.
Servando Silva says
They’re kinda new. FB started testing them since last year.
vdtonline says
thank you
sudu malli says
Can we track how much earn separately by Facebook page wise ?
Servando Silva says
Tracking in the audience network is still in its early days and there’s not much control.
I’d create different placements or different websites for each page to make it easier.
Jes Goi says
Using youtube video in content don’t get submitted to the instant article. See here – https://prntscr.com/gsk9o6
Have you written any custom transformer rules?
Thanks
Ronald [email protected] SEO Marketers says
Hi Jes,
I didn’t need to write any custom rules for that, it seems that youtube videos are only a problem when it comes to getting your instant articles approved, after that, you can submit articles including youtube videos and you shouldn’t have any issue.
Thanks for reading!
valentino mayola says
What about blogger users 😨😨
Servando Silva says
I’m not sure how to implement it. Some people mentioned they were able to do it by doing some tweaks but it’s probably not an official way to do it.
Carol says
Hi, how much do you spend by day In fb ads
Servando Silva says
I will let Ronald answer this question himself about instant articles, but me personally between running ads for affiliate products, growing audiences, instant articles, etc. spend $300-1,000 USD per day only with FB.
Nick says
hey!
Did you prove this method yourself or Ronal told you it works?
I am thinking about giving it a try with viral news!
Servando Silva says
Hi Nick.
We’re using the method as well with many of our pages. Ronald was just kind enough to write a complete guide to set it up in case you have a WordPress blog.
Since last week we noticed the reach ahs been down in many pages though, especially when using instant articles and there are a lot of new FB updates so we’re waiting to see what’s going on.
Marco says
That’s true. Facebook engagement on Pages is getting down. Standard links always been very difficult to reach audience because Facebook don’t want people to leave his social. So they create Instant Articles but it seems that isn’t enough.
I’m managing a 2 million fans page and in 2015 everything was easier. You like my page? You will see my post. Now it’s different. You like my page? If you don’t open my page you will never see my post. That is cruel 😡
Servando Silva says
That cycle has been happening every year since i started with Facebook back in 2012.
We managed over 20 million fans in 2013 and they all died almost completely. We have been growing new fan pages anyways and some of them keep their reach and some don’t. That’s just how it is with FB.
Le Toi says
Hi,
I don’t know the mean of register for FB developer.I have already copy the App ID and Secret but what should i do with that information?
You have not mentioned how to use them yet ?
Marco says
Hey there! 🙂
This is very cool and as front-end developer & social media manager I really want to try it, but I have some questions
1. If someone clicks on the article this means “impression” for the article, right? Even if they closed the article and the banner is positioned down? (So they haven’t seen the banner in reality)
2. You said you’re using Facebook pages to boost your articles but in the last year Facebook engagement for pages is getting down and down. Isn’t Facebook Ads better to try boosting the article impressions?
3. Are people clicking in these Instant Articles or is it difficult just like “standard link” on Facebook that they have a really low engagement?
Servando Silva says
Hey Marco.
1. No, if the ads was not displayed it won’t count as an impression for the ad network.
2. I don’t understand the difference. You can boost your article in different ways: impressions, engagement, clicks, etc. But all of them are just running ads to boost your posts.
3. They click the instant articles more than the normal ones and they are easier to go viral than regular links.
Hope that helps.
Ghost says
Great post! To make the $22,000/month, you are driving traffic to the FB instant article via Facebook ads?
Servando Silva says
Yes. That’s what Ronald explained.
Leticia says
How much do you invest in facebook ads?
Servando Silva says
It changes a lot from month to month.
Initially $5-10 per article to see if they have potential. Then if they’re good and can be scaled we just continua as much as we can until it’s not profitable.
Zakine says
Where we can find instant articles ready to publish from authors ?
Servando Silva says
You can find instant articles to share (and you get 50% revenue share) here at Pagez.
besmir says
Hello servando i have 2 question
1-i can add and adsense from google in my post (instant article +google adsense)
2-how to work in PAGEZ have tutorial.
thnx
Servando Silva says
Hello Besmir.
You can work with adsense and instant articles but only 1 at the same time. You can’t show adsense ads in an instant article.
As for Pagez,you can find more info here.
Servando Silva says
I think you meant “you want to put Adsense in your web”. Now that makes sense.
It doesn’t have problems. Visitors from desktop will se adsense only and visitors from mobile will see instant articles only.
Fadliansyah says
whether to use blogger, because my website is a blogger platform .. please me
Servando Silva says
I don’t know how to make this work on Blogger, although there’s one person in the comments that said he managed to do so.
Asad Zaman says
Veri informative article.
I got this error when i try to connect my website.
http://prntscr.com/gmy22o
I use plugin “Instant Articles for WP” for site verification.
Thanks
Asad
José says
Hola Servando/Ronald, gracias por muy buen articulo. Tengo unas dudas al respecto. Me queda clara la configuración técnica y de integración con WP. Pero no me queda muy claro si con solo hacer la publicación de mi artículo automáticamente Facebook lo difundirá hasta obtener 1,000,000 + de impresiones (que es el promedio de las pantallas que muestras). No creo que esto pueda suceder de esta forma. Me gustaría saber cual es la estrategia a seguir para obtener ese nivel de impresiones por día. Cuanta inversion requieres para incrementar la cantidad de fans, a ese nivel. O que estrategia seguir por otro medio de difusión. Gracias
Servando Silva says
Hola José.
No, Facebook automáticamente no te va a dar ese alcance. Esa parte ya depende del número de fans que tengas y que tan comprometidos estén con tu página.
Revisa los artículos que dejé al final enlazados para que te des una idea de como crecer tus páginas.
Saludos!
Owais Khursheed says
hello..this is owais here from indian occupied kashmir…thanks for this informative article.. first i would like to say u that its working for blogspot users also as i can see some of ur comments where u say no its not possible for blogspot users.. i myself using instant articles with blogger…
Servando Silva says
Hello.
I didn’t know it could work n blogspot but yesterday someone commented they managed to do it (I don’t know how).
You might want to investigate yourself in case blogger is your only option.
Tun Tun says
I managed to get it working with blogger. 🙂
Servando Silva says
Nice.
Let us know how’s the performance when you try it 🙂
jesus says
Hola, me gustaría que vieran mis estadísticas, llegue aquí en busca de cómo mejorar el %CTR de Audience Network, ya que mi eCPM está demasiado bajo, tengo +1millón de solicitudes al día. mi ecpm ronda de 0.30 a 0.50 , mis países top son Colombia,México,Argentina,Perú,Chile.
Tengo algunas dudas que tal vez se hagan muy extensas si las escribo aquí, les envié un mensaje a su página de facebook, necesito algunos consejos de como deberían ser los artículos.
De todas formas aquí va mis dudas: creen que mi eCPM está demasiado bajo porque utilizo muchas imágenes en los artículos? (entre 10 o más) porque la temática suele ser curiosidades y tops. Y aparecen entre 3 a 7 anuncios por artículo.
Según la experiencia de ustedes, que cantidad de imagenes y un promedio de cuanto de texto podría ser lo ideal?
Es mejor tener 3 anuncios que 7?
psd: uso ubicaciones automaticas de 1 solo código de anuncio
Servando Silva says
Hola Jesus.
Nosotros usamos 2-3 imágenes por cada artículo. De hecho al hacer artículos de listados con 10 o más imágenes notamos que el eCPM bajaba considerablemente, y en parte creemos que al tener muchas imágenes es mas difícil que los usuarios den click en los anuncios ya que podrían parecer una imagen más. Esto ocurría mucho con Adsense también. Tratamos que salgan 3 anuncios por artículo.
En cuanto al texto, nuestros artículos van de 200 a 500 palabras en promedio.
Cabe mencionar que nosotros nos enfocamos en tráfico de países tier 1, sobre todo USA en donde nuestros CPMs van de $1 a $10 USD.
Saludos!
jesus says
genial, gracias por la info, ya voy entiendo mejor como funciona audience network, ya pude comprobar que 2 a 3 anuncios ofrecen un mejor ecpm que 5 anuncios por artículo.
Por otro lado, me imagino que ustedes trabajan también con facebook Ads para llevar tráfico de USA, ahora no sé si me estoy sobrepasando con la pregunta, pero ustedes promocionan específicamente a cierto grupo de países junto a USA? (para obtener mejor rendimiento)
Por mi parte, yo promociono a un grupo de 18 países(no incluye usa), donde el cpc me sale super bajo y me es rentable, no me quejo, pero como cualquier persona me gusta intentar ganar más, y cada vez que intento incluir a USA en mi segmentación, mi “método” (por así decirlo) deja de funcionar y ya no me es rentable. Es por eso que me atrevería a preguntar, tal vez no especificamente que me cuentes cual es tu segmentación, pero sí me gustaría saber, ¿A cuántos países está dirigido tu anuncio(incluido usa)? de esa forma podré seguir testeando con la esperanza de encontrarme con una segmentación ganadora que incluya a Usa, cualquier otro tip con la segmentación es bienvenida, gracias por tu tiempo, que sigan los éxitos 🙂
Servando Silva says
Hola Jesus.
No, nunca pongo mas de 1 país en la misma campaña ya que al hacer eso solo parece que bajas el CPC pero al final solo obtienes el tráfico de los países con costo más bajo y arruina todas nuestras estadísticas. Esa técnica la usábamos hace 3-4 años pero hoy en día ya preferimos siempre tener países separados en cada campaña o incluso cuenta de ads.
Además al mandar varios países a la misma página el pixel coge información de todos y el retargeting se vuelve menos útil y más costoso.
Nuestra segmentación siempre va primero a fans, y una vez que tenemos suficientes visitas (5,000 o más) entonces va a la gente que visito la página y audiencias lookalikes de las mismas.
Saludos.
ardi says
that was a really helpful content.. was long tho it helped me to start..thanks
Faisal says
Hello,
Thankss for sharing helpful article . can i ask how much limit CTR rate like adsence 5% to 10% but i confued about this facebook instant articles CTR limit tell me sir .
Servando Silva says
I didn’t understand your question, could you rephrase it?
Richard Sabino says
Hi.
Have a question:
Is anyone here making some money with FAD? Because I’m not.
Servando Silva says
Yup, just check out all the people posting their results in the Pagez Facebook group.
nick says
is he blogging about seo / sem / social media strategies in those instant articles? or does he run other viral / niche pages?
Servando Silva says
He’s running viral/niche pages and so are we.
Javier says
Servando o Ronald, saben si es posible crear diferentes ubicaciones para cada articulo de nuestro sitio? Es decir, hasta ahora tengo creada una sola ubicacion para todo el sitio y funciona muy bien, pero quisiera saber cuanto dinero gana cada articulo en particular.
Como esta opcion no figura en los breakdown de facebook audience, la unica solucion que se me ocurre es crear ubicaciones para cada articulo y ver cuanto gana cada ubicacion.
Saben si esto va en contra de los términos de Facebook Audience?
Gracias!
Ronald [email protected] SEO Marketers says
Es posible crear distintas ubicaciones de anuncios, sin embargo no se puede colocar una ubicacion diferente para cada articulo, ya que el plugin solo acepta una ubicacion la cual rota atraves de cada articulo.
Javier says
La implementación no es problema ya que lo puedo programar yo modificando wordpress, la duda es si es contra los términos usar una ubicación por cada artículo.
Servando Silva says
Si es posible, ya que es lo que se está haciendo en Pagez, pero como lo mencionó Ronald, el plugin no te lo permite así que tendrás que manejarlo por tu cuenta. No va enc ontra de los términos de FB Audience network según tengo entendido.
Javier says
Justo hoy hable con Luke de Pagez. No es exactamente lo mismo, ya que ellos crean una ubicacion por sitio y luego calculan el revenue en base al RPM promedio, lo cual no es preciso. Es la forma que lo venia haciendo yo, pero se vuelve impreciso ya que como sabrás cada articulo rinde de forma diferente de acuerdo al tópico y país de la visita. Esto es algo que en adsense si se puede ver discriminado.
Por ejemplo visitas de USA probablemente tengan un RPM de $4 contra $0.60 de Argentina. Y además he notado que el RPM de posts impulsados es más bajo que el orgánico, de ahí la necesidad de medir individualmente cada artículo, ya que sino no sabes exactamente a que artículo subirle el presupuesto. Por eso la única forma que veo de medir esto con precisión es creando ubicaciones por separado. Algo tedioso, pero más preciso
Jimmy Olanihun says
Can one run facebook ads for a particular post just to increase reach and earn money?
Servando Silva says
Yes, you can, but it won’t be profitable always. You’ve got to test only with your best articles.
sudu malli says
as a example my first 30 days Ecpm was 0.7. but now it reduces to 0.2 . That’s so unfair.do you know a way to avoid that ?
Facebook manually Control the Ecpm. some of them found a way to ignore that.That’s why i ask that kind of question.
Servando Silva says
There’s no way to avoid it. It happens to me to and then it goes up again. Facebook is not manually controlling it. the advertisers paying for ads are the ones that are setting the CPMs they want to pay for.
MA says
can we use adsense and facebook ads at a time ?
Servando Silva says
Yes. Facebook ads will be shown only for mobile users going through the app. The rest will be shown Adsense ads.
Anthony says
Does Impression mean Reach in showing your ad on instant article? Eg. if you post on a Facebook page, you will see something like 500 people reached for a post
Servando Silva says
Impressions and reach is different.
Impressions for ads in the audience network means how many times the ads were shown to your visitors. For example, if your website had 20 visits and you have 2 ads there you will see 20 impressions.
Reach is a different measure and only applies for Facebook, which just lets you know how many people saw your post in their timeline.
Chavi says
Can we boost instant articles on facebook to increase impressions like we boost other posts which have already monitized by facebook itself
Servando Silva says
Yes you can.
Just make sure you just target the mobile newsfeed placement on FB for smartphones so all the traffic goes to instant articles and not the normal version.
alex says
what is the average ecpm for facebook instant articles ? (USA)
niche dog and cat.
someone told me is 1-10$.
i know you can’t give exact number but i want approximately
Servando Silva says
That sounds about right. We don’t do those niches but we get between $2-8 depending on the day.
Deepak Singh says
Thanks for the great article and I got approved for instant article after following your article step by step. there are few questions :-
1st question :- Can we use affiliate marketing on the same website or affiliate link on my website to sell the product of like Amazon.com and many more, if We will not put the Affiliate link on instant article?
2nd question :- What is the best way to promote our instant article or to get thousands of impressions on the same, so that we can earn a handsome amount at the end of the month, how to earn $5000 in a month.
Again thanks for great information.
Servando Silva says
Hello.
Yes you can put affiliate links in your articles and they will work. The things you can’t put is banners or ad networks because FB will not show them in the Instant article format.
The best way to do it is by building huge fan pages and then just posting the articles there. The best articles can be bumped to get more traffic with ads as well but you need a solid base of fans at the beginning so you’ll need money to spend on ads for likes.
Sanaa ullah says
Hi,I have 300k + likes page with 20k + reach on each post. Also have 10 more pages with 20k+ likes on each. All traffic from Iindia and pakistan.. how much I can earn from this if daily I will get more than 50k views.
Servando Silva says
I don’t know, but I’m almost sure it will have higher CPM rates than most ad networks so it’s worth a try.
You can do a super quick test in 24 hours with this tool and if it’s worth it then setup your own site and get approved for instant articles.
Sanaa Ullah Khan says
I have already 3 websites and every thing is ready. My application is now under review how long it takes to getting approved by Facebook??
Servando Silva says
Not much. A few days to a week is what I’ve seen.
temmy says
I don’t understand something.
In monetizing FB instant article, is it my FB post or my website post I will be driving traffic to?
Servando Silva says
Both. Your FB Post is what drives traffic to your website.
aye win says
how can i verify pay pal with insrant articles help me
Himanshu says
Thanks for great info. I am just beginner and going to start this. I will create wordpress website and also create viral contents.
My Question is
What about Fan pages? Will Fan pages also be viral content? Or fan Pages should be some specific niche?
Please reply. Thanks
Servando Silva says
If your website is about viral content, then the fan page is about viral content as well. If your website is about a niche, then make a fan page for your niche.
Gutierrez says
Buenas Servando,
Gracias por este excelente artículo, tengo unas dudas:
1. ¿Se pueden promocionar los artículos instantáneos para llegar a más gente con Fb Ads?
2. ¿Facebook sólo tiene en cuenta el tráfico orgánico? Es decir, si se comparten los articulos en grupos y en otras fanpages, fb tendría esto en cuenta para monetizar más?
Un abrazo
Servando Silva says
Hola Gutierrez.
1. Si, se puede promocionar tienes que medir tus gastos y tu rendimiento para ver que tan rentable es.
2. Compartir en grupos y Fan pages también funciona. El punto es que sea siempre tráfico de usuarios que tengan la app de FB en su dispositivo móvil.
Saludos.
Mohammad Ejaz says
Great article with solid information. I have tv shows, plays and drama serials website. I am disappointed by Adsense they’re giving very low CPC. What is your expert opinion, If I join instant articles, will it works for my site? Please reply.
Servando Silva says
It will certainly have better performance than Adsense overall.
Kleven says
Can I make facebook instant article on a free wordpress website?
Servando Silva says
No, you need your own WordPress site with WordPress.org
Jes Goi says
There is no get app id and app secret in the plugin to get into the dashboard. Can you help, please?
Sam says
Hey this might be a dumb question, but is it possible to use Facebook Instant Articles + Audience Network on a website where you have Adsense and Native Ads running?
Basically I want a situation where if someone clicks from a mobile device off Facebook, then they get the Instant Article with Audience Network ads. If they are on desktop, then they get Adsense + existing native ads.
I’m guessing this is possible because Instant Articles isn’t actually your website – it’s just a “bridging” platform of sorts.
Is that correct? Or am I barking up the wrong tree.
Thanks in advance.
Servando Silva says
Hey Sam.
Yes, you’re correct. Since the instant article version is another page and it loads only for people on mobile devices with the Facebook app, you can have other networks that will only be displayed when surfing on desktop.
bart says
hiii good your article.im also player instant article facebook.now to difficult to get more reach.how your earning now still like your earning before.pls email me for your method for now.becouse facebook make new update
Servando Silva says
There’s no secret method we use.
Build engaged fan pages with specific interests and then you won’t have troubles with FB lowering your reach with every algorithm update.
Ashish Gupta says
Loved this Article.Buddy I want to know that which Social share Plugin you are Using for your website…
Kristina says
Hi, first of all. Thanks for the news.
Actually, i know facebook will coming with their Ads for Publisher since end of the month in 2015 and getting news that they already launching this for us, i’m freaking out and want to give em try, and i think this one will become The Real Alternative Adsense.
So, my question, what traffic that’s calculate to revenue is from facebook pages to our site or from search engine and visitor see the facebook ads on our site (Like adsense) ?
Thank you.
Servando Silva says
Hello Kristina. Well, their ads have been around since end of 2015 – beginning 2016, but they got out of testing phase and now you can see a lot more people using them.
All the traffic needs to come from Facebook mobile app. If the user comes from a search engine or any direct browser the ads won’t be shown at the moment.
Richard Sabino says
How can I get approved to have ads on videos I upload on my Facebook fan page. I’m currently approved on Facebook Instant Articles. But I need to know how to get ads on my videos.
Thank you.
Ronald [email protected] SEO Marketers says
Hey Ricardo,
That’s actually something that I’ve also been waiting for, it seems like Facebook is only serving those with some specific brands they’ve selected. They are in some kind of beta stage.
Thanks for stopping by.
Lincah says
Thanks for this great article, but I will ask you, my ads didn’t showed yet, is it will be reviewed for several days for approval ?
Thanks for ur answer
Ronald [email protected] SEO Marketers says
Hi Temmy,
Make sure you’re pasting the verification html code correctly, that’s where the error is coming from.
Abdelhadi Touil says
Hi.
Thank you very much for this very helpful and great article.
I’v configured instant articles in my wordpress website and facebook page, and it is approved and instant articles work well.
My problem appears when I am in step 6, so when I copy and paste the Placement ID I always get this error meassage: “Invalid Audience Network Placement ID provided”. I was not able to find any helpful resources on internet about this error, so hope you can help me.
Thanks again.
Servando Silva says
Hello Abdelhadi.
The WordPress plugin has been recently updated and we’re updating the article tomorrow. Hopefully that will help you.
Abdelhadi Touil says
Thank you very much for you answer, Servando Silva. Yes I know that it was updated and I followed all instructions by facebook itself and the plugin, but I don’t understand why that error happen, so I will wait for your update, and thx in advance.
Abdelhadi Touil says
Hi. It’s me again 🙂
I have noticed that the ad code is included by default in instant articles generated by the plugin, this the line that displays ads:
I also noticed that I have finally stats about ads in Audience Network dashboard, so that means everything is ok, but I also don’t understand why there are options to add placement ID.
Note: Before noticing the ad code above, I was trying to deal with the error, so I’v tried to add just a half of the placement ID, I mean just the code place without the app code parts and the underscore (for example If the placement ID is 258353751342745_258323778009408 then I just added the first number before underscore) and it was saved witout error!! But after I noticed that the ad code is there I have disable it.
That is it, and thanks again.
Servando Silva says
Placement IDs help you track the earnings of different placements in the ads or articles.
Glad to know it worked for you now.
Richard Sabino says
You must paste the whole number, including after the underscore. That’s why you’re having the error. I’ve followed the instructions and they’re pretty easy.
sudu malli says
Great Article.Hey man i have a Question. is there anyway to Drive External Traffic to my instant article site ? . what i mean is let think i have a youtube Channel.so i can put a link in the description.that link is not my website. That link is my Facebook post ? what will happen ? or any suggestion. ?
Servando Silva says
It needs to be traffic coming fro the Facebook app from Android or iOS. So if you are in Youtube even if you link to your Facebook post first, it won’t be shown as instant article as it will load in an in app browser.
Habib says
How many followers do you have? You can say in k (approx)
Servando Silva says
We have several pages with 20k followers and up to 100k+ followers and still growing.
Rangga says
So, basically the traffic that you can monetize with Instant Articles are from the fans in FB Page? The greater the fans, the greater the $$$ will be?
How about the traffic outside from Facebook? Will they see the ads?
Servando Silva says
Exactly. The more fans and organic traffic you can send from Facebook, the more money you’ll make.
And no, instant articles and the audience network are only shown for people coming from the Facebook mobile app. So any other visitor coming from google or just typing your URL in the browser won’t see the instant articles version of it and therefore no audience network.
Ahmed says
Hi, I wonder if it is possible to use blogspot based website? Thanks
Servando Silva says
No, you can’t use a free blogspot blog for this strategy.
hendra says
So i must have website and also create article in there for facebook instant article.
Servando Silva says
That’s right.
Aceh Jurnal Pasific says
Nice way to earning money with Facebook.
I’l try it later, when I’ve a wordpress blog, not blogger
Servando Silva says
Cool! That’s the beauty of owning your own WordPress blog.
Ca says
Have you noticed with fb ads as of late not getting below .01 per post engagement? I used to get .005 .004 .003 and even .002 …but not anymore. It’s like they are supressing viral stories to prevent bids lower than .01 from occuring. Video engagement is great…i can get down to .001 engagement but click to fb ia is horrible when i use videos
Servando Silva says
Hey.
I have some posts with less than 0.01 engagement at the moment. Most of them achieved by using lookalike audiences of the people who have engaged with other posts on my page.
However video ads have much more advantage at the moment as Facebook is trying to move a lot of tv and video inside their platform trying to beat Youtube. Ride the wave while it lasts 🙂
Nepi says
Thanks for showing this info. I know there’s another way beside adsense. GBU
Robert says
Great article .
I have a question, may I use facebook ads (click to website) to promote those instant article? or what is the best way to drive traffic to those instant article? is this allow?
I mean is like buying traffic from adwords to adsense
Servando Silva says
Yes, this is allowed although from our tests the traffic that comes from fb ads doesn’t have as high CPMs as organic traffic.
We’ve tested this for a few weeks already in the USA but we’re going to test more in the future in different niches to re test our theory.
Ake says
How to use Facebook the best way to promote?
Servando Silva says
The idea is to build up fan pages with like ads and then sometime boost the best posts to get more traffic to your instant articles site.
Omaj says
What if I don’t have a website,do I need to create one or I can do without a website. Thanks
Servando Silva says
You need to create a website to drive traffic to it. You can’t monetize FB traffic by keeping everybody inside of FB.
tony says
i dont understand – for example i run FB ads campaign – where does my traffic go ?
to instant articles or my website?
and do we have Audience ads on the site or where?
Servando Silva says
You need a website to use instant articles. Instant articles is just a format specifically created by Facebook to load things faster when you’re on mobile and keep people inside of the Facebook app.
Yes, you use Audience network ads inside to monetize it.
tony says
lots of thanks for your reply, Servando. this article and your overall site is incredibly valuable, for real.
at the moment we are getting 0.02$ clicks to our site from tier 1 countries, but the weak part is our monetization – we use AdX ads and CPM is pure shit – 0.3$. I hope we could drastically improve it with Audience network ads. But i have a few questions:
1. can we get into facebook audience network without adding Instant Articles ? if yes – how can we do it ? or may be you wouldn’t advice doing it without IA.
2. If its possible to save current (similar) lay out, using IA and keep 5-6 ad units per page as we have now?
thanks a lot for your support
Servando Silva says
Hi Tony.
Sorry, I didn’t see this comment before!
1. No, you can’t use Audience Network without Instant Articles AFAIK. This might change soon as they’re opening more ad placements.
2. Also no. If you use instant articles you can’t use any other network with them as you don’t control the layout. Even less showing 5-6 ads when the usual max is 3 for Google Adsense and FB Audience network.
Overall, FB just wants to keep everything inside their control and ecosystem, so we don’t have that kind of options at the moment.
tony says
Servando, if shrink my question to the shortest – can we use just Facebook Audience Network without using Instant Articles but with same decent results?
i am afraid my site doesnt suit AI format , but i have mobile site and almost all traffic is mobile. just don’t know where to start off..
Servando Silva says
Hey Tony. Just answered your question in the other comment. Sorry for the late reply but somehow I didn’t see it in my pending comments box.
hobbyblogger says
Great information, I would like to know how is the instant articles budget managed? how much would I be able to make with 100 or 200 dollars? and how to optimize this money through the days?
Thanks!
Servando Silva says
There’s no way to know how much you will make. There are so many variables and your marketing skills and virality of the articles are key for this.
If you have 200 USD I’d recommend spending them in buying likes and engagement posts so you can grow an audience that can make a few bucks per day at least to get started.
Let’s say you want to invest this in 2 months, so you have 30 days and 200 bucks. So this menas you can spend $3 per day and you’ll make cents from IA at first but eventually you’ll start making $1 or more until you have a bigger audience that grows without ads so you can keep making more and more money and grow a larger budget to scale.
hobbyblogger says
Thank you man! I will try this strategy and let you know how it goes, basically will follow your grow audience techniques on your posts and also setup this IA. Besides this how can I promote free to my FB fans (fanpage) my WP blog posts where I use Adsense, is it possible to do IA and Adsense for same posts? how?
Thanks again!
Servando Silva says
Not at the same time.
Adsense wil be shown if your traffic comes from desktop, and Instant articles are shown only from mobile.
ROCK says
Hello! I have a question about advertising on Facebook. When I create a company and try to promote one post, it goes well. But as soon as I start to promote a few more, the traffic from the first post begins to be divided into the rest. I use one targeting (the whole world), like you and one language. The first post was initially very good, but after increasing the budget, I began to simply spend money. I’ve got good coverage of users, but here’s the involvement is less and less.
My main question is how do I use many posts for one targeting and one language, without losing traffic? If something is not clear, write to me, I’ll try to explain. I’m just using Google translator.
temmy says
Thanks. I have followed all the steps in Stetting up Facebook ad network. But when I get to connecting my site it keep giving me this error
The fb:pages tag on the url doesn’t contain this page’s id. The url has fb:pages tag but they don’t have this page’s id. Please work with your developers / webmaster to add this tag to your website.
I have place the code in my site header the right way, I even use the plugin suggested but all same, the error still coming back. What else can I do to rectify this. Thanks
Dako says
I’ve know about fb ad network, but didn’t take time to check how to setup and don’t use a lot facebook, I have question regarding fb ads and adsense.
Can I use the site that I have adsense and add instant articles with facebook ads or it’s better to make new site ?
I was reading the post about viral content and plan to put some work and hope I can achieve in month 5000 per month, do you consider possible ?
Thx for the great post
Servando Silva says
You can use the same ad because instant articles are practically serves in a different way and they’re not shown together with Adsense.
$5,000 per month is possible and more, but also difficult and requires money, time and effort. Nothing is impossible in this life 🙂
Albion says
Hey nice post.
I have a question,
I have four fan page that are similar and I want to know if it is possible to
post on all four fan page Facebook article with 1 website.
Thank you.
Servando Silva says
Yes, once your website is approved you can post it in any fan pages and it will be shown in the Instant Articles format.
nayakhoj says
That was a really helpful content…was long tho it helped me to start….thanks
Ichigo says
Hello thanks for those golden information
I have a question if I boost the article and show only for app fb the ads will be instant article and what type of ads WC or PPE ?
My plan is do them both and fired the pixel and do look like what I want to know what type of ads WC or PPE that convert better ,I will have a good ROI by promot the article ? because I don’t have huge money to test hhh I’m broke for 2 years and lost my jobs I need your advise big brothers
Servando Silva says
Yes, if you run the ads on mobile newsfeed it will be shown in the instant article format.
It doesn’t matter if the ad objective is website traffic or engagement or conversions. As long as it’s shown on mobile newsfeed it will be an Instant Article (for Android and iOS devices only).
As for the ROI, it will depend on how good is your audience and article to get a good CPM. I’ve been testing this a lot lately and not all articles are worth boosting. I would ideally recommend you to spend $5-10 per day until you find your winners.
Dan says
Who pays you for the facebook instant article clicks?
I get how adsense works and why you get paid per click.
But still do not understand who and why someone would pay you
just for reading an article that you wrote. Can you shine some light
on this?? Thanks.
Servando Silva says
Hello Dan.
Let me help you understand a bit. Instant articles on its own doesn’t make money. It’s just a format to load articles faster in the FB app.
The FB Audience Network is what pays you, and it’s pretty much the same as Adsense but owned by Facebook. They have advertisers that show ads in fb newsfeed, instagram, fb audience network and more. Once you have instant articles enabled you can apply for an audience network account and they will automatically show 2-3 ads in your FB instant articles to make money. So think of it as an Adsense alternative that pays more but it only works with mobile traffic from the FB app.
srun says
Let me clear 1 question:
on point 2 “Connect to your site”
what site we can connect with?
Manzoor Ahmad says
Thats a great article .i am using fb iA but what i dont know is that how to reach US audience without fb paid boosting as its not working i have used it for 2 days and i got only 1 click i mean its simply not working so how to improve reach for US canada and australia !? my fb page likes are more than 550k and audience are global but indian are more .your answr will be highly appreciated
Thanks
Servando Silva says
Without boosting for paid reach? There are not many options available.
You can filter your posts and select a country to be shown instead of all the countries from your fan base, but if your reach is low in the USA, the only way to get more traffic is by paying.
Paul says
Hello, thank you for the great content. I am attempting to set up my Facebook Instant Articles Feed and am not certain if I understand things completely. I have a blog with 34 posts, I installed the plugin and activated it (there was no app id or secret pin) I connected my page and can not find my WordPress Feed. There is a message that states I do not have enough articles, If I have the plugin installed, shouldn’t I have enough articles?
Thank you for your help.
Ronald [email protected] SEO Marketers says
Hi Paul,
It seems like the Instant Articles plugin has been updated, so I’ll try to get this guide updated too ASAP.
In the meantime, you can just take look at this guide: https://developers.facebook.com/docs/instant-articles/wordpress-quickstart#guide
Cheers.
Paul says
Thank you for the response….
helmi says
is everything is ok now?
i’ve read this at:
https://developers.facebook.com/ia/blog/post/2017/05/16/Insights-Dashboard-and-API-Interruption-and-Resolution
Insights Dashboard and API: Interruption and Resolution
We found an interruption in the timeline of Instant Articles data available through our dashboard and through the Insights API. Instant Articles data has been unavailable since late last week. We’ve been investigating the issue and have found all accessible data remains accurate; however, an overexertion on our tools seems to have temporarily crashed the system.
While we restore the insights tools back to normal functionality, no Instant Articles data will be available from when the issue was detected through the next 7-day period. This means all article analyses (current period, 7-day, 30-day, quarterly, etc.) will not account for data that would have been collected between May 11, 2017 and May 25, 2017. Note that data for aggregate calculations that span this period may be different than expected as well.
We are working to resolve this issue as soon as possible because we understand the importance of our insights tools in evaluating performance of content on Facebook. We will notify publishers when the Instant Articles dashboard and API have been restored.
Wahshee says
Hello,
I’ve losing my payment for already two months. Although Facebook is saying they’ve transferred the money and the status is showing “paid” on payday, I still don’t receive any money. Does anybody know what might be the causes are and anyone known how to deal with this problem?
Thank you so much in advance for helping.
Servando Silva says
What’s your payment method?
Den says
Hi, Servando! Please tell me – did you find out of instant article advertised on Facebook Ads? That is, ads are displayed in the format of instant articles? Tnx
Servando Silva says
Yes, they are.
deepak chauhan says
what is minimum payout of facebook instant articles ?
Daz says
Hi Guys,
Great article!!
Although my performance did not turn out very well and would love your advice.
My FB page has 440,000 fans.
The Instant Article post on FB reached 132,282 people
The post received 135 likes , 355 comments, and 148 shares.
Facebook reports 3011 clicks for the post with my own blog software reporting 2800 views.
Google Analytics reports 917 Unique Visitors
Adsense Impressions 339 (total earnings £0.09)
FB Audience Network 638 Impressions (total earnings $1.97)
So basically, with a huge reach, we made a grand total of $2!
Where should I be looking (or what should I be doing) to improve this to achieve $30 per post? or even $300 per post?
Thanks for a legendary post!!
-Daz
Servando Silva says
Hello Daz.
looks like your CTR is quite low.
For Adsense even more than the Audience network, so you might want to get started there (improve your CTR testing various ad locations, sizes, etc).
Also, for a 440 fans page, getting 600 clicks (with instant articles enabled) it seems like your reach is quite low. Have you tried boosting your posts to get a lot more traffic?
Daz says
Thanks for your reply!
No I didn’t decide to boost as I considered 132,000 reach quite substantial. What reach and impressions did you get to achieve $22k per month? (Very impressive figures!)
Also, the Audience Network Ad is at the bottom of the article. Where did you have yours?
Is an Ad impression within an Instant Article only calculated when the reader scrolls down to view the Ad or when the page initially loads without a scroll down?
Richard Sabino says
Hi.
The concept of reach on Facebook means that 132,000 saw your Facebook post on your Facebook page, but it doesn’t mean that all of them clicked it.
So, for monetizing terms, this doesn’t give you any kind of earnings. It will help you see how interesting for your audience is your content.
The amount that counts is those that clicked the post to see your website, in this case Instant Article.
Also, unique visitors is one thing and total of views that those unique visitors are different concepts and Facebook and Google Adsense won’t pay you for the quantity of people that visit your website, but for the quantity of views and clicks those visitors generate.
Hope you may understand.
Daz says
Awesome thanks Richard!
In my situation what would you advise I do/try next?
Richard Sabino says
I recommend as Servando said, you should promote your posts and Google Ads doesn’t work on Instant Articles. I mean, ads from google aren’t showed when users are watching through Facebook Instant articles.
My advice would be to promote or boost your posts.
Daz says
Thanks once again both for your help!!
One final question.. where can I go to find writers who can do 400/500 word articles for $3 to $5? (You mentioned this in a previous post but didn’t say where to find them).
Richard Sabino says
Upwork is a great place to start.
Servando Silva says
Forums, freelance sites, fiverr, iWriter.
Ronald [email protected] SEO Marketers says
Hi Daz,
Since Servando and Richard have already covered pretty much all the opportunities you could address in order to increase your revenue, I’m just going to cover one single thing I’ve noticed.
Reaching 132k with only one post on a page with 400k likes is not bad at all. Now you should look at factors that would make people click on the article rather than just share or like it, which is not bad, but you definitely want the click.
That being said, do some A/B testing with different types of articles and see which ones get more clicks. Try different images, that’s actually very important in social media as well as the title. Your title needs to be something that catches the reader’s attention and leaves them with the feeling of “I want to read this…”
I hope this helps you out. Also feel free to reach out to me if you need anything else.
Satinder says
Hi,
I recently started with instant articles.
I am getting some problem with instant articles.
Whenever I post instant articles it gets published but gets invisible from newsfeed in 1-2 minutes but shows in page manager app but not in fb app.
I encountered this problem some days back at that time I deleted the website and remade it.
The problem was solved but from last 2-3 days I’m facing the same problem.
I’m facing this problem with my recently created articles, older articles are working fine.
Can you guys help me as I’m not getting why this is happening
Tatiana says
Hello, I new here…
I already did all the steps and I have everything ready.
I’m seeing that you need to have a lot of traffic on the fan page to make money, right?
How can I do to earn more money? I do not understand 🙁
Servando Silva says
Hello Tatiana.
The idea is to build pages with high engagement and drive traffic after that.
Check out the other articles linked t the end of the post for more info.
AJlink says
Thanks for this informative info. I just got my account setup and I have been approved by Facebook. So let me see how it will go. Thanks again.
ahmed hussein says
i see this error when i add placment id
Invalid Audience Network Placement ID provided
Tatiana says
Hello,
It is normal, when you do step 6 “Sign Up for Facebook Audience and insert your Ad Placement” this is deleted. That happened to me too;)
Ashutosh says
The amount is too huge buddy 🙂
Recently, I have also signed up for the instant article and let’s see how it will go.
Blankeo says
Thank you for sharing. A few questions:
1) Am I correct to say that Facebook is paying us for displaying our own articles in IA format on our own Fanpages? Or are they setting us up so that their ads can appear alongside our articles on the fanpages?
2) I run autoblog, so would auto generated product blog posts be approved for Instant Articles?
Angga ardyan says
Hello ronald, thanks for sharing this great article. I have followed your steps using audience network and instant articles successfully. Everything runs well except for the payment, it shows warning that say “currently ineligible for payment” even i have set up the payment information. Does it usually happen for a new registration or the audience network limits the publisher country?
Javier says
I have the same warning, although I got an invoice from Facebook for may yesterday. I guess I’ll have to wait till 21st to see if receive the payment.
Jim Loges says
Did you figure out how to drive a massive amount of impressions to your Instant Articles? Can you share some suggestions, if you have any?
I’ve learned that you need daily impressions in the minimum of 100K+ to make a decent amount of money.
Alex says
I have the same problem. I completed the payout forms but it says: currently ineligible for payment. Is this an idle message before 21? did you got the money? Thanks.
Max says
Hello i am a 8-year chinese website ownner,i have ever earned 100K dollars/month and now iam studying affiliate website.Hope to have some contact with you.
Max
Chris says
Did you say you are 8 years? And you’ve earned 100k in a month? How did you do that? Teach me … my email is [email protected]
Servando Silva says
He said he has been 8 years in the industry, not he’s 8 years old.
Andrea says
Great Share Ronald i really inspired!
i wanna ask a few things
what is better we use viral articles or specific niche?
i don’t use google adsense is it secure if i mix with propeller ads?
for example I copy the article from ezine and i put the source in my web is it save?
Thank you 🙂
Javier says
Nice guide Ronald, thanks. I have one doubt.
When creating a placement, what format do you use? There’s banner, native or interstitial.
I’ve not chosen any of them, so I guess it’s set on auto? I’ve read on a guide on Facebook that native should be getting a higher CPM than banner, although I couldn’t confirm that statment anywhere else.
What’s your experience regarding this matter?
Ronald [email protected] SEO Marketers says
Hey Javier,
That’s actually a great question.
Native and interstitial are only intended for apps, so the one you should select here is banner.
Thanks for reading.
Jamin wong says
WordPress plugin users
Use 422807894730947 as the Page ID in the settings of the Instant Articles plugin for WordPress.
Warning
The fb:pages tag on the url doesn’t contain this page’s id. The url has fb:pages tag but they don’t have this page’s id. Please work with your developers / webmaster to add this tag to your website. How to solve this problem?
Pajtim says
Check here: https://www.facebook.com/business/help/community/question/?id=10156960334050657
Jamin wong says
step 5 submitted article for review? where from myonlineinsurances.com page
Emmanuel says
Hello bro,
how long does it take for the ads to start showing?
My application was approved and I have completed everything, including the payout form.
I have added the long placement id to the instant articles plugin but it has been 4 days now and the banner ads I selected during the placement are not showing on my instant articles. Do you get any notification after filling in the placement id at the instant articles plugin?
Servando Silva says
Good to know 🙂
Phil says
Hey, I followed all of the steps. I’ve been accepted and approved an all. When I click my link I do not see it pop up like instant article. It shows in FB browser but doesn’t show like Instant article and I do not see IA ads. When I check instant article from mobile page manager I can see which articles have ads and show as IA but doesnt show like that when I share it to my page and I click on it.
Ronald [email protected] SEO Marketers says
Hey Phill,
Are you using any custom format for your post?
You need to make sure that your post has a clean format and also ensure that you’re selecting the option to publish articles containing warnings, that’s under step 4.
Emmanuel says
Pls check out my comment and help me out.
I have placed my ads and submitted the id at the instant articles plugin on my wordpress but ads are not showing. Almost a week now.
Khairul says
Hello,
May I know what is the estimated cost for implementing this strategy and based on your experience how long do we have to wait until it started showing result?
Ronald [email protected] SEO Marketers says
Hey Khairul,
Time and effort are definitely two things that go hand by hand with any kind of business model, obiously you will not start getting those kind of earnings since the beginning, but if you follow the guide that Servando has built about growing Facebook Fanpages from scratch and you also implement this technique, you’ll be able to start earning a couple of extra hundreds that will become more and more, little by little.
It’s all about delivering great content to your audiences and being consistent on it.
Thanks for stopping by.
Jim Loges says
Awesome post, Ronald. Really helpful. Can you help with a few questions?
1. Was the $22K/month from one website/FB page or multiple websites/FB pages?
2. How much of the $22K was profit? Did you buy any Boost Posts or Page Likes?
Great job guys! Keep the useful posts coming! Thanks!
Ronald [email protected] SEO Marketers says
Great question Jim,
I actually have multiple fanpages that I monetize with the same viral website so that should be the answer to your first question.
And I also invest on Facebook ads in order to get more fans for my fanpages, so not all of it is pure profit. The way I work on it, I always invest around $500/mo in Facebook ads and I also pay a couple of people who help me maintain my Fanpages active with fresh content, responding to comments and answering messages.
Thanks for stopping by.
Jim Loges says
Ronald,
In your 2nd screenshot, how did you go from 32 impressions (on Marzo 16) all the way to 51,589 impressions (on Marzo 17) in one day and then consistently generate 100K+ impressions everday? Did you boost your posts in FB? Can you provide tips on how to jump start impressions?
Thanks again.
Sumit Sharma says
Thanks guys for this valuable article.i successfully integrated instant articles on 18-05-2017 that means two days ago with my WordPress website it works fine but adds are not displaying on my instant article so guys can you help to check what point i missed or did wrong during integration i checked every thing by my side if you guys help me that will be appreciated because if ads not displaying on my articles then it will be waste for me or ads will take some time to display on my instant articles thanks in advance.
Ronald [email protected] SEO Marketers says
Hey Sumit,
Did you follow the steps as specified?
Did you apply for Facebook Audience and implemented the ad placement as specified in the article?
My recommendation is to go ahead and re-check the guide, make sure you’re not missing anything and also remember that there are some stages of the process in which you have to wait a couple of days in order to get Facebook’s approval.
Sumit Sharma says
Thanks Ronald [email protected], i started instant article for indian traffic but in india its not generating much revenue can you help me how i can increase revenue in india from instant article or what i can do to earm more because nothing works for me
Hari Mohan Sharma says
Hi, Ronald.
Thanks for such a useful post. I was not aware that we can make money from facebook through this way. You have explained the topic in sufficient details with required screen shots.
Ronald [email protected] SEO Marketers says
Hey Mohan,
I’m glad you liked the article!
Thanks a lot for stopping by!
Adedoyin says
Hello friend. i dont have wordpress but blogspot how do i go about setting up me App ID with my blog account since in don’t have wordpress?
Servando Silva says
I think this was mentioned in another comment below. please see if that helps you with your question.
sayed says
hi,
How you get actually enough members to page that used instant articles, and how many number of your fan page to earn that figures . finally how can i promote my fan page and boost instant articles to get more traffic ?
Thanks
Ronald [email protected] SEO Marketers says
Hey Sayed,
Please be a little clearer with your question, I was only able to understand that you want to know how to get more fans and also how to boost your articles.
First of all, Servando has already created some powerful guides on how to create a viral website and also grow your fan page, you can find those resources within this article.
You can also boost your instant articles through Facebook Ads and select the option for the placement of the instant article, I think I have already answered that question in the comments below.
Cheers.
sayed says
thanks for your reply,
but i don’t understand this step “select the option for the placement of the instant article”.. please explain with screenshots or more details as you did with your great article .
Cheers
Jess says
Curious on your opinion about this vs. Adsense?
Does boosting posts send people to my page, or to the instant article?
Which solution seems more lucrative?
Ronald [email protected] SEO Marketers says
Hey Jess,
You can actually do both. When boosting your articles with Facebook ads you have the option to select the placement for Instant Articles, which will display your articles in the mobile news feed as instant articles. Users who are on Facebook from other than the actual Facebook App will still see the original version of your site.
Thanks for reading.
Jess says
Hey Ronald,
Just following up – been publishing with Instant Articles for the three days now. Here are my numbers so far…
– 8,135 Impressions
– 52 Clicks
– $1.54 Estimated Revenue
– My FB page that I share the articles on has 16.7k fans.
– I have been boosting every article I share for $5 (2 a day).
– Did you have more luck boosting posts, or just boosting your actual FB page?
– My ROI isn’t too great right now – but I can spare $1k/mo on advertising, with these bad of numbers should I consider investing more?
Looking for some input or ideas…
Also, my FB page and blog is about mobile gaming – What do you think about editing the Ad Categories to only show ads for gaming, rather than showing every category?
Thanks so much in advance,
Jesse
Ronald [email protected] SEO Marketers says
Hey Jess,
Looking at the numbers you’ve shared, I can tell you the following:
The number of impresions is actually too little, so you need to work on the way to get more traffic in order to see some decent profit.
The number of clicks is ok, considering that my CTR is also about 1%.
You also need to take a look at the countries where your visitors are coming from, that’s also a factor to take into account.
My personal recommendation is to grow your fanpage, that’s the way I would do it. Take a look at Servando’s guide for growing Facebook pages from scratch, that can help you a lot.
https://stream-seo.com/how-to-get-likes-on-facebook-page/
Jess says
Hey Ronald,
Thanks for the reply. Great advice. I’ll spend a little less a day on boosting articles and focus more on boosting my page..
Is there a certain number of fans you’d aim for? Is 50k too small, 100k?
The game I write about is very popular worldwide – which countries should I be targetting? I’ve been targetting worldwide. Language: English
Interest: The Game
Cheers,
Jesse
glen says
Awesome post! This came just in time for me. I’m finally setting up my own viral niche site after spending a couple of years writing and watching my employer make all of the Adsense doe. I’m currently in Vietnam and have been worried about getting the Adsense approval.
It looks like with this method I can get up and running sooner to monetize the articles then apply for Adsense when I have more articles, maybe 50. Does this work with new sites? I see you mentioned 5 articles. Is that enough to get rolling with this method?
I’ve read other posts here about building page likes quickly and was impressed with the results. I’m hoping to do half as well on my initial campaigns 🙂 Is the best advice to follow on the anime post you wrote? https://stream-seo.com/facebook-ads-niche-site/
One last question if I’m not too much of a bother. I saw you don’t recommend dating for Facebook ads. I’ve been doing some dating coaching and realized it’s a great side business for me. Do you think this is something I can direct people to a landing page for? or will it get banned? Thank you for any advice! Love the site! So much better than all the other garbage people are pushing.
Servando Silva says
Hi Glen.
Yeah, the strategy from that post (although it’s 3 years old) works, however if you want to go deeper on Facebook Ads and all the new features that have been slowly added i recommend you to check the fptraffic blog as well.
As for the instant Articles, they require you to submit at least 5 articles, but I definitely recommend you to get started with 10 when they review it.
As for dating, it’s not only that I don’t recommend it, but it’s completely banned from Facebook except from a few whitelisted big brands. So running anything related to dating will get your ad account banned sooner or later.
Glad you like the site man 🙂
glen says
Thanks for the reply Servando! It’s crazy you mention fptraffic. I used them years ago and forgot about them. Just signed up a couple of hours ago again before reading this! LOL. I’ll def look deeper into their blog for that info. So glad to have found them again.
Thanks for the advice too! Looks like I need to figure out a different way to advertise as a coach.
Servando Silva says
Hi Glen.
Even if you don’t use their tool, their blog has some great info about FB Ads which is updated as of 2017. Definitely worth a read 🙂
Sumit Sharma says
Hello Servando silva, i started instant article for indian traffic but in india its not generating much revenue can you help me how i can increase revenue in india from instant article or what i can do to earm more because nothing works for me or any alternative.
Servando Silva says
India never does a lot of revenue. It’s a tier 3 country so the prices are very cheap there. there’s not much you can do about that. I prefer tier 2 or tier 1 countries for that reason.
Henry says
Creo que el truco esta en como obtener este trafico, yo ya lo tengo pero no tengo fanpage de muchos seguidores
¿tienes algun truco de como obtener trafico ademas de grupos y esas cosas?
Servando Silva says
No es ningún truco. Sin spamear grupos puedes obtener el tráfico si construyes tus páginas con audiencias en un nicho apasionado comprando anuncios y obteniendo posts virales. No hay un “truco secreto” para esto.
Prayush says
Hi,
I am unable to submit my site for review as it is asking me to write at least 5 Production Articles. So what should I do ?
Servando Silva says
Write the 5 articles or if you can write 10 before submitting it.
Elijah says
Hi,
When you edit an article for review, the tab for instant articles is only available for posts and not pages. On my site I only have pages. How do I overcome this little glitch?
Ronald [email protected] SEO Marketers says
Hi Elijah,
In order to help you out with that issue, can you be more specific about what step are you on, and what exactly is the error?
Cheers!
Elijah says
Hi,
When you are editing an article in order to submit for review. If the article is saved as a “page” the instant articles tab does not appear at the bottom of the page when you are editing. However, if the article is saved as a “post” the instant articles tab appears and you are able to save your article as an instant article.
Thanks.
Ronald [email protected] SEO Marketers says
Hi Elijah,
I understand what you mean now.
Unfortunately, that option is not supported and Facebook instant articles are only for single posts/articles. Probably you could read about developing your custom RSS on Facebook and do it with some manual coding, if you do, please let us know.
Cheers!
Chris says
Hey,
Thanks – but thats such a click baity headline 🙁
The article should be – How to setup FB Instant Articles and Audience Network, technichally. How you get actually enough visitors to instant articles if you cant buy traffic is the real secret sauce here, which is not even mentioned. Disappointing 🙁
Thanks
Servando Silva says
We have covered how to get traffic in different articles (linked at the end) on FB building huge pages and creating viral sites.
Basically Ronald is doing the same, he just wanted to explain how to setup all the FB things as it sure isn’t as easy as other networks.
George says
Hello Servando, thats what Ive asked you on the other article about building pages and viral sites. Can I mometize them with fb advertisement not adsense. Does it pay better and can i put embedded yt videos on the viral site and still monetize with fb advertisement. One more thing… How do you get traffic theee days? Running one ad for page likes and then running daily ppe for the post that is linked to the site? Or ppe for all of your 10 daily posts? Thanks!
Ronald [email protected] SEO Marketers says
Hey George,
Let me give you my opinion in regards of that. First of all, Facebook will not promote your instant articles through FB ads, so I can advice you to do the same thing I do.
I only run FB ads with the purpose of gaining more Facebook Followers and therefore keep the greater audience, this way I only share my articles on my Fan pages and I let the fans do the rest. Embedded youtobe videos is a great idea that I have not yet put into practice, but I have friends who are doing very well with it.
Thanks for reading!
Servando Silva says
Hey Ronald.
I’d also consider running PPE ads to your best posts because even if the paid traffic won’t go to the instant article version of your site (can you confirm this 100%?), if the post is really good and clicks with your audience the organic traffic will be even greater than paid, and they will see your site in the instant articles format.
If you test it let us know how it goes 🙂
Ronald [email protected] SEO Marketers says
Hey Servando,
It sounds very logical, I never looked at it in that specific way.
I’ll give it a try and share the results here!
Ronald [email protected] SEO Marketers says
Hey Servando,
I was able to promote some of my articles using Facebook Ads and I was surprised becasue when I was looking at the placements for my ads, I was able to see a new option for Instant Article.
That means that we are definitely able to drive more traffic using Face Ads and the results are also great!
Cheers!
Servando Silva says
Hi Ronald.
But that means your ad is going to be shown in other instant articles from other sites, which is different to confirming your ad is being shown in the instant article format.
I’ll ask some of my friends about this anyway, but i’m almost sure you can promote them with ads and they will be shown in the correct (instant article) format.
George says
Thanks Ronald! I got ya. I will surely try the method for sure. Thanks for the quality info!
Servando Silva says
Hi George.
Yes, you can use FB Audience Network and see if it performs better than Adsense. One thing that helps a lot of Facebook gives priority to FB Instant articles vs. other type of external links, so you can drive more traffic with each post and get more engagement and go viral.
However, it’s always a thing you should test because depending on the countries and your traffic Adsense might perform better. You can use videos in your page, sure.
As for the traffic, i do a lot of advanced stuff, not just buying likes and boosting posts, but also creating different custom audiences, lookalikes, using the pixel, testing a lot of ads with Power Editor, etc.
George says
Ok. Got it. Testing testing testing. Btw do you have to be aproved for the FB network is one thing i did not get…? For the traffic you do agree to run ppes for some post as well? For some reason I cannot get notifications for the comments on this post…maybe its my phone. I will check regulary. Thanks for the quality ideas and information!!!
Servando Silva says
Yes, you get approved when you send your articles and site for review.
PPE posts as Ronald mentioned won’t work with Instant articles, but this is something I want to confirm 100% so im still waiting for that response.
Finally, which notifications about the comments are you talking about?
Manjunath Maiya says
Thanks for this wonderful article!
I’m a noob and I have a question. Should we have a registered website of our own and hosting to use this? Because nowhere it is mentioned about having a website.
If yes, I already have a fb fan page and a website running adsense ads. Can I remove the asense and use this instead?
Ronald [email protected] SEO Marketers says
Hi Manjunath,
I can’t understand the first part of your question, please be a little clearer on that.
For the second part of your question, you actually don’t need to remove your adsense banners, indeed I still run Adsense on my sites, that way whenever I get a visitor who is not from Facebook mobile app, then I still monetize with Adsense.
Thanks for reading!
Manjunath Maiya says
Thank you for the reply.
I have a website with 18 articles and have adsense ads running on it. Can I use the same 18 articles with fb instant articles too or should it be a different article?
I’m currently displaying 4 adsense ads in a page. Is there any change should I make to the page or can I use fb instant articles as is?